Tech
The Best Black Friday Deals We’re Actually Shopping Ourselves
Good morning and happy Thanksgiving—it’s a great day for food, family, and football (not necessarily in that order), and it means that Black Friday deals are already arriving. We’ve been tracking discounts on our favorite products all month, and we’re excited to see many of the products we love have gone on sale.
Featured Black Friday Deal
Updated: Nov 27 2025, 03:38 PM
These are some of our favorite workout headphones, thanks to their clip-based design and good integration with iOS thanks to Apple’s Beats ownership.
Like the circulars that used to make the daily newspaper as thick as a phone book this time of year, the internet is slathered in red pixels and slashed-through dollar signs. Often, those roundups cover products the writer has never personally touched and feature prices that are not actual discounts. WIRED’s list of the absolute best Black Friday deals is different. Here you will only find products that a member of our Reviews team has tested and recommends. Also, we track prices, and any deal featured is actually cheaper compared to what you’d pay in April or October.
Updated November 27, 2025: How is that NFL pre-game show looking and sounding? If you’re watching TV today and thinking it’s time to upgrade your set for a clearer picture and crisper sound, we’ve just added a bunch of great AV deals on televisions and soundbars.
Best of the Best Black Friday Deals:
How does WIRED find the best deals?
We spend our entire working lives testing products and, in part, tracking how much they cost. That way, we can spot a good deal from one that’s just a markdown of an artificially inflated price (a practice far too common, sadly). We also use price-checking tools like Camelcamelcamel, but since we only cover items we’ve actually tested, it’s not that hard for us to keep track of prices and know what’s a good deal and what’s not.
What is the best time to shop?
In a word: now. The best Black Friday deals are happening right now, and we’ve rounded up our favorites in this guide.
In the olden days, Black Friday was just one day long. Shoppers would camp outside of stores, paper circulars in hand, eagerly awaiting the chance to bust down some doors and save a ton of cash. Fast-forward to the internet, and now Black Friday lasts more or less the entire month of November.
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Computers
Best PC Laptop Deal: Dell 14 Plus for $500 ($100 off)
It finally happened. A $500 Windows laptop that isn’t just decent or mediocre. It’s actually good. The resolution is 2560 by 1600, with decent color accuracy and brightness. The battery life isn’t just adequate—it’s downright impressive. And the touchpad, which is an area where many budget laptops compromise, actually feels smooth and responsive. This is something no other Windows laptop can pull off. The only catch is that it’s a Doorbuster-style sale, meaning once they sell out at this price, this discount will disappear. —Luke Larsen
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Best MacBook Deal: MacBook Air (M4) for $749 ($250 off)
The M4 MacBook Air came out in early 2024, and it’s remained the best laptop you can buy. The price has slowly dropped, too. It’s now down to $749, and when you compare this directly with the quality of similarly priced laptops, you’ll see why it’s still at the top of my list. The display quality and resolution is top-notch, while the performance and battery life remain best in class. Now, you might be wondering if you should wait for the M5 MacBook Air instead of pulling the trigger on this deal. If the rumors are true, we’re still at least a few months out from the M5 MacBook Air, making this M4 still worthy of a purchase at this price. —Luke Larsen
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Best Wifi Router Deal: Asus RT-BE58U for $98 ($52 off)
This is the Wi-Fi 7 router I recommend for most people in our best Wi-Fi routers guide because it’s easy to set up and will cover homes and apartments up to around 2,000 square feet with fast and reliable connectivity. It’s only dual-band, so you do miss out on the 6-GHz band, but you get all the other advantages of Wi-Fi 7. It also has a generous array of ports and comes with free security software and parental controls. Support for VPN service, separate IoT or guest networks, and Ai Mesh rounds out an excellent device. —Simon Hill
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TV & Audio
Best TV Deal: TCL QM6k for $498 ($252 off)
This is our favorite TV for most people, because it offers excellent color and great processing, and contains virtually every app you could want. Mini LED backlighting means that you’ll have excellent contrast and plenty of performance in bright rooms, and TCL’s anti-glare technology makes it nice even when sunlight hits it. Its price is the main appeal; you’ll pay hundreds of dollars more for a TV that looks any better. —Parker Hall
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Best Streaming Device Deal: Roku Streaming Stick Plus for $19 ($21 off)
The Roku Streaming Stick Plus is what I’d recommend for anyone who just wants to enable an older TV to stream modern apps. It looks fine, but I’d get a nicer stick if you have a newer TV. That said, you really cannot beat this $20 price. This is a device that can breathe new life into an older screen in your basement or garage, or which you can use to stream your shows in a hotel room without being too annoyed if you someday leave it behind. —Parker Hall
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Best Soundbar Deal: Yamaha Audio SR-C30A for $220 ($60 off)
This is our favorite soundbar system for most people, thanks to its great wireless subwoofer, solid audio processing, and compact footprint below most screens. If you have been struggling to hear the voices on screen, or you’re just looking for a more cinematic experience, I recommend the SR-C30A. —Parker Hall
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Best Headphone Deal: Sony WH-1000XM6 for $398 ($62 off)
These are the best noise-canceling headphones from Sony, and among the best wireless headphones you can buy. They have insane processing power that can easily silence even the loudest sounds around you, and the included microphones are also awesome for Zoom calls. Sound quality is excellent, with custom-made drivers delivering Sony’s sleek and flat sound. —Parker Hall
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Mobile Devices & Charging
Best Smartphone Deal: Google Pixel 10 for $599 ($200 off)
Google’s brand-new Pixel 10 is one of the best Android phones on the market right now—it’s rare to find a phone at this price, especially on sale, with a triple-camera system that includes a 5X optical zoom sensor. 5X! That means you won’t have trouble capturing sharp photos of birds up in the tree, your kid earning their diploma, or your favorite artist onstage. Not to mention this is one of the first flagship Android phones with Qi2 magnets, meaning, like Apple’s iPhones, you can magnetically attach the phone to wireless chargers and docks for speedy charging (and attach various fun magnetic accessories). Best of all is Google’s smart software; yes, there’s a lot of generative AI creep that isn’t super useful, but tools like Call Screen can filter out spam calls, and Now Playing automatically tells you what song is playing at the coffee shop without you having to lift a finger. Read our Best Pixel Phones guide for more details. —Julian Chokkattu
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Best Tablet Deal: Apple iPad A16 (2025) for $274 ($75 off)
The current model of iPad (A16) has dropped below the $300 price we typically see on sales. This is a basic tablet that functions as a second screen for everything from watching movies on a flight to checking the news in bed without your reading glasses.
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Best Power Bank Deal: Nimble Champ for $20 ($5 off)
The Nimble Champ has topped our best power banks guide for a few years, largely because we appreciate the 90 percent certified recycled plastic construction and fully biodegradable packaging. It’s smaller than a pack of cards, with an eye-catching speckled design and a handy carry loop. This 5,200 mAh capacity portable charger has USB-A and USB-C ports and can charge at up to 15 watts. If you need more power, there are deeper discounts on the larger capacity models. You get a 3.3-foot USB-C to USB-C cable in the box. —Simon Hill
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Best Kindle Deal: Amazon Kindle Paperwhite (12th generation) for $125 ($35 Off)
Amazon’s family of Kindle e-readers is popular for a reason, and our all-around favorite is the Kindle Paperwhite (12th generation). The latest generation came out last fall, and it’s got just about everything we want in an e-reader: an auto-adjusting warm light, a three-month battery life, snappy performance, integration with Overdrive so you can get your library books, and the ability to “speak” several languages. It doesn’t have a color screen, but it does have a proper dark mode, which Kindle’s color e-reader doesn’t have. The Signature version is also on sale. —Nena Farrell
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Best Digital Notebook Deal: reMarkable 2 Bundle for $408 ($70 Off)
One of the best digital notebooks you can get is the reMarkable 2. It’s my favorite budget option, which might seem weird since it’s not necessarily the cheapest option (it’s the same price as the Kindle Scribe) it’s the best for the features and the available accessories like a keyboard folio at the price point, and it is a lower price point than you’ll find for the rest of reMarkable’s lineup or competitors like Supernote. You can get bundles (you’ll need to choose both a marker and folio) of the reMarkable 2 for $70 right now, letting you add on your favorite folio or upgrade the marker without paying as much as you usually would. The digital notebooks from reMarkable are rarely on sale, so don’t miss this one. —Nena Farrell
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Home & Kitchen
Best Home Office Deal: Branch Ergonomic Chair Pro for $424 ($75 off)
This is our top office chair recommendation for most people. Branch’s Ergonomic Chair Pro offers a ton of adjustments, from seat pan to lumbar support, all while looking pretty. It’s hard to find affordable, good office chairs, especially under $500, but Branch is one of the few companies delivering in this price bracket. We’ve rounded up more deals on Branch products here. —Julian Chokkattu
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Best Vacuum Deal: Dyson V15s Detect Submarine for $699 ($351 Off)
This is the lowest price we’ve seen all year for this fantastic Dyson vacuum. It’s our favorite vacuum cleaner for both wet and dry cleaning, since it takes the technology we love from the V15 and adds a wet mop head attachment. You sadly can’t buy the attachment and use it with an existing V15, but if you’re already in the market for a new stick vac and want one that can do both, WIRED reviewer Adrienne So says this vacuum is one of the best things that has ever happened to her. —Nena Farrell
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Best Air Purifier Deal: Dyson HushJet Purifier Compact for $300 ($50 off)
The debut of Dyson’s first tabletop-sized air purifier was just announced in September; it’s finally here, and we’ve tried it. Its claim to fame is that it uses electrostatic filtration, which incorporates electrically charged plates to attract dust, pollen, dander, and other allergens. In our guide to the Best Air Purifiers, WIRED contributor Lisa Wood Shapiro notes this means the filter can last up to five years, as opposed to six to 12 months like a typical HEPA. She thought it was a little loud, measuring twice the advertised decibels on its highest setting, but is otherwise a great option for smaller areas like bedrooms. —Kat Merck
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Best Smart Bird Feeder Deal: Netvue by Birdfy Smart Bird Feeder (No Solar/AI) for $100 ($100 off)
This is the best price you’ll find all year for our all-around favorite smart bird feeder. It may not be the fanciest model, but it’s user-friendly and reliable. You can enjoy it without a subscription (though for the AI identification and image/video storage, you’ll want to spring for the extra $5 a month), and the app makes it easy to save and share great captures of birds. Note that Birdfy only works with 2.4 GHz Wi-Fi, and the base model comes without a solar panel. I don’t mind this, as Birdfy’s panel has to be mounted separately and it’s hard to do this when the feeder is installed on a pole, which is what I recommend. —Kat Merck
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Best Indoor Garden Deal: Gardyn Studio 2 for $412 ($137 off)
I test indoor hydroponic garden systems all year round, and Gardyn has been my consistent favorite. I have two of them—the Home 4, with 30 plants, and the brand-new Studio 2, with 16 plants—and they both look like living works of art, overflowing with everything from peas and peppers to nasturtiums and even canna lilies. The systems do take a fair amount of maintenance, but as a busy, full-time working parent, it’s nothing I haven’t been able to handle. If you’ve been curious about these, all Gardyn systems are now 20 percent off for Black Friday, netting you $180 off a Home or $111 off a Studio. If you don’t mind the older, original studio, that’s on even deeper discount for just $337. They also come with a free 30-day trial of Kelby, the AI growing assistant that plans your watering and maintenance schedules for you. —Kat Merck
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Best Kitchen Deal: Breville Smart Oven Air Fryer Pro for $300 ($100 Off)
This is Breville’s top-line piece of kitchen hardware, an air fryer and oven with better precision than any other oven of its kind I’ve tested. It toasts evenly across the oven and can air fry chicken wings to admirable crispness, dehydrate fruit, and also roast a 14-pound turkey. The Breville Joule—the same oven, but with a handy autopilot feature— is on almost the same sale, and it’s $400. Both are the cheapest they’ve been this year. But this $300 price, for an oven I know to serve well for years, is hard to pass up. —Matthew Korfhage
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Beauty & Wellness
Best Smartwatch/Fitness Tracker Deal: Apple Watch Series 10 for $310 ($120 off)
If you already own an Apple Watch, I generally do not advocate getting the latest and greatest because they’re all pretty iterative. I do think that this year’s Series 11 is worth getting because for the first time ever, it really does have a full 24 hours of battery life. But last year’s Series 10 (Apple’s 10th anniversary watch) has the same S10 chip as the latest watches. It also has the same slim case, large screen, and is compatible with watchOS 26 (with an Apple Intelligence-enabled iPhone), so you can still enjoy the Liquid Glass design, Workout Buddy, and flick away Smart Stack with your wrist. —Adrienne So
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Best Beauty Deal: GHD Curve Soft Curl Iron for $167 ($72 off)
One of our favorite curling irons because it heats up fast—in just 25 seconds, to be exact—and features an ergonomic design that’s intuitive for beginners who need help keeping their hair in place. It’s 30 percent off, priced at $167, which could cover the cost of one to three salon visits, depending on the shop. —Boutayna Chokrane
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Tech
These Sub-$300 Hearing Aids From Lizn Have a Painful Fit
Don’t call them hearing aids. They’re hearpieces, intended as a blurring of the lines between hearing aid and earbuds—or “earpieces” in the parlance of Lizn, a Danish operation.
The company was founded in 2015, and it haltingly developed its launch product through the 2010s, only to scrap it in 2020 when, according to Lizn’s history page, the hearing aid/earbud combo idea didn’t work out. But the company is seemingly nothing if not persistent, and four years later, a new Lizn was born. The revamped Hearpieces finally made it to US shores in the last couple of weeks.
Half Domes
Photograph: Chris Null
Lizn Hearpieces are the company’s only product, and their inspiration from the pro audio world is instantly palpable. Out of the box, these look nothing like any other hearing aids on the market, with a bulbous design that, while self-contained within the ear, is far from unobtrusive—particularly if you opt for the graphite or ruby red color scheme. (I received the relatively innocuous sand-hued devices.)
At 4.58 grams per bud, they’re as heavy as they look; within the in-the-ear space, few other models are more weighty, including the Kingwell Melodia and Apple AirPods Pro 3. The units come with four sets of ear tips in different sizes; the default mediums worked well for me.
The bigger issue isn’t how the tip of the device fits into your ear, though; it’s how the rest of the unit does. Lizn Hearpieces need to be delicately twisted into the ear canal so that one edge of the unit fits snugly behind the tragus, filling the concha. My ears may be tighter than others, but I found this no easy feat, as the device is so large that I really had to work at it to wedge it into place. As you might have guessed, over time, this became rather painful, especially because the unit has no hardware controls. All functions are performed by various combinations of taps on the outside of either of the Hearpieces, and the more I smacked the side of my head, the more uncomfortable things got.
Tech
Two Thinking Machines Lab Cofounders Are Leaving to Rejoin OpenAI
Thinking Machines cofounders Barret Zoph and Luke Metz are leaving the fledgling AI lab and rejoining OpenAI, the ChatGPT-maker announced on Thursday. OpenAI’s CEO of applications, Fidji Simo, shared the news in a memo to staff Thursday afternoon.
The news was first reported on X by technology reporter Kylie Robison, who wrote that Zoph was fired for “unethical conduct.”
A source close to Thinking Machines said that Zoph had shared confidential company information with competitors. WIRED was unable to verify this information with Zoph, who did not immediately respond to WIRED’s request for comment.
Zoph told Thinking Machines CEO Mira Murati on Monday he was considering leaving, then was fired today, according to the memo from Simo. She goes on to write that OpenAI doesn’t share the same concerns about Zoph as Murati.
The personnel shake-up is a major win for OpenAI, which recently lost its VP of research, Jerry Tworek.
Another Thinking Machines Lab staffer, Sam Schoenholz, is also rejoining OpenAI, the source said.
Zoph and Metz left OpenAI in late 2024 to start Thinking Machines with Murati, who had been the ChatGPT-maker’s chief technology officer.
This is a developing story. Please check back for updates.
Tech
Tech Workers Are Condemning ICE Even as Their CEOs Stay Quiet
Since Donald Trump returned to the White House last January, the biggest names in tech have mostly fallen in line with the new regime, attending dinners with officials, heaping praise upon the administration, presenting the president with lavish gifts, and pleading for Trump’s permission to sell their products to China. It’s been mostly business as usual for Silicon Valley over the past year, even as the administration ignored a wide range of constitutional norms and attempted to slap arbitrary fees on everything from chip exports to worker visas for high-skilled immigrants employed by tech firms.
But after an ICE agent shot and killed an unarmed US citizen, Renee Nicole Good, in broad daylight in Minneapolis last week, a number of tech leaders have begun publicly speaking out about the Trump administration’s tactics. This includes prominent researchers at Google and Anthropic, who have denounced the killing as calloused and immoral. The most wealthy and powerful tech CEOs are still staying silent as ICE floods America’s streets, but now some researchers and engineers working for them have chosen to break rank.
More than 150 tech workers have so far signed a petition asking for their company CEOs to call the White House, demand that ICE leave US cities, and speak out publicly against the agency’s recent violence. Anne Diemer, a human resources consultant and former Stripe employee who organized the petition, says that workers at Meta, Google, Amazon, OpenAI, TikTok, Spotify, Salesforce, Linkedin, and Rippling are among those who have signed. The group plans to make the list public once they reach 200 signatories.
“I think so many tech folks have felt like they can’t speak up,” Diemer told WIRED. “I want tech leaders to call the country’s leaders and condemn ICE’s actions, but even if this helps people find their people and take a small part in fighting fascism, then that’s cool, too.”
Nikhil Thorat, an engineer at Anthropic, said in a lengthy post on X that Good’s killing had “stirred something” in him. “A mother was gunned down in the street by ICE, and the government doesn’t even have the decency to perform a scripted condolence,” he wrote. Thorat added that the moral foundation of modern society is “infected, and is festering,” and the country is living through a “cosplay” of Nazi Germany, a time when people also stayed silent out of fear.
Jonathan Frankle, chief AI scientist at Databricks, added a “+1” to Thorat’s post. Shrisha Radhakrishna, chief technology and chief product officer of real estate platform Opendoor, replied that what happened to Good is “not normal. It’s immoral. The speed at which the administration is moving to dehumanize a mother is terrifying.” Other users who identified themselves as employees at OpenAI and Anthropic also responded in support of Thorat.
Shortly after Good was shot, Jeff Dean, an early Google employee and University of Minnesota graduate who is now the chief scientist at Google DeepMind and Google Research, began re-sharing posts with his 400,000 X followers criticizing the Trump administration’s immigration tactics, including one outlining circumstances in which deadly force isn’t justified for police officers interacting with moving vehicles.
He then weighed in himself. “This is completely not okay, and we can’t become numb to repeated instances of illegal and unconstitutional action by government agencies,” Dean wrote in an X post on January 10. “The recent days have been horrific.” He linked to a video of a teenager—identified as a US citizen—being violently arrested at a Target in Richfield, Minnesota.
In response to US Vice President JD Vance’s assertion on X that Good was trying to run over the ICE agent with her vehicle, Aaron Levie, the CEO of the cloud storage company Box, replied, “Why is he shooting after he’s fully out of harm’s way (2nd and 3rd shot)? Why doesn’t he just move away from the vehicle instead of standing in front of it?” He added a screenshot of a Justice Department webpage outlining best practices for law enforcement officers interacting with suspects in moving vehicles.
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