TBCo reaches ‘milestone’ as it launches in Selfridges

TBCo is stepping into the autumn/winter season “with a renewed sense of purpose and an exciting expansion”. The fashion accessories and homewares specialist has launched in Selfridges for the first time with its signature accessories line.

The launch marks “an exciting milestone for the brand as they continue their global expansion and category offering”.

The Edinburgh-designed brand, backed by B Corp certification, produces collections “grounded in a belief that sustainability and style can, and should, go hand in hand”.

Known for its ranges including heirloom blankets and playful pyjama sets, the key Selfridges offer includes a variety of the brand’s accessories from its AW collection including its best-selling Merino wool triangle scarves (£50) in oatmeal, red and brown and cashmere Merino beanie hats.

TBCo’s popular lambswool oversized scarves (£70) will also be available in its signature tartan check in berry and forest green along with the trending skinny lambswool scarves (£60) in gingham and lilac and caramel tartan.

Founder and CEO Emma Macdonald said: “Selfridges is renowned for curating the very best in design from around the world and for championing design-led brands, so we are incredibly proud to be part of that story. As we launch our new collection of accessories for this autumn/winter, it’ s a really special moment for us as a brand.”