Fashion
Demand for MMF, blended textile items grew most in 2010-2024 in India
Out of total market size, the contribution of households has increased from ₹4.18 trillion in 2010 to ₹8.77 trillion in 2024 and played a pivotal role in driving the domestic demand of textiles in the country.
India’s demand for textiles saw robust growth during the last 15 years, with its market size increasing from $52.54 billion in 2010 to $0.16 trillion in 2024—a CAGR of 8.3 per cent, according to a new report.
Households played a pivotal role in driving the domestic demand.
Cotton maintained its position as the second most important fibre.
Women contributed 55.5 per cent of textile product purchases.
Indian Minister of Textiles Giriraj Singh released the report titled ‘Market for Textiles & Clothing: National Household Survey 2024’. The study was conducted by the Textiles Committee under his ministry.
At the same time, the per capita demand increased from ₹2,119 in 2010 to ₹ 6,066 in 2024 experiencing a CAGR of 7.8 per cent, reflecting a strong growth trajectory.
Man-made fibre (MMF)- and blended fibre-based products are contributing 52.2 per cent, followed by 41.2 per cent by cotton based products. On the other hand, silk- and woollen fibre-based products are contributing 5.2 per cent and 1.3 per cent respectively to the product basket, a release from the Ministry of Textiles said.
In absolute terms, the demand for MMF and blended textiles recorded the most significant growth, with demand increasing from ₹1.47 trillion to ₹4.47trillion, with a CAGR of 8.28 per cent.
Cotton maintained its position as the second most important fibre, with aggregate demand increasing from ₹0.87 trillion to ₹3.53 trillion, with a CAGR of 10.53 per cent.
The demand for silk- and wool-based products increased at CAGRs of 8.93 per cent and 7.02 per cent respectively during the period.
While cotton-based products retained their position as one of the major contributors in terms of preference patterns of consumers, the preference towards MMF-based products increased substantially during the period.
Women consumers contributed 55.5 per cent of textile product purchases compared to 44.5 per cent by men.
Shirts, sarees, trousers, salwar kameez, men’s denims, T-shirts, ladies dress material, shirting, dhoti, vests and underwear remained the most widely demanded products in the domestic market.
Men’s denims emerged as the fastest-growing category with a robust growth in the menswear segment, while products like leggings emerged as preferred products among women.
There is a growing demand for sustainable textile products among Indian consumers. The total demand for sustainable textile product was estimated as ₹370 billion in 2024, out of which reused and retailored products accounted for around 58 per cent of the consumption basket.
The report also highlighted increasing adoption of technical textile products like masks, sanitary napkins, tents, seat covers, wipes, diapers, bandages and surgical disposables in household consumption basket, both in rural and urban areas.
Rural households account for nearly 58 per cent of the consumption of technical textile products.
Fibre2Fashion News Desk (DS)