Johnny Depp has launched his own premium rum brand, and unlike many celebrity spirits ventures, this one comes with a story that goes well beyond the label.

Three Hearts Rum, founded by Depp in partnership with his longtime friend Bobby DeLeon, is a Caribbean-inspired rum with roots in a years-long friendship and a genuine connection to the islands. 

Depp designed the bottle himself, drawing on his tattoos, personal philosophy and what he describes as the three great loves of his life.

The bottle is embossed with the flag of his private Bahamian island, Little Hall’s Pond Cay, and decorated with symbols lifted directly from his body art, a skull as a reminder to live fully, a lightning bolt to represent enduring friendship, the number three to signify new beginnings and three hearts for the loves of his life. 

The base carries the brand’s motto: “No Fear. No Malice. No Envy.” A bracelet-style charm sits at the top.

“Rum holds the history of the islands,” Depp said in a statement. 

“It’s shaped by the hands of the people who grow the cane, ferment the spirit and age it over time. Bobby and I wanted to create something that honored that tradition and the friendships that inspired it.”

The project took shape over several years, with the pair’s thinking crystallising further in the wake of hurricanes that devastated parts of the Caribbean in recent years, as they looked for ways to support and spotlight local communities. 

DeLeon described the process as one built entirely on patience. 

“We didn’t want to rush something into the world. This rum represents years of patience and collaboration. Our goal was to create something that respected the heritage of Caribbean rum while sharing the spirit of the friendship that started it.”

The liquid itself was produced at a distillery in the Dominican Republic, aged for five years in ex-bourbon barrels before being re-casked for a further two years in former cognac barrels, resulting in a seven-year-aged rum. 

DeLeon has described the flavour profile as sticky toffee, with aromas of wood, spices, candied orange and vanilla.

The founders have made clear this is just the beginning, describing Three Hearts Rum as the first chapter in what they plan as a broader exploration of Caribbean rum traditions in the years ahead. 

For Depp, who has been associated with rum on screen through Pirates of the Caribbean and The Rum Diary, it feels like a natural next act, though this time, the bottle is entirely his own.

Prince Harry took a moment away from the stage at the IAPP Global Summit 2026 to sit down with Joe Jones, the organisation’s Director of Research.

The candid conversation revealed a surprisingly heartfelt side of the Duke of Sussex.

When Jones posed the question, “What gives you hope?” Harry didn’t pause. 

“Everybody in this room,” he replied, turning the spotlight on the privacy professionals, tech experts, and policymakers gathered in Washington, D.C.

He went on to express his gratitude, saying, “I would like to say to everybody here, thank you for what you do.” 

The Duke’s appearance on Tuesday came just weeks after it was confirmed he won’t be joining his father in Washington, D.C. next month. 

King Charles and Queen Camilla are scheduled for a high-profile state visit to the U.S., celebrating 250 years of American independence.

The crew operating two Apache helicopters that were seen hovering outside the home of singer and rapper Kid Rock over the weekend has been suspended from flying, a spokesperson for the Army said Tuesday.

The aircrew has been grounded while the Army conducts a formal investigation into why the AH-64 helicopters flew near the singer’s Nashville house and a No Kings protest during a training mission.

Army spokesperson Maj. Montrell Russell said in a statement that the investigation will look into “the circumstances surrounding the mission, including compliance with relevant FAA regulations, aviation safety protocol, and approval requirements.”

“The Army takes any allegations of unauthorized or unsafe flight operations very seriously and is committed to enforcing standards and holding personnel accountable,” Russell said.  

It is not clear what the purpose of the training mission was. It was also not immediately clear how many people the suspension affected.

Kid Rock said in an interview with local ABC affiliate WKRN that he thinks the crew is “going to be alright.”

“My buddy’s commander-in-chief,” he added, referring to President Trump. He also said he doesn’t know what the Army is looking into, as the helicopters “stopped for, I don’t know, seconds? A minute?” 

The singer said, “It’s not the first time they’ve flown over my house,” noting the pilots fly from Fort Campbell and he often sees the helicopters.

After Kid Rock posted two videos of the helicopters on social media Saturday, Maj. Jonathon Bless, a spokesperson for the 101st Airborne Division, said in a statement Monday that the Army had opened an investigation into the incident, adding they “take all concerns regarding aircraft operations and their impact on the surrounding community seriously.”

The videos Kid Rock shared on social media show helicopters hovering outside his home. One video shows him standing poolside next to a replica of the Statue of Liberty, clapping wildly, as the helicopter hovers. He salutes the pilots before they fly away. 

A second video shows Kid Rock pumping his fist as the helicopter flies away.

In his interview with WKRN, Kid Rock said he spoke to pilots at Fort Campbell last year during a Thanksgiving celebration. The singer, who appeared at the holiday event with Vice President JD Vance, said he told the pilots they are “always welcome” to cruise by his house. 

He told WKRN he thinks it’s a great thing if it made the pilots happy to fly by his house and “it’s harmless.”