Connect with us

Tech

American Giant Has Redesigned Its Iconic Zip Hoodie

Published

on

American Giant Has Redesigned Its Iconic Zip Hoodie


In 2012, San Francisco apparel shop American Giant released its very first product, a zip-up hooded sweatshirt that put the company on the map. Officially called the Classic Full Zip, most people know it as “the greatest hoodie ever made,” thanks to the headline on a Slate article touting its charms.

After that story, things took off for American Giant. In the 13 years since, the company has sold 1 million hoodies. It has also grown its brand and added a range of casual tops and bottoms, all of it sourced and manufactured in the US. But one thing that hasn’t changed much is the design of that Classic Full Zip hoodie. Until today.

The Classic Full Zip has just been relaunched as a softer and more breathable piece, thanks to an overall refresh centered around a new cotton fleece construction. The hallmarks of the design remain: the double-lined hood, stretchy side panels, and the elbow patches. But slip it on and zip it up, and you’ll notice it’s not as snug around the waist or around the shoulders.

For me, a big-shouldered person, the cut of the cotton around the shoulders was one of my quibbles with AG’s hoodie. I always liked the piece as a whole, but the fit wasn’t as relaxed as I’d like, and even after years of wear, it always felt a little stiff. The new design just gives you more room to move. The slightly more forgiving elastic in the cuffs around the wrists and waist is also something I consider an upgrade.

American Giant has been hailed as a success story for US-based manufacturing.

Photograph: American Giant

Image may contain Architecture Building Factory Manufacturing and Person

Inside one of the company’s factories.

Photograph: American Giant

The biggest upgrade, though, is to the cotton fleece itself. The fabric is softer and more breathable. This can be attributed to a change in the cotton fibers in the hoodie.

If you have a cheap, thick cotton T-shirt in your collection—probably something that has a heavy-metal band logo silkscreened to it—then you know it feels a little rough, and the shirt isn’t all that breathable. These cheaper shirts use short staple cotton fibers. The longer the fiber, the softer and more breathable the cotton gets. For this new fleece, AG is using the type of longer-staple cotton fibers found in soft cottony things like fancy dress shirts and expensive bedsheets.

Image may contain Architecture Building Factory Manufacturing and Workshop

The cotton in the fleece is grown, spun, and dyed in the US.

Photograph: American Giant

Image may contain Adult Person and Laundry

Cotton gets dyed at an American Giant factory.

Photograph: American Giant

At launch, the original Classic Full Zip Hoodie cost $138. The price jumped to $168 last year because of changes in American Giant’s supply chain, the biggest of which was the closing of its key supplier, Carolina Cotton Works, in May 2024. The good news is that there’s no additional price hike for the new hoodie. It’s still $168, and it’s available today.

The original hoodie is currently our staff favorite and occupies the rank of “best overall” in WIRED’s Best Hoodies guide. We’ll test out the new one and see if it can keep that top slot.



Source link

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Tech

Grindr Goes ‘AI-First’ as It Strives to Be an ‘Everything App for the Gay Guy’

Published

on

Grindr Goes ‘AI-First’ as It Strives to Be an ‘Everything App for the Gay Guy’


Every Grindr user is unique. Italian men love feet. South Koreans prefer open relationships. The highest percentage of self-proclaimed “daddies” call the US home and Switzerland is overrun with twinks. Delivered by annual trend report Grindr Unwrapped, those critical insights offer the type of information that will help usher the company into its “AI-first” era where it’s “the everything app for the gay guy,” CEO George Arison tells WIRED.

Grindr was the first to leverage geo-location tech when it burst onto the scene in 2009. Arison arrived at the company in 2022 from the world of automotive ecommerce. With him at the helm, the company has undergone “a bit of a refounding,” he says, including a major overhaul of staff—85 percent of current 160 US employees were hired in the last three years—and bigger investments in product.

All of his moves, he says, have been about building trust with users. Grindr may indeed be the most popular gay dating and hookup app in the world, but its popularity has only made it a target of controversy, including a 2024 lawsuit that alleged users’ HIV status and testing information was shared with third-party vendors and, in July, criticism for blocking users who posted the phrase “no Zionists” in their profile. Skepticism over Arison’s conservative politics probably hasn’t helped either.

Even so, Arison tells me he is laser focused on the task ahead. One that almost didn’t happen. Controlling stakeholders Raymond Zage and James Lu submitted an offer to take the company private in October. The bid—a buyout that valued the company at $3 billion—came to an anticlimactic end in November when they failed to come up with the money. The acquisition could have potentially derailed Arison’s priorities, but for now, that’s all behind him.

This interview has been edited for clarity and length.

JASON PARHAM: Grindr is now positioning itself as more than a place for hookups. It wants to be a social everything app—why?

GEORGE ARISON: We didn’t really have a mission before 2023. But it was always more than a hookup app because it was being used for so many different things, but no one had said, OK, this is what we want to be. This year is when we really went after the gayborhood vision. Now we are actually building features that intentionally support all these different use cases in which people are engaged in on the app.



Source link

Continue Reading

Tech

OpenAI Rolls Back ChatGPT’s Model Router System for Most Users

Published

on

OpenAI Rolls Back ChatGPT’s Model Router System for Most Users


OpenAI has quietly reversed a major change to how hundreds of millions of people use ChatGPT.

On a low-profile blog that tracks product changes, the company said that it rolled back ChatGPT’s model router—an automated system that sends complicated user questions to more advanced “reasoning” models—for users on its Free and $5-a-month Go tiers. Instead, those users will now default to GPT-5.2 Instant, the fastest and cheapest-to-serve version of OpenAI’s new model series. Free and Go users will still be able to access reasoning models, but they will have to select them manually.

The model router launched just four months ago as part of OpenAI’s push to unify the user experience with the debut of GPT-5. The feature analyzes user questions before choosing whether ChatGPT answers them with a fast-responding, cheap-to-serve AI model or a slower, more expensive reasoning AI model. Ideally, the router is supposed to direct users to OpenAI’s smartest AI models exactly when they need them. Previously, users accessed advanced systems through a confusing “model picker” menu; a feature that CEO Sam Altman said the company hates “as much as you do.

In practice, the router seemed to send many more free users to OpenAI’s advanced reasoning models, which are more expensive for OpenAI to serve. Shortly after its launch, Altman said the router increased usage of reasoning models among free users from less than 1 percent to 7 percent. It was a costly bet aimed at improving ChatGPT’s answers, but the model router was not as widely embraced as OpenAI expected.

One source familiar with the matter tells WIRED that the router negatively affected the company’s daily active users metric. While reasoning models are widely seen as the frontier of AI performance, they can spend minutes working through complex questions at significantly higher computational cost. Most consumers don’t want to wait, even if it means getting a better answer.

Fast-responding AI models continue to dominate in general consumer chatbots, according to Chris Clark, the chief operating officer of AI inference provider OpenRouter. On these platforms, he says, the speed and tone of responses tend to be paramount.

“If somebody types something, and then you have to show thinking dots for 20 seconds, it’s just not very engaging,” says Clark. “For general AI chatbots, you’re competing with Google [Search]. Google has always focused on making Search as fast as possible; they were never like, ‘Gosh, we should get a better answer, but do it slower.’”



Source link

Continue Reading

Tech

I’ve Cooked so Many Holiday Fests. Here’s the Best Holiday Meal Delivery

Published

on

I’ve Cooked so Many Holiday Fests. Here’s the Best Holiday Meal Delivery


That meal is heavy on prep but beautifully presented for a small family. Kinda Dickensian, even. The other “festive premium” meals include a balsamic-and-fig ribeye with potatoes, brussels, and crostini; and pistachio-crusted lamb chops with mashed potatoes and green beans.

And while these meals require that you sign up for a subscription, HelloFresh doesn’t require any commitment moving forward. So you can just sign up at an introductory price and have yourself a nice little holiday by ordering three dishes. If you’ve never subscribed, this will be a handy 50 percent off, meaning you can get three meals for four people for $71, or $36 for two people, plus upcharges for the more extravagant holiday dishes. The other meals could be dinner for another day, easy prep-and-bakes for lazy post-holiday convalescence, or even add-ons for a more extravagant holiday feast. (Previous subscribers still get a discount, but not as big, about 25 percent off instead of half off.)

You may end up deciding to keep your subscription beyond the holidays. I’ve personally found that winter months in particular are a nice time to have meal kits delivered, because I shudder at the thought of entering a cold, rainy world to get grocery ingredients. Which leads me to needless upcharged $50 DoorDash meals, and self-remonstration. But especially, if you’re at home with a small family, it’s nice to have a little special meal you wouldn’t have prepared when left to your own devices. Or at least, I enjoyed my maple chicken.

A Charcuterie Board Delivery Service

Boarderie Charcuterie Board Delivery

Ships overnight, but ordering 48 hours ahead is recommended.

Boarderie

Happy New Year Charcuterie Board

As a middle-aged person for whom cheese remains one of the few consistent joys, I find myself putting together a lot of charcuterie boards. For holidays, for parties at my house, for parties at others’ houses, or even just for quick dinners. Regardless of the board size, the costs can add up fast, especially once you’ve factored in frills like pickles, dried fruit, chocolate, and chutneys. To say nothing of the time outlay for slicing and arranging. Boarderie, the mail-order instant charcuterie board hyped by Shark Tank shark Lori Grenier, isn’t the least expensive option, but it is one of the most impressive.

Boards are available with custom cheese shapes (including numbers of your choice) or holiday themes, including Christmas, Jewish holidays (no meat), and New Year’s. Though they’re shipped overnight, this is via FedEx, so delays can—and often—happen, so make sure you give yourself a couple of days on the front end. I’ve had Boarderie twice now for parties, and both arrived fresh with still partially frozen ice packs—in the first case, despite sitting on my porch for half an afternoon; the second, despite a nearly day-long delay. The large size comes with 37 components, including 15 cheeses (fig-and-rose goat cheese, wasabi horseradish cheddar), four meats (black truffle salami, chorizo), five kinds of nuts, eight fruits and pickles, and three boxes of different types of crackers. There are also marmalades and candies and a disposable set of bamboo picks, spoons, and tongs.



Source link

Continue Reading

Trending