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US Levi’s partners with bollywood star Alia Bhatt as brand ambassador

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US Levi’s partners with bollywood star Alia Bhatt as brand ambassador



The Levi’s brand is proud to welcome Alia Bhatt as its new Global Brand Ambassador. This partnership brings together two global forces, Levi’s, the name that defines denim, and Alia Bhatt, whose impact and influence in film and fashion resonates worldwide – to shape the next chapter in denim’s global story.

She joins the brand at a time when women’s fashion is embracing a big shift. Relaxed fits, wide legs and looser silhouettes are no longer just seasonal trends, they’re becoming essential every day. And Levi’s, long known for defining what denim means, is at the forefront of this evolution. With Alia leading the way, that shift is about to go mainstream.

Levi’s has appointed Alia Bhatt as its new Global Brand Ambassador, uniting her worldwide influence with the iconic denim label.
The collaboration highlights a major shift in women’s fashion towards relaxed fits, wide legs, and looser silhouettes.
With Alia driving this evolution, Levi’s aims to stay trend-forward, evolving its women’s portfolio beyond classics to style-first relevance.

Levi’s and Alia are united by a shared vision – to reflect how a new generation wants to dress, and to evolve the brand beyond classic fits to style-first, trend-forward relevance. Whether it’s loose fits, wide leg, or reinvented classics, Levi’s women’s portfolio is evolving, and Alia is the perfect catalyst for this next chapter.

Levi’s will continue to innovate with new fits and styles, while staying true to what it has always stood for – timeless denim, made for now.

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (RM)



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Vietnam textile-garment sector targets $50 mn in exports in 2026

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Vietnam textile-garment sector targets  mn in exports in 2026



Following a record export value of $475 billion achieved in 2025, up by 17 per cent year on year (YoY), Vietnam’s Ministry of Industry and Trade aims at adding nearly $38 billion to the figure this year.

The goal, however, is challenging due to external pressures, including stricter technical barriers, reciprocal tariffs on goods exported to the United States, and the European Union’s Carbon Border Adjustment Mechanism (CBAM) for selected industrial products.

Therefore, major export industries in the country have started restructuring and adjusting strategies early in the year to seize market opportunities.

Following a record export value of $475 billion achieved in 2025—up by 17 per cent YoY—Vietnam aims at adding nearly $38 billion to the figure in 2026.
Major export industries in the country have begun restructuring and adjusting strategies early in the year to seize market opportunities.
The textile and garment sector, which earned $46 billion in 2025, has set a target of $50 billion in exports in 2026.

The textile and garment sector, which earned $46 billion in 2025, has set a target of $50 billion in exports in 2026.

The sector is focusing on strengthening domestic supply chains, raising localisation rates and making more effective use of free trade agreements (FTAs), Vu Duc Giang, chairman of the Vietnam Textile and Apparel Association (VITAS), was cited as saying by a domestic media outlet.

Exports may grow by 15-16 per cent this year, driven by market expansion and a shift towards higher-value products, according to MB Securities’ Vietnam Outlook 2026 report.

Fibre2Fashion (DS)



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Netherlands’ goods exports to US fall 4.7% in Jan-Oct 2025

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Netherlands’ goods exports to US fall 4.7% in Jan-Oct 2025



Goods exports from the Netherlands to the United States declined in the first ten months of 2025, with total export value falling 4.7 per cent year-on-year (YoY) to €27.5 billion (~$33 billion), according to the Statistics Netherlands (CBS). Exports had stood at €28.9 billion in the same period of 2024. The downturn began in July 2025, after steady growth in the first half of the year.

The data showed that the decline was driven mainly by weaker domestic exports, with goods produced in the Netherlands down 8 per cent YoY. In contrast, re-exports to the US rose 3.9 per cent during the period. Exports to the US have fallen every month on a YoY basis since July, CBS said in a press release.

Trade flows were influenced by uncertainty around US import tariffs. In the first half of 2025, trade between the two countries continued to grow, possibly as companies advanced shipments ahead of announced tariff measures.

Goods exports from the Netherlands to the United States fell 4.7 per cent YoY to €27.5 billion (~$33 billion) in the first ten months of 2025, driven by an 8 per cent drop in domestic exports, according to CBS.
Re-exports rose 3.9 per cent, while tariff uncertainty weighed on trade.
Imports from the US increased 1.9 per cent to €48.1 billion (~$57.7 billion).

Meanwhile, imports from the United States rose 1.9 per cent YoY to €48.1 billion (~$57.7 billion) in the first ten months of 2025.

Fibre2Fashion News Desk (SG)



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Philippines revises Q3 2025 GDP growth down to 3.9%

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Philippines revises Q3 2025 GDP growth down to 3.9%



The Philippines’ economic growth for the third quarter (Q3) of 2025 has been revised slightly lower, with gross domestic product (GDP) expanding 3.9 per cent year on year (YoY), down from the preliminary estimate of 4 per cent.

Gross national income growth for the quarter was also revised to 5.4 per cent from 5.6 per cent, while net primary income from the rest of the world was adjusted to 16.2 per cent from 16.9 per cent.

The Philippine Statistics Authority has revised down the country’s third-quarter 2025 GDP growth to 3.9 per cent from an earlier estimate of 4 per cent.
Gross national income growth was also lowered to 5.4 per cent, while net primary income from abroad eased to 16.2 per cent.
The PSA said the adjustments reflect its standard, internationally aligned revision policy.

The Philippine Statistics Authority said the revisions were made in line with its approved revision policy, which follows international standards for national accounts updates.

Fibre2Fashion News Desk (HU)



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