Fashion
BasicNet acquires American brand Sundek
Published
December 4, 2025
BasicNet has made its second acquisition in the space of a month. After acquiring Woolrich, the Piedmont-based group, which also owns Sebago and K-Way, has brought another iconic American brand, Sundek, into its fold. In addition to the beachwear brand, the deal also involves 100% of Kickoff, the current holder and operator of Sundek, which is controlled by Winnie S.r.l.
The enterprise value of the Kickoff group — which also includes Kickoff USA Inc., Kickoff SL and Kickoff France SAS — has been set at €33.5 million. After deducting the financial position — including bank debt, tax liabilities and amounts owed to the shareholder — the initial consideration for the transaction comes to approximately €10 million.
Completion of the transaction, which is not subject to conditions precedent, is expected by the end of December; this amount may nevertheless be subject to standard adjustments based on the final calculation of the net financial position.
“The group’s expansion trajectory continues, and acquisitions are a strategic focus; we will now concentrate on integrating these two companies and relaunching these two extraordinary brands. We welcome another historic American brand, with seventy years of history, deeply rooted in the culture and customs (in every sense of the term) of the Italian market and beyond. It’s a brand that we’ve always appreciated, that we have personally used and that, like others in our group, is recognisable from afar,” say BasicNet co-CEOs Lorenzo Boglione and Alessandro Boglione.
The initial consideration will be paid in full through the transfer of treasury shares already in the portfolio, valued at the average market price over the last six months (i.e., around 1386 million shares, valued at €7.22 each).
The treasury shares delivered by BasicNet to the counterparty, as part of the initial consideration, will be subject to a 36-month lock-up period from the date of completion of the acquisition, with partial releases from the second year onwards.
In addition to the initial consideration, one or two earn-outs — each amounting to €5 million, up to a total of €10 million — may also be payable by BasicNet if revenue thresholds for the Sundek brand are exceeded in any of the financial years after 2025 and up to the year ending 31 December 2030.
BasicNet has not taken on any new debt to finance the acquisition, but confirms that it plans to refinance the Kickoff group’s existing medium- and long-term facilities.
The Kickoff group, which closed the 2024 financial year with sales of €27.6 million and EBITDA of €6.8 million, has 27 single-brand stores in Italy, including eight outlets, as well as seven single-brand stores in Spain, France and the United States.
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Fashion
Cotton innovation to take centre stage at Bremen conference 2026
Cotton can do more – a lot more. Cutting-edge textiles and high-tech products made from 100% cotton prove just how power-fully performance and sustainability can come together. That very surge of innovation is front and centre at the 38th Bremen Cotton Conference, taking place March 25–27, 2026, at Bremen’s Parliament on the historic market square – culminating in a bold and dedicated closing session on Friday. In the spotlight: per-formance upgrades for pure cotton, smart strategies for circular textile waste solu-tions, and pioneering concepts for demanding technical applications. From natural fi-bre–reinforced composites to highly effective flame-retardant solutions, cotton steps out of the closet and shows the future potential woven into every fibre.
The 38th Bremen Cotton Conference, set for March 25–27, 2026, will spotlight cotton’s transformation into a high-performance, sustainable material.
Experts will present innovations in cotton functionalisation, circular textile waste conversion, natural fibre composites and halogen-free flame-retardant systems, highlighting cotton’s expanding role in advanced technical applications.
Cotton is so much more than just a T-shirt. As a renewable resource, it’s biodegrada-ble, free from microplastics, naturally breathable, and delivers comfort you can actually feel. But this fibre has long since broken free from the fashion rack. Cotton is evolving into a versatile high-tech material.
Thanks to advanced finishing technologies, functional coatings, innovative hybrid yarns, and bio-based material blends, its range of applications is expanding fast – far beyond traditional textiles. For companies, that means real opportunity: replacing fos-sil-based resources with sustainable alternatives, staying ahead of regulatory de-mands, and unlocking new high-performance markets. Cotton is transforming from a natural product into a true engine of innovation.
Cotton Textile Waste as a Resource
Future-ready innovation means thinking across the entire product lifecycle. Production scraps, offcuts, and post-consumer textiles are not just a growing waste problem — they are also a valuable and largely untapped resource. In his presentation, Dr. Mat-thew Farrell of Cotton Incorporated (USA) demonstrates how cotton textile waste can be converted into glucose. Since these materials consist primarily of cellulose — aside from dyes and finishes — they can be broken down into their sugar building blocks through hydrolysis.* The resulting glucose serves as a bio-based platform feedstock for a wide range of value-added products. Drawing on two processes developed in recent years, Farrell illustrates how used cotton textiles can be integrated into viable circular economy concepts.
* Note: During hydrolysis, cellulose chains are broken down into glucose using water — often supported by acids or enzymes.
Natural Fibre Systems and Flame Retardancy
At the same time, the market for natural fibre-reinforced composites is expanding rap-idly, as industry and research increasingly turn to renewable, lightweight, and re-source-efficient materials. Natural fibres generally offer a lower carbon footprint than glass or carbon fibre reinforcements and are especially attractive for applications driven by clear sustainability targets. However, fire performance presents specific chal-lenges. As plant-based fibres are inherently combustible, natural fibre composites of-ten exhibit less favourable fire behaviour than their glass- or carbon-fibre-reinforced counterparts. Meanwhile, regulatory and safety requirements are becoming more strin-gent: beyond flammability itself, parameters such as heat release rate, smoke devel-opment, and smoke toxicity are moving into sharper focus.
At the Bremen conference, Dr. Thomas Mayer-Gall from the German Institutes of Tex-tile and Fibre Research North-West (DTNW), Krefeld, will present newly developed, halogen-free flame-retardant systems from DTNW research designed for these de-manding applications.
More Performance from 100% Cotton
Complementing the circularity perspective, Seth Winner of Cotton Incorporated turns the spotlight on enhancing the performance of textiles made from pure cotton. The goal: to elevate 100% cotton fabrics with targeted functional upgrades — improving breathability, thermal insulation, and stretch, among other properties.
He will present innovative approaches that enable the precise functionalization of cot-ton textiles, using both new and established technologies to unlock the full perfor-mance potential of pure cotton.
Innovation Meets Circularity
Against the backdrop of rising demands for resource efficiency, circular economy so-lutions, and product safety, the closing session of the Bremen Cotton Conference sends a strong message. It delivers fresh, hands-on impulses for manufacturers, fin-ishers, and developers — and showcases the remarkable innovative power of cotton.
Cotton is no longer just a traditional apparel fibre. It is evolving into a high-performance raw material platform for technical and sustainable applications — with strategic rele-vance for the textile and materials industries of tomorrow.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (MS)
Fashion
Turkiye’s apparel exports drop 6% to $16.3 bn in 2025
Exports of knitted and crocheted garments (HS Chapter **) fell *.* per cent to $*.*** billion from $**.*** billion a year earlier, as retailers trimmed replenishment volumes. Woven apparel and accessories (HS Chapter **) recorded a steeper fall of *.* per cent to $*.*** billion, compared with $*.*** billion in ****, reflecting weaker demand for higher-value fashion categories and formalwear.
December **** data signalled a slower contraction relative to the annual trend. Knitted and crocheted apparel exports rose *.* per cent year on year to $***.*** million from $***.*** million in December ****, supported by seasonal restocking. In contrast, non-knitted apparel declined *.* per cent to $***.*** million from $***.*** million. Combined shipments under HS ** and HS ** edged down *.** per cent to $*.*** billion.
Fashion
The new economics of fashion: Trust, longevity and price discipline
Fashion demand in 2026 remains intact but more selective, with consumers spending cautiously and prioritising value, durability and versatility.
Intentional purchasing and promotion sensitivity are reshaping pricing dynamics and margin structures.
Polarised consumer behaviour is pushing brands to rebuild trust, justify full price and align sustainability with longevity.
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