Fashion
Milan unveils multifaceted vision of womanhood at Sportmax, Blumarine and Institution
Published
September 26, 2025
On Friday, the fourth day of the womenswear ready-to-wear shows, Milan’s fashion scene showcased the breadth of its creativity with a packed programme in which a host of houses came to the fore, from established names and young labels to emerging talents, expressing a thousand and one facets of femininity. From Sportmax’s minimalist, chic woman to Blumarine’s romantic dark lady, via the sculptural matryoshka of Institution by Galib Gassanoff, spring/summer 2026 promises to be exciting.
Sportmax opened proceedings early in the morning with a beautiful collection that struck the perfect balance between raw minimalism and a diffuse sense of softness. Most looks were monochrome, beginning with an ultra-light palette of powdery, nude and cream tones that caught the light, and moving through to head-to-toe black. Silhouettes were elongated, sometimes to excess, as with faded baggy jeans so long they coil around the ankles.
Highly structured trench coats, sleeveless maxi coats, double jackets and leather blousons are cut with precise lines in crisp wools, gabardines and supple leathers, falling straight down the body.
Yet the overall impression was one of lightness — of floating, even — heightened by the introduction of airy, sheer fabrics, such as satin silk that ripples through long, fluid dresses, or organza used to make T-shirts and trousers, to stand in for jacket panels to lighten them, or as fine layers superimposed on certain looks.
To emphasise movement, garments were often layered one over another or deconstructed, as in these long leather trench coats whose upper part detaches into a Perfecto-bolero, reminiscent of the shoulder capes of yesteryear under which one can slip the arms with complete freedom. A multitude of gilt bells worn as earrings, bracelets or necklaces also set the rhythm with a heady chime.
The Blumarine woman also revealed her dual personality, by turns romantic and dark, through a wardrobe full of contrasts — between flou and tailoring, soft and deep hues.
“I wanted to explore the idea of a Gothic romanticism transported into spring. Fragility and freedom clash with strength and power. It’s up to the audience to decide which of these two attitudes will prevail,” said creative director David Koma backstage, adding that in the end, “it’s the soft side that stands out more, supported by structure.”
The fluctuating aspect of the outfits and the play of transparencies tipped the balance towards a hyper-feminine, sensual aesthetic. Twirling ribbons and cascades of chiffon ruffles compose vaporous blouses, dresses and capes. Airy silks and chiffons were layered, sometimes gathered, smocked or fringed. Black lace and guipure steered everything towards a slightly sultry boudoir world. Large crosses in sparkling stones, worn as earrings or layered as multiple pendants, underscored this subversive streak.
The designer also called on the butterfly, the Italian house’s emblematic motif. With their colourful wings, a multitude alight as embroidery on a cardigan or on a sheer, flesh-toned dress. Elsewhere, a butterfly encircled the bust on a white lace bra-top. Sometimes it morphed into a dragonfly and — on closer inspection — even a spider.
The duality of the Blumarine woman was very much in evidence. The pagoda sleeves of the sinuous frock coats and peignoirs with long trains that dress her for evening were reminiscent of butterfly wings as they are of bat wings.
With his new brand Institution, Azeri-born Georgian Galib Gassanoff offered one of the most compelling propositions on the Milanese scene. This has not escaped the very select Milanese boutique Antonia, which is dedicating its windows to him this week. After a well-received debut collection in February, the designer pursued his project with coherence, offering more commercial pieces this season, which he will show next week in Paris at the Maison Pyramide showroom.
For next summer, Gassanoff continues to draw on the ancestral know-how of Azerbaijan, in particular the braiding technique used to make woven or knotted carpets. He reprised this process, replacing wool threads with reclaimed shoelaces to create sculptural dresses and tops. He also introduced reedmace (Typha latifolia), which grows in marshes and is woven by women in the south of the country. Working with these communities, he had them braid a series of majestic, swirling gowns and a poncho.
Another inspiration is the “chepken”, a traditional coat with oversleeves. The designer transformed this piece into a tailored jacket, nipped in and rounded at the sides. The curved shape recalls Christian Dior’s famous Bar suit, but here the construction was modernised. Two long panels of fabric fall from the shoulders like stoles, under which the arms can slip. In another version, the jacket was slit at the sides and these two false sleeves fold over the front, tied around the chest, transforming it into an elegant top.
A host of other ingenious ideas also proved alluring. Like a top whose front was covered with white wooden buttons from the archives of historic button-maker Ascoli Bottoni; smock-like organza overlays, puffed out at belly height, that encased the silhouette in different colours; or large apron-like leather plastrons, fashioned from long shoelace straps or various braids, worn hanging from the neck.
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Copyright © 2025 FashionNetwork.com All rights reserved.
Fashion
Poshmark adds to board
Published
November 11, 2025
Poshmark announced on Tuesday the appointment of Deb Liu to the resale platform’s board of directors, effective immediately.
With decades of experience working in top leadership positions across major technology companies, Liu most recently served as president and CEO of Ancestry. Prior to that, the executive spent over a decade at Meta, formerly Facebook, where she launched Facebook Marketplace, and built the company’s first mobile ad products and payments infrastructure. Earlier in her career, she led the eBay-PayPal product integration and enhanced the eBay buyer experience.
“Deb is one of the most accomplished marketplace builders and respected technology leaders in Silicon Valley,” said Namsun Kim, chief executive officer of Poshmark.
“Her ability to connect people, ideas, and opportunities to create lasting, impactful platforms will help guide our vision and strategy. From building Facebook Marketplace to leading Ancestry through a product and technology transformation, Deb’s approach to community and commerce will be invaluable as we progress through our next phase of growth.”
Liu’s appointment at the Poshmark board, which includes founder Manish Chandra, builds on the momentum of Heather Friedland’s recent appointment as the Californian company’s first chief product officer, late last month.
“Poshmark brings together the best of discovery, connection, and community,” said Liu, who also serves on the board at Inuit.
“As a longtime shopper and seller, I’ve seen firsthand how this platform promotes sustainability and circularity, giving fashion new life and reducing waste. I’m excited to partner with the leadership team to shape Poshmark’s next chapter.”
Copyright © 2025 FashionNetwork.com All rights reserved.
Fashion
Charles Tyrwhitt opens US flagship store on Madison Avenue
Published
November 11, 2025
Charles Tyrwhitt announced on Tuesday the opening of its latest New York City store, as the British shirtmaker expands its retail footprint in the Big Apple.
Located at 477 Madison Avenue, on the corner of 51st Street, the new Charles Tyrwhitt store spans 450 square feet store, framed with street-facing windows and two London telephone booth façades.
Inside, the store offers the London-based brand’s complete menswear range, including its signature collection of shirting in a variety of fits and colorways, formal and casual suiting, smart knitwear,
and casualwear, plus footwear and accessories.
The new New York store will serve as the brand’s official flagship in the U.S., marking the latest milestone in the its ongoing U.S. retail expansion, as well as strengthening its presence in the New York region.
“We are thrilled to officially open the doors to our new flagship store on Madison Avenue just steps away from where we debuted our very first New York location over 23 years ago,” said Joe Irons, chief sales and marketing officer at Charles Tyrwhitt.

“Since then, we’ve grown alongside our customers, and the response to the brand in New York has been so strong that we jumped at the opportunity to create a bigger and more impactful U.S. flagship home, adding to our four other thriving Manhattan stores.”
On November 12, locals are invited to Tyrwhitt Times, a morning event featuring complimentary coffee, exclusive offers, and the unveiling of the brand’s limited-edition newspaper, followed by the store’s grand opening party on November 19, featuring early access to Black Friday offers, a live DJ performance, refreshments, and light bites.
Today, Charles Tyrwhitt boasts 12 retail locations across the U.S., including stores across New York, New Jersey, Philadelphia, Washington D.C., and Chicago.
Earlier this year, the brand strengthened its American presence via a sponsorship as a partner of the New York Yankees and the appointment of Yankees shortstop Anthony Volpe as the brand’s U.S. ambassador.
Copyright © 2025 FashionNetwork.com All rights reserved.
Fashion
Natura swings to Q3 loss on weaker Brazil demand, integration challenges
By
Reuters
Published
November 11, 2025
Brazilian cosmetic maker Natura swung to a recurring net loss in the third quarter on Monday, hit by slowing consumer demand in its local market, as well as challenges in the firm’s brand integration in Latin America.
The company’s net loss came in at 119 million reais ($22.02 million) in the July-September quarter, reversing a 301 million real net profit recorded in the same period a year earlier.
It also reported recurring earnings before interest, taxes, depreciation and amortization (EBITDA) at 577 million reais in the period, a decline of 33.7% year-on-year.
According to Natura’s financial statement, the firm faced revenue challenges throughout its operations, with net revenue reaching 5.2 billion reais in the third quarter, down 13.1% from a year earlier.
In Brazil, Natura’s largest market, where economic growth has slowed amid the highest interest rates in nearly two decades, net revenue fell 3.7% year-on-year to 3.2 billion reais.
“The slowdown in the beauty market in Brazil, first identified in June 2025 and still ongoing, has led to the growth of the Natura brand stabilizing after a period of low double-digit expansion,” the company added.
In its Spanish-speaking Latin American markets, Natura cited integration challenges following the July merger of its Natura and Avon brands in Argentina.
Net revenue in these markets fell 3.9% year-on-year to around 2 billion reais.
© Thomson Reuters 2025 All rights reserved.
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