Business
Holiday shopping turnout jumps to 202.9 million people during Thanksgiving weekend, NRF says
A person carries shopping bags during Black Friday shopping at Garden State Plaza on November 28, 2025 in Paramus, New Jersey.
Eduardo Munoz Alvarez | Getty Images
A desire for deep discounts inspired 202.9 million U.S. consumers to shop during the five-day stretch from Thanksgiving Day through Cyber Monday, according to a survey by the National Retail Federation and Prosper Insights & Analytics released on Tuesday.
That estimated total surpassed the major trade group’s forecast that 186.9 million people would shop during the five-day period. It also increased from last year’s turnout of 197 million shoppers during the same period.
The shopping turnout is the largest since NRF began tracking the five-day total in 2017, and topped the previous high of 200.4 million shoppers during the same days in 2023. The trade group does not estimate the total amount spent during the extended Thanksgiving weekend.
On a call with reporters, NRF CEO Matt Shay described the shopping period as “the psychological kickoff of the holidays.” He said the number of shoppers represented “a very, very solid beginning” to the season.
“One of the key drivers here is that for many Americans and many families, holiday spending and holiday shopping is an essential part of the budget,” he said.
Even when consumers are pulling back and making trade-offs, they may still shop as December approaches. Shay said the holidays are “very much an emotional purchase.”
Retailers and economists are closely watching spending during the peak shopping season while trying to make sense of conflicting indicators about the country and U.S. households’ outlook. While consumer sentiment has tumbled and a growing number of major companies have laid off thousands of employees, retail sales data remains solid.
Even during a time of year that typically brings higher store traffic, retailers have looked for ways to manage one of their top costs: labor. Holiday hiring by retailers is expected to total between 265,000 and 365,000 roles this year, the lowest number of seasonal workers in at least 15 years, according to the NRF.
Despite that, the NRF anticipates U.S. consumers will still spend freely on gifts, decor and more. The trade group said in early November that it expects holiday spending to hit a record of between $1.1 trillion and $1.2 trillion from Nov. 1 through Dec. 31, the first time the total would top $1 trillion.
That would represent a 3.7% to 4.2% increase from the year-ago holiday period. It would be a slight drop from last year’s 4.3% holiday sales growth rate. NRF’s forecast excludes auto dealers, gas stations and restaurants.
Shay said the Thanksgiving weekend spending gives the industry group confidence it’s on track to hit that projection. At the end of Cyber Monday, shoppers told NRF that they had about 53% of their holiday shopping remaining, which is similar to a year ago.
Packages on a conveyor belt at an Amazon fulfillment center on Cyber Monday in Robbinsville, New Jersey, US, on Monday, Dec. 1, 2025.
Michael Nagle | Bloomberg | Getty Images
Consumers said in the survey that they were motivated to make purchases during the five days because of sales and promotions, such as free shipping and limited-time deals, said Phil Rist, executive vice president at Prosper Insights & Analytics, the research firm that conducts NRF’s annual survey. The poll included nearly 3,100 adults and was conducted from Nov. 26 to Nov. 30.
Mark Mathews, chief economist for the NRF, said “there’s a moat around this type of spending” for families across income levels. He said financially stretched households typically cut back in other areas like recreation and travel as they prioritize spending on the holidays.
He added that he expects shoppers to fill up bigger shopping baskets this season, including items that aren’t for the holidays, because shoppers “want to take advantage of these great deals that they’re seeing.”
Top gifts bought during the five-day span were clothing and accessories, with 51% of consumers surveyed saying they purchased items in the category, followed by toys with 32%, books and other media with 28%. and gift cards with 26%.
A total of 129.5 million consumers shopped in stores over the five days, a 3% year-over-year increase, the survey found, even as more Americans have done more of their Black Friday shopping online in recent years. The online shopping turnout jumped even more — by 9% year over year — as 134.9 million people shopped on retailers’ websites and apps.
Other research indicated a step-up in online spending, too. U.S. consumers spent a total of $14.25 billion online on Cyber Monday, a 7.1% year-over-year increase, according to Adobe Analytics. The company analyzes direct transactions online and covers over 1 trillion visits to U.S. retail sites, 100 million individual items and 18 product categories.
During the five-day stretch from Thanksgiving through Cyber Monday, Adobe said consumers spent $44.2 billion online overall — a 7.7% year-over-year jump. A significant chunk of that came from online spending on Black Friday, which totaled $11.8 billion and grew by 9.1% year over year as shoppers sought out early deals.
Business
Coal gasification to boost energy security and cut imports, says G Kishan Reddy – The Times of India
Union coal and mines minister G Kishan Reddy on Sunday said coal gasification will play a critical role in enhancing India’s energy security, reducing import dependence and supporting industrial growth.The renewed push has gained urgency amid the ongoing Middle East conflict, which has led to a surge in global energy prices.Speaking at the Bharat Electricity Summit 2026, the minister described coal gasification as a transformative technology that converts coal into syngas, which can be used to produce cleaner fuels, chemicals, fertilisers and hydrogen, as reported by PTI.He said the approach would enable more efficient and sustainable utilisation of domestic resources while strengthening economic resilience.Reddy highlighted India’s dependence on energy imports, noting that the country imports about 83 per cent of its crude oil requirements, 50 per cent of natural gas and more than 90 per cent of methanol and fertilisers, making energy security a strategic priority.To promote adoption of the technology, the Centre has launched the National Coal Gasification Mission with a target of achieving 100 million tonnes of coal gasification by 2030.“…. An incentive framework of Rs 8,500 crore has been introduced to support public and private sector projects, with several large-scale initiatives already underway and investments exceeding Rs 64,000 crore in the pipeline,” he said.The minister also pointed to advanced technologies such as Underground Coal Gasification, which can help tap previously inaccessible reserves while lowering environmental impact.Calling for greater collaboration, Reddy said coal gasification spans multiple sectors including power, oil and gas and fertilisers, and requires a coordinated ecosystem involving industry, academia, start-ups and research institutions.He reiterated the government’s commitment to streamlined approvals, supportive policies and incentives to encourage early participation and investment.Expressing confidence in India’s potential, the minister said that with innovation, indigenous technology development and coordinated efforts, the country can emerge as a global leader in clean coal technologies while advancing energy security, sustainability and self-reliance.
Business
Sri Lanka increases fuel prices around 25% as Middle East tensions disrupt global oil supplies – The Times of India
Sri Lanka on Sunday raised fuel prices by around 25 per cent, marking the second increase within a week as the ongoing Middle East conflict continues to disrupt global energy markets, news agency PTI reported.The price revision, effective from midnight, comes as tensions triggered by joint US–Israel strikes on Iran and retaliatory action by Tehran have spread across the Gulf region, leading to the closure of the Strait of Hormuz — a key global energy transit route.According to official announcements, the price of auto diesel rose 26.1 per cent from Sri Lankan rupees (LKR) 303 to LKR 382 per litre, while super diesel increased 25.5 per cent from LKR 353 to LKR 443. Petrol 92 octane climbed 25.6 per cent from LKR 317 to LKR 398, petrol 95 octane rose 24.7 per cent from LKR 365 to LKR 455, and kerosene jumped 30.8 per cent from LKR 195 to LKR 255.This is the third fuel price hike since March 1 and comes as the conflict, which has unsettled global oil markets, entered its fourth week.With the latest revision, retail fuel prices in Sri Lanka are set to return close to levels seen during the 2022 economic crisis, when the country declared its first-ever sovereign default since independence in 1948. The unprecedented financial turmoil at the time forced then president Gotabaya Rajapaksa to resign amid widespread civil unrest.The steep increase has sparked concern among transport operators. Non-state bus owners warned that up to 90 per cent of their fleet could be taken off the roads unless fares are revised.“This is the biggest rise of diesel ever. We will not be able to operate buses without an adequate fare revision. We need a minimum 15 per cent fare hike to stay afloat,” Gamunu Wijeratne, chairman of the Lanka Private Bus Owners’ Association, told reporters.The association threatened a nationwide strike if authorities fail to announce a scheduled fare revision.Responding to the developments, the National Transport Commission (NTC) said the latest diesel price increase, when applied to its fare formula, translates into a rise of more than 10 per cent in current bus fares. NTC Director General Nilan Miranda said Cabinet approval is expected on Monday to implement revised fares, according to media reports.Private operators account for about 65–75 per cent of the island nation’s public transport fleet, while the state-run share stands at around 25–35 per cent.Three-wheeler taxi operators, many of whom use petrol vehicles dominated by India’s Bajaj brand, said the price of commonly used petrol had risen to nearly LKR 400 per litre.“Who would want to ride with us at this rate?” a three-wheeler driver said, as quoted news agency PTI.Apart from state-owned Ceylon Petroleum Corporation (CPC), fuel retailing in Sri Lanka is also carried out by Lanka IOC — a subsidiary of IndianOil –as well as China’s Sinopec and Australia’s United Petroleum. Following CPC’s decision, LIOC and Sinopec also revised their retail fuel prices, media reports said.Opposition leaders criticised the government’s tax policy, claiming that authorities collect about LKR 119 per litre of petrol and LKR 93 per litre of diesel in taxes. They demanded that these levies be scrapped to provide relief to consumers.Analysts warned that the fresh fuel price hike could push inflation higher by 5–8 per cent.Earlier, government spokesman and minister Nalinda Jayatissa said that despite the price revisions, the government continues to bear a monthly subsidy burden of around Rs 20 billion by subsidising diesel by Rs 100 per litre and petrol by Rs 20 per litre.He said that without the revision, the state would have faced an additional financial burden of approximately $1.5 billion. Jayatissa urged the public to consume electricity and fuel “mindfully” and warned against hoarding, calling on citizens to report any such attempts.
Business
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