Mango Teen debuts in France with new Lyon store

Mango is expanding its fashion offer for younger consumers — and for its first Mango Teen location in France, the brand has chosen Lyon over Paris. The new store opens on Aug. 29 at the Westfield La Part-Dieu shopping center, a high-footfall retail destination, and becomes the fourth country where this format is being rolled out in Europe.

Spanning nearly 250 square meters, the Mango Teen boutique offers a wide range of clothing, footwear, and accessories. It sits in the same center where the brand recently revamped its flagship Mango store, which now covers 700 square meters and features dedicated spaces for womenswear, menswear, and childrenswear.

Launched in 2021 as an online concept, Mango Teen targets consumers aged 12 to 20 with a mix of wardrobe essentials and trend-forward pieces positioned in the mid-range segment. The line aims to fill what Mango calls “a gap in the market” between childhood and adulthood.

“France is both a historic and strategic market for Mango, and the opening of this store is a major step in the international expansion of our youth line. It illustrates our desire to continue inspiring and sharing our passion for fashion with a younger audience. It’s an important step forward in building a global brand that appeals to all generations,” said Berta Moral, director of Mango Kids and Teen.

Mango Teen first launched its brick-and-mortar format in the United Kingdom and has recently announced further expansion there, including the opening of a third UK store in Glasgow this August.

In France, no additional Mango Teen locations have been confirmed so far. However, the brand currently operates more than 40 Mango Teen stores worldwide and plans to open around 15 new locations by 2025. These include a first store in Portugal, launched in Lisbon earlier this year, as well as another in Andorra. The collection is also available for sale online in 95 countries.

While exact sales figures for Mango Teen were not disclosed, the company confirmed that both its Kids and Teen divisions recorded double-digit growth in fiscal 2024. That same year, the Mango Group generated global revenues of €3.34 billion — up 7.6% from 2023. And the new year is off to a promising start: for the first half of 2025, Mango reported a 12% year-over-year increase in turnover, reaching €1.73 billion. The brand’s global retail network now comprises 2,700 stores, with over 250 located in France.