Fashion
Sporty & Rich to open its second store in Los Angeles
Published
September 12, 2025
After opening its first store in Soho, New York City in 2023, the Sporty & Rich brand is preparing to open its second store, this time in Los Angeles at 8619 Melrose Avenue, in West Hollywood.
For this second store, founder Emily Oberg has chosen one of the most prominent locations in West Hollywood, at the corner of Melrose Avenue and Huntley Drive, just a few steps from the Pacific Design Center, where design brands rent showrooms.
Closed in 2023, the former Marcell Von Berlin boutique with its bright orange facade opened in 2018 and expanded to include a coffee shop before closing its doors in early 2023 due to the death of its main investor and founder, Rainer Schaller, who died in a plane crash.
While the store’s facade is expected to change color soon, Emily Oberg and French CEO David Obadia will inherit a space of approximately 5,000 square feet, complete with a garden and coffee shop. The brand has just launched an Instagram story looking for new talent to manage the coffee section of the store.
In the midst of a retail overhaul over the past few months, this section of Melrose Avenue saw The RealReal close its men’s store at 8500 Melrose Avenue at the end of 2024, with the men’s selection now merged into the main women’s store. This was followed by the closure of the PrettyLittleThing store, whose unicorn window displays had been terrifying the entire neighborhood.

With the upcoming opening of the new Salomon store, the presence of Municipal (the brand co-founded by actor Mark Wahlberg), Hoka, Lululemon as neighbors, and the Silver Springs hot yoga studio, Sporty & Rich will anchor a new “wellness and athleisure” dynamic that perfectly matches the profile of West Hollywood residents.
Initially launched via an Instagram account and later a magazine, the Sporty & Rich brand unveiled its first clothing collection in 2018 and has seen its development accelerate over the past two years.
After opening its first boutique in New York in July 2023, the brand revealed its first collaboration with the Parisian palace Le Bristol in September. It continued this hospitality positioning with the Cap-Eden-Roc hotel in Antibes and The Carlyle, A Rosewood Hotel, in New York.
With more than 150 stockists worldwide, the brand has established itself in numerous prestigious locations, including The Webster concept store in the United States, Galeries Lafayette in Paris, Net-a-Porter, and Ssense e-retailers.

The brand has also launched several collaborations with Adidas and, more recently, 47 Brand, a brand specializing in licensed products from major American sports leagues. Last March, it released its first capsule collection with the successful Los Angeles Dodgers baseball team, followed by another with their rivals, the Yankees.
Further openings could be announced soon. In a previous interview with FashionNetwork, Emily Oberg revealed her desire to open new stores in London and Paris.
Copyright © 2025 FashionNetwork.com All rights reserved.
Fashion
Calvin Klein launches Re-Calvin take-back programme across the US
Developed in partnership with Trove, the leader in branded resale and customer trade-in, and Debrand, a comprehensive sortation and circular logistics partner, Re-Calvin is a free service from Calvin Klein that gives U.S. customers a simple, accessible way to extend the useful life of clothing, shoes and accessories from any brand through donation, recycling, downcycling or, when necessary, responsible disposal that is converted from waste to energy. Re-Calvin also accepts intimates such as bras, swimwear and underwear – a category often excluded from circularity programs.
Calvin Klein has launched Re-Calvin, a free US take-back programme with Trove and Debrand to promote circularity.
Customers can send clothing, shoes, and accessories from any brand for reuse, recycling, downcycling, or responsible disposal.
Notably, it accepts intimates, often excluded from such schemes, and provides full transparency through post-processing email updates.
“As Calvin Klein continues its sustainability journey, we are proud to introduce a program that makes circularity more accessible for our customers and delivers alternative uses for pre-loved items,” said David Savman, Global Brand President, Calvin Klein. “It was important that we partner with experts with a proven ability to build and scale programs that handle a wide range of products andcategories, making it easier than ever for customers to responsibly extend the life of their items.”
How It Works
Customers in the United States can visit calvinklein.us/re-calvin to print a free shipping label and send in items from any brand. Once received, each package is processed and routed according to Calvin Klein’s diligent, established standards:
- Reuse: Items in good condition are donated or sent to secondhand distribution partners.
- Recycle / Downcycle: Items that cannot be reused, including intimates, are recycled into new fibers whenever possible, or downcycled into materials such as insulation or padding.
- Responsible Disposal: As a final step, if no reuse, recycling or downcycling option is available, items are to be converted from waste to energy or alternative fuel conversion.
Only items suitable for a new owner are directed to reuse. Garments with significant wear, damage, heavy stains and all intimates are directed to end-of-use streams, including recycling, downcycling and responsible disposal. Customers receive an email update after their parcel is processed, detailing how their items were routed, ensuring transparency throughout the process.
Powered by Trove’s Takeback Plug-In
Re-Calvin is powered by Trove’s new Takeback Plug-In, which enables Calvin Klein to seamlessly manage item intake, routing and transparency at scale. The plug-in integrates directly into Calvin Klein’s existing U.S. website, enabling the brand to operate a multi-brand takeback program that includes complex categories such as intimates.
The Takeback Plug-in expands Trove’s suite of circular solutions, which also includes the Resale Plug-in, Trade-in Plug-in and a range of API integration options. Together, these tools give brands the flexibility to build customized circular programs that meet their unique needs.
“Re-Calvin marks the first implementation of Trove’s new Takeback Plug-In,” said Terry Boyle, CEO of Trove. “With this launch, Calvin Klein is showing how technology can make responsible choices simple for every customer, accepting items from any brand and across all categories, including intimates, to help keep more textiles in circulation.”
By accepting items from any brand and across all categories, Re-Calvin reflects Calvin Klein, Trove and Debrand’s shared belief that every item should have as many chances as possible to find a second life.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
Fashion
ICE cotton futures rise on weaker US dollar, trade deal hopes
ICE December cotton futures settled at 64.56 cents per pound, up 0.36 cent. The contract has recorded a cumulative gain of 82 points over the last three trading sessions. Other contracts also settled higher, ranging between 5 and 36 points in the previous session.
ICE cotton futures extended gains on October 27, 2025, supported by a weaker US dollar and renewed optimism over a potential US–China trade deal that could boost agricultural demand.
The December contract settled at 64.56 cents per pound, up 0.36 cent.
However, the prolonged US government shutdown has delayed key USDA reports, slowing market information flow and tempering sentiment.
Total trading volume on ICE was reported at 52,963 contracts, indicating active market participation. Cleared contracts on the previous Friday stood at 31,106, reflecting moderate settlement activity before the weekend. The average daily volume for the previous week was 34,799 contracts, showing an increase in the current week’s trading levels.
ICE data showed that, as of October 24, 2025, the deliverable No. 2 cotton contract inventory stood at 17,552 bales, unchanged from the previous day’s level.
The US dollar weakened against both the euro and the Australian dollar on Monday, as optimism over a potential trade deal boosted risk appetite and reduced demand for the greenback. A weaker dollar makes dollar-denominated cotton cheaper for holders of other currencies, providing additional export competitiveness for US cotton.
Market participants noted that optimism over a potential trade deal involving agricultural commodities is lending renewed support to cotton futures. Analysts said that all indicators point to a trade deal that includes agriculture, which would be a major positive for cotton demand.
However, ongoing trade tensions between major economies continue to weigh on the broader demand outlook for cotton despite the improving sentiment.
On the Chicago Board of Trade (CBOT), soybean futures rose to a four-month high on Monday, as traders anticipated that China might soon resume purchasing US farm products.
Meanwhile, the ongoing US government shutdown, now in its fourth week, has delayed the release of several key economic and agricultural reports, including the USDA’s WASDE, further slowing cotton market information flow.
As of this morning (Indian Standard Time – IST), ICE December 2025 cotton was trading at 64.73 cents per pound (up 0.17 cent), cash cotton at 62.06 cents (up 0.36 cent), the March 2026 contract at 66.18 cents (up 0.11 cent), the May 2026 contract at 67.43 cents (up 0.13 cent), the July 2026 contract at 68.55 cents (up 0.10 cent), and the October 2026 contract at 68.31 cents (up 0.21 cent). A few contracts remained unchanged from their previous closing levels, with no trades recorded so far today.
Fibre2Fashion News Desk (KUL)
Fashion
US’ Nike unveils Aero-FIT cooling tech for hotter, wetter play
More than performance apparel, Aero-FIT is Nike’s pinnacle expression of cooling innovation, capable of channeling more than double the airflow of legacy Nike materials to peak performance in extreme conditions, helping athletes thrive in their new reality of rising heat and humidity.
Nike has launched Aero-FIT, a breakthrough cooling technology that channels over twice the airflow of previous materials, helping athletes perform in rising heat and humidity.
Debuting in 2026 football kits, Aero-FIT enhances sweating efficiency and comfort while reflecting Nike’s broader commitment to athlete-led, sustainable, and climate-conscious innovation.
This pioneering technology will make its global debut in the football kits Nike federations will wear during the biggest sport moment of 2026 before extending across Nike’s sport-led product strategy, bringing airflow-first innovation to more athletes and disciplines around the world.
What’s more, Aero-FIT is one of four major technological advances Nike is unveiling this month, joining innovations across Therma-FIT apparel, mind science and powered footwear in demonstrating the depth, breadth and impact of the brand’s commitment to athlete-centered innovation.
“Nike exists to make athletes better, and our breakthrough Aero-FIT technology delivers the future of our industry-defining apparel innovation in both elite performance and sustainability at scale,” says Janett Nichol, VP, Apparel & Advanced Digital Creation Studio Innovation.
Designed to move more air between skin and fabric, Aero-FIT supports sweating efficiency while helping athletes stay dry when the game heats up.
Elliptical mesh zones offer a unique visual signature, with lighter mesh providing even greater airflow in high-heat areas. Beyond aesthetics, these zones are functional airflow channels tuned for performance on the pitch and other fields of play — built from the ground up to help manage heat.
Hundreds of athletes wear-tested Aero-FIT across a wide range of conditions. Their feedback and perception helped validate the innovation’s cooling performance, comfort and freedom of movement in real-world scenarios.
“We obsessed the data, unpacking how air moves around the body, and mapped that airflow with sport-specific designs,” says Nichol.
Aero-FIT is born from Nike’s decades-long commitment to intentional climate-conscious design and contemporary breakthroughs in thermoregulation and circularity — proving that athlete-led, science-backed and sustainability-driven innovation is a movement, not a moment.
To that end, Aero-FIT is Nike’s first elite performance apparel made from 100 percent textile waste: a feat made possible through advanced chemical recycling, a circular process that results in recycled polyester yarn that’s as good as virgin material.
In addition to this sustainability breakthrough, Aero-FIT is a product of Nike’s integrated innovation system, where sport science, computational design and advanced manufacturing converge. Nike designers also used heat mapping and motion data to inform every aspect of Aero-FIT’s development, from yarn tuning to mesh placement.
Further, they leveraged digital blueprints to translate athlete physiology and biomechanics into the airflow-first garments — all created with stitch-level precision and validated in motion against the brand’s highest technical standards.
“We’re incredibly proud that our jerseys worn next summer will feel light, unrestrictive and comfortable for an entire match,” says Nichol. “That’s the kind of comfort that helps an athlete stay completely focused on the competition for 90-plus minutes.”
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
-
Fashion1 week agoChinese woman charged over gold theft at Paris Natural History Museum
-
Entertainment1 week agoJohn Grisham unveils his first-ever mystery, “The Widow”
-
Tech1 week agoThis Smart Warming Mug Is Marked Down by $60
-
Fashion1 week agoeBay UK seller fee removal sends revenue down but profits rise
-
Tech1 week agoEaster Island’s Moai Statues May Have Walked to Where They Now Stand
-
Tech1 week agoAI model could boost robot intelligence via object recognition
-
Fashion1 week agoThe North Face and Cecilie Bahnsen launch second collaboration
-
Tech1 week agoOpenAI has slipped shopping into ChatGPT users’ chats—here’s why that matters
