Fashion
Gucci launches technical mountainwear line “Altitude” with Jannik Sinner
Translated by
Nazia BIBI KEENOO
Published
October 30, 2025
Gucci, the Kering Group fashion house, is venturing into the world of technical winter sportswear with an exceptional athlete who began his journey as a young ski champion before rising to the top of global tennis. Fittingly, Jannik Sinner will serve as the global brand ambassador for Gucci’s first technical mountainwear collection, titled “Altitude,” launching worldwide for Autumn/Winter 2025/26.
Drawing inspiration from the precision of technical snowwear and the Maison’s long-standing heritage in leisurewear, the men’s and women’s collection spans ready-to-wear, accessories, footwear, and a curated selection of high-performance equipment developed in partnership with HEAD. The range includes skis, poles, snowboards, sports bags, and helmets adorned with Gucci’s iconic Web stripe.
Blending advanced performance with the Maison’s signature design codes, the collection features innovative technical materials and cutting-edge construction. The pieces are crafted from breathable three-layer fabrics, feature water-repellent finishes, and include functional details such as ski pass pockets and touchscreen-compatible inner panels. Completing the range is a line of eyewear — including ski goggles and wraparound sunglasses — both prominently displaying the Gucci logo.

The result is a collection defined not by spectacle, but by precision, power, and poise — traits embodied by athlete Jannik Sinner, who has been aptly chosen as the global brand ambassador. “I have always loved the mountains, and this shoot took place in an absolutely incredible setting,” said Sinner. “Gucci always comes up with extraordinary ideas, but this one was truly magical and an experience I will never forget,” he added, speaking about the campaign set against striking alpine scenery.
The campaign positions “Altitude” as the perfect balance between performance and sophistication. Alpine wear is reimagined through a modern lens, with each piece designed to move seamlessly with its environment — marrying form, function, and elegance.
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Fashion
Italy to present advanced textile tech at Techtextil 2026 fair
Italy confirms its position among the world leaders in the textile machinery sector, thanks to a solid and highly specialized production system. The industry stands out for its strong international vocation, with a predominant share of production destined for foreign markets (86% of its sales) and a consolidated presence in over 130 countries. This places the country among the top global exporters of textile technology, renowned for its quality, innovation, and reliability.
In the first eleven months of 2025, sales in Germany have already reached 81 million euros. Among the most requested technologies, accessories stand out (36%), followed by finishing machinery (33%)—the latter being essential for the production processes of the most innovative textile sectors.
Italy’s textile machinery sector will showcase advanced, customised technologies at Techtextil 2026 in Frankfurt, reinforcing its global leadership.
With 86 per cent exports across 130+ countries and €81 million (~$93.71 million) sales in Germany, innovation-driven SMEs and strong demand for accessories and finishing machinery continue to drive growth in technical textiles.
The strength of Italian textile machinery lies in its dynamic structure, composed of small-to-medium-sized companies that are heavily oriented toward Research & Development. This flexibility allows Italian manufacturers to collaborate closely with end-users, transforming customer needs into highly personalized and versatile technological solutions.
“The growing demand for innovative textiles across various industrial fields is further consolidating our manufacturers’ position,” emphasizes Marco Salvadè, President of ACIMIT. “At Techtextil 2026, the Italian offering will once again demonstrate how the combination of high technology and customization capabilities is the key to meeting the challenges of the technical textiles sector.”
Italian expertise, rooted in historic districts such as Bergamo, Biella, Brescia, Como, Milan, Prato, and Vicenza, continues to guarantee standards of quality and reliability that make Made in Italy a point of reference for the entire global industry.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (MS)
Fashion
High logistics costs burden several Indian regions: Report
Cold-chain infrastructure remains limited, with around 8,815 storage facilities and a capacity of 40.21 million metric tonnes, the March 2026 report, titled ‘Transforming India’s logistics ecosystem’, noted.
Despite India’s national average logistics cost being down to 7.97 per cent of GDP from 14 per cent earlier, several regions face significantly higher logistics costs due to uneven infrastructure and connectivity, a FICCI-Grant Thornton report said.
Cold-chain infrastructure remains limited.
Non-standard warehousing causes delays, higher costs and inconsistent supply-chain performance, it noted.
As planning was historically fragmented across departments, deep alignment gaps remain.
Non-standard warehousing causes delays, higher costs and inconsistent supply-chain performance, it remarked.
Due to cold chain imbalance and reefer underuse, state-level demand mismatches persist, while refrigerated transport remains significantly underutilised nationwide.
Persistent structural challenges include fragmented infrastructure and limited multimodal integration; continued dependence on road-based freight due to coordination gaps across transport modes; limited adoption of automation; and labour-intensive warehousing and logistics operations, resulting in higher error rates, longer turnaround times and limited scalability, according to the report.
Technology is becoming central to logistics planning and execution, with artificial intelligence-driven demand forecasting and routing, digital twins for warehouse and network design, and IoT-enabled visibility across storage and transport improving decision making, the report added.
Control tower models are enabling real-time coordination and faster response to disruptions, while platforms like ULIP provide the digital backbone for interoperable, multimodal logistics, the report mentioned.
Fibre2Fashion News Desk (DS)
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