Business
Centre Raises Print Media Advertisement Rates By 26% To Support Industry
New Delhi: The Central government on Monday announced a 26 percent hike in advertisement rates for print media and introduced a premium for colour advertisements, aiming to strengthen the sector amid rising costs and growing competition from digital platforms.
As per the revised structure, black-and-white advertisement rates for newspapers with a circulation of one lakh copies have been increased from Rs 47.40 to Rs 59.68 per sq. cm. The government has also accepted the committee’s recommendations on offering premium rates for colour ads and preferential placement, the Information & Broadcasting Ministry said in a statement.
The ministry noted that higher government ad rates will provide crucial revenue support to newspapers, helping them sustain operations, maintain quality journalism, and promote local news coverage at a time when input costs—particularly newsprint—have surged.
Strengthening financial stability, the statement added, will enable print media organisations to invest in better content and continue serving the public interest effectively.
The Central Bureau of Communication (CBC), the nodal agency for government publicity across media platforms, last revised print advertisement rates in January 2019 based on the recommendations of the 8th Rate Structure Committee, with the rates valid for three years.
To review the structure afresh, the 9th Rate Structure Committee, chaired by AS&FA (I&B), was set up on November 11, 2021. Between November 2021 and August 2023, the committee engaged with major associations representing small, medium and large newspapers—including the Indian Newspaper Society (INS), All India Small Newspapers Association (AISNA), and Small-Medium-Big Newspapers Society (SMBNS).
The panel examined key cost factors such as WPI inflation in newsprint, imported newsprint prices, wage costs, general inflation trends, and other production-related expenses before submitting its recommendations on September 23, 2023.
According to the government, the upward revision of advertisement rates brings print media compensation closer to market realities and acknowledges its continued relevance in a diversified media ecosystem. The move, it added, will help improve the reach and effectiveness of government communication efforts across the country.
Households entitled to national benefits will be identified by the new system.
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Defense Secretary Pete Hegseth previously threatened to remove the firm from the department’s supply chain.
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Business
Stocks To Watch: Vishal Mega Mart, Axis Bank, Jio Financial Services, Hindalco, Vedanta, And Others
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Stocks to watch: Shares of firms like Vishal Mega Mart, Axis Bank, Jio Financial Services, Hindalco, Vedanta, and others will be in focus on Friday’s trade
Stocks To Watch on February 27
Stocks to Watch Today, February 27, 2026: Indian equities are likely to open on a cautious note amid mixed global cues. As of 7:41 AM, GIFT Nifty futures were trading 87 points lower at 25,549.
Vishal Mega Mart: Promoter Samayat Services is reportedly looking to offload up to a 6.5 per cent stake via a block deal. The transaction is valued at around Rs 3,507.5 crore, with a floor price of Rs 115 per share.
Axis Bank: The private sector lender has approached the Reserve Bank of India (RBI) seeking approval to retain a higher stake in its subsidiary, Axis Finance, with only limited dilution proposed.
Netweb Technologies: The company has partnered with Vertiv to develop advanced liquid-cooled rack solutions for AI-focused data centres in India.
Jio Financial Services: The company has infused Rs 2,000 crore into its subsidiary, Jio Credit Ltd, to fund business expansion and growth plans.
Hindalco: The acquisition of AluChem Companies, Inc. through Aditya Holdings LLC has been temporarily delayed after the CFIUS review in the US was paused due to a partial federal government shutdown.
Info Edge: The board has approved a commitment of Rs 250 crore to the newly launched B8 Fund I, a growth-stage fund aimed at strengthening its presence in India’s startup ecosystem.
Reliance Communications: The CBI has reportedly registered a fresh case against Anil Ambani and the company for allegedly defrauding Bank of Baroda of over Rs 2,220 crore between 2013 and 2017.
Ircon International: The Patna High Court has dismissed the company’s writ petition related to VAT assessments for the Ganga Bridge Project (FY11–FY17), upholding a demand of Rs 108.75 crore. Of this, Rs 27.39 crore has been paid, leaving an outstanding Rs 81.36 crore plus interest.
NBCC: The state-run firm has secured project management consultancy orders worth about Rs 775.27 crore (excluding GST) from the Delhi Development Authority (DDA) for redevelopment projects in New Delhi.
MSTC: The company has emerged as the lowest bidder for a Coal India tender to act as an external service provider for non-regulated sector (NRS) linkage auctions for three years.
Onesource Specialty Pharma: The NSE and BSE have issued no-objection letters for the proposed merger and arrangement involving Steriscience Specialties, Brooks Steriscience and Strides Pharma Services.
Vedanta: ICRA has assigned an ‘ICRA AA’ rating to the company’s NCDs with a ‘Watch Developing’ outlook. It also reaffirmed the long-term rating at ‘ICRA AA’ (Watch Developing) and the short-term rating at ‘ICRA A1+’.
BPCL: The oil marketing company has incorporated a wholly owned subsidiary in Singapore — Bharat Petroleum Global Energy Services — to set up a trading desk for crude oil, natural gas and petrochemical products.
Brigade Enterprises: The company has partnered with Primus Senior Living to develop three senior living communities in South India, with an estimated gross development value of Rs 750 crore.
Apeejay Surrendra Park Hotels: The firm has signed a management agreement with Luxmi Tea Co. to operate a 100-room premium hotel under “The Park” brand in Siliguri, West Bengal.
GMDC: The company has signed an MoU with NTPC to jointly explore opportunities in coal and lignite gasification, along with related downstream projects.
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February 27, 2026, 08:21 IST
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