Pull&Bear unveils new retail concept at its new flagship store in Manchester

Pull&Bear is expanding its presence in the UK. The youth-centred fashion brand, part of the Inditex group, opened the doors of its new flagship store in Manchester, where it has debuted a retail concept that, it reports, “sets the tone for future openings.”

The new Pull&Bear store is located in the Trafford Centre shopping complex in Manchester and has an area of 805 square metres. A minimalist, digitised design takes centre stage in the retail outlet, which incorporates a mix of textures and materials, as well as metallic finishes combined with industrial and wooden elements.

Another key feature of the store concept is a modular and room display system, which seeks to “improve the visibility and presentation of products”.

Pull&Bear’s entire range of collections is showcased in this flagship store, including accessories and footwear. Men’s fashion enjoys special relevance in the store, which also dedicates a specific space to STWD, the Spanish chain’s sub-brand focused on urban fashion. “This store embodies Pull&Bear’s youthful, relaxed, and dynamic spirit and offers a cutting-edge shopping experience, marked by innovation, interaction, and versatility,” the business said in a statement.

In parallel to the opening of its new store in Manchester, the Inditex group brand has launched its new campaign, starring Lennon Gallagher, son of Oasis frontman Liam Gallagher and actress Patsy Kensit.

Entitled “Manchester Rhythms,” the campaign portrays the young man, also a musician and model, in various locations around the city and presents the brand’s designs for the new autumn season. Classic denim elements mix with retro jackets and garments with eye-catching graphics, as well as workwear and western-inspired pieces. Taking orange, beige, grey, white, turquoise, and red as its key colour palette, the collection has an urban undertone.

“Fashion, music, and urban references intertwine to create a visual story that captures the contemporary cultural essence of Pull&Bear, which continues to evolve along with new trends,” said the brand about the campaign.

Founded in 1991, the Spanish brand counted a retail network of 800 points of sale at the end of 2024, including self-managed stores and franchises, and was present in more than 200 markets through its online platform. Pull&Bear makes up the portfolio of Galician conglomerate Inditex together with the brands Massimo Dutti, Bershka, Stradivarius, Oysho, Zara, Zara Home, and Lefties. The group as a whole posted sales of 8274 million euros in the first quarter of the current fiscal year, 1.5% more than a year earlier. Its net profit was 1305 million euros, 0.8% more than in the same period during 2024.