Topshop and Topman are thrilled to announce the expansion of their physical retail presence in the UK, partnering with leading department store John Lewis. Launching in February 2026, Topshop will be available in 32 John Lewis stores, with Topman available in 6 stores.

Shoppers can expect a curated selection of Topshop’s most-loved pieces, including cult denim styles, statement jackets, and trend-led wardrobe staples. Topman will offer a focused edit of modern menswear essentials, from tailored outerwear to everyday basics, designed to elevate any look.

Topshop and Topman will expand their UK retail presence through a February 2026 partnership with John Lewis.
Topshop will feature in 32 stores, while Topman will launch in 6, offering curated womenswear and menswear edits.
Leaders from both brands highlighted the collaboration as a milestone, blending fashion-forward collections with John Lewis’ trusted service and strengthening high-street retail.

“We’re excited to partner with John Lewis, a trusted name in British retail, to bring Topshop and Topman to high streets across the country,” said Michelle Wilson, Managing Director at Topshop. “This partnership is a key step in our mission to bring the best of fashion to everyone, engaging with shoppers in real life and delivering the style and quality they expect from our brands.”

Peter Ruis, Managing Director of John Lewis, commented: “Bringing Topshop and Topman back to high streets across the UK is a landmark moment, and we are thrilled to be their only nationwide store partner. It’s the ultimate proof of our strategy: offering the most-loved brands alongside the unwavering trust of our brand promise. I grew up with these incredible brands. They have defined our high streets, bringing edge and accessibility with an iconic British lens.”

The launch will introduce a fresh in-store experience that blends Topshop and Topman’s fashion-forward identity with the quality and service customers experience at John Lewis.

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (RM)

& Other Stories reveals a new brand spirit, under the creative direction of newly appointed Chief Creative Officer, Jonathan Saunders — marking an expressive shift in the brand’s creative identity. This transformation is reflected in a new logo and tone of voice, combined with a fresh approach to creative expression, design and styling. This new spirit debuts with the first chapter of the Fall 2025 collection, captured in a campaign photographed by Oliver Hadlee Pearch.

“The Fall campaign celebrates real clothes for everyday experiences, designed to inspire individuality. The new brand identity combines nostalgia with modernity and signifies an exciting new chapter for & Other Storied,” said Jonathan Saunders, Chief Creative Officer, & Other Stories.

H&M’s & Other Stories unveils a refreshed brand identity under new CCO Jonathan Saunders, marked by a new logo, tone, and creative direction.
Debuting with the Fall 2025 collection, the campaign blends nostalgia with modernity, featuring 60s–90s-inspired silhouettes, playful colours, textured fabrics, and bold accessories, styled with youthful layering and ease.

Modern nostalgia

Dynamic, energetic, and empowered, the Fall 2025 collection has been created for individuals who embrace self-expression. Rooted in modern sensibilities with a feel of nostalgia, the September collection re-imagines everyday pieces with an elevated edge. Drawing on references from the 60s, 70s, and 90s, updated for today, the collection explores progressive silhouettes, vintage-inspired lived-in textures, and a fluid attitude, juxtaposed with technical fabrics.

How it’s worn

Individuality comes through in the styling, where youthful energy is expressed through laid-back layering and unexpected pairings. There’s an ease in how pieces are combined — elevated bomber jackets paired with corduroy trousers, layered knitwear with circle or pencil skirts, tailored miniskirts with revived variations of the bow blouse, and slouchy wool coats layered over even slouchier denim.

Colour palette

Exploring playful and contrasting colour combinations, the palette features punctuating pops of pink, intense ultramarine blue, and lemon yellow — bright accents that break up the autumnal spectrum of earthy browns, charcoal grey, burgundy, and black.

Silhouette

Characterised by movement, insouciant, slouchy tailoring is balanced by sharp cuts and short hemlines, merging the elegance of the 60s and 70s with the ease of the 90s.

Fabrics

A juxtaposition of textures provides depth and contrast. Vintage-inspired fabrics, such as fuzzy mohair, croc-effect leather, jacquard and corduroy, evoke a sense of nostalgia. Whilst directional tailoring in Italian wool and outerwear in technical nylon adds a modern edge.

Accessories

Subtle nostalgic elements find new expressions with 70s-tinged eyewear, chunky gold-tone necklaces, and leather bags inspired by bowling styles. Belts become a focal point, purposefully worn over miniskirts with knitwear tucked in.

Loafers and Chelsea boots pay homage to 60s Mod style, whilst oversized teddy bags add a soft touch to tougher looks.

Creative team

The September chapter comes to life in a campaign photographed by Oliver Hadlee Pearch, featuring models Thea Almqvist, Xaria Carter and Sihana Shalaj. The campaign is styled by Isabelle Sayer, with art direction by JL Studio, and executive production by Sylvia Farago.

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (HU)

Zara has unveiled its latest store concept at the Trafford Centre shopping center in Manchester (England), characterized by individualized spaces and new technology.

Inditex has reopened this flagship location following a major renovation, expanding the store’s commercial area by 40% to 4,800 square meters. The updated layout reflects the brand’s latest concept focused on personalization and retail innovation.

The store, which offers women’s, men’s, and children’s fashion collections, has also grown its workforce by 40%, now employing 270 people. This reinforces Zara’s commitment to delivering an innovative retail experience that blends fashion, architecture, sustainability, and customer-centric technology into one unified space.

Each section, an autonomous unit

A core feature of the new store is that each section operates as an autonomous unit, using distinct visual cues while maintaining a cohesive design language across the space. The result is a differentiated shopping experience that remains connected to Zara’s broader brand identity. Dedicated areas have also been introduced for perfumes and exclusive product lines such as Zara Origins and Zara Athleticz.

The project, designed by Zara’s in-house architectural team, organizes the store as a series of interconnected rooms, each with a refreshed layout, updated displays, and a refined, immersive atmosphere.

“The space is conceived as a neutral container, layered with modular and lightweight architectural elements, configuring each section as an independent unit within the whole,” the company explained. This concept was developed based on customer research, aiming to highlight the uniqueness of each room while maintaining an overarching narrative. Flexibility and rapid adaptability are key to the design.

Furniture also plays a strategic role in these boutique-style spaces. Materials such as wood, steel, ceramic, and marble are mixed to create visual harmony. Dedicated zones highlight footwear, handbags, and lines like Zara Athleticz, with displays positioned to draw visibility from outside the store.

The façade reflects the interior’s layout, dividing the women’s, men’s, children’s, and TRF sections into clearly marked zones with separate entrances and visual treatments—almost as if they were independent stores. Inside, the layout is designed to support seamless navigation across all departments.

“The portico, featuring the main logo, anchors the overall concept and visually unites each section,” Zara added. The brand also debuted a redesigned shopping and returns area aimed at delivering a faster, more personalized customer journey.

New version of the assisted checkouts

The Spanish brand—now celebrating its 50th anniversary—is continuing its push for tech-driven retail innovation. Its goal is to enhance the customer experience while allowing staff to focus more on customer interaction and less on operational tasks.

A key feature is the integration of smart sales tables. These enable customers to place selected items directly on the table and pay using a card or mobile device, streamlining the process. For cash payments, Zara has introduced a new version of assisted checkouts with an upgraded design.

To improve back-end efficiency, the store also incorporates an automated sorting and replenishment system. It processes both fitting room returns and online order returns, automatically identifying each item and redirecting it to its proper section for restocking.

Additionally, the Manchester location is piloting a project that utilizes this automation to expedite the receipt of new merchandise, resulting in faster and more precise restocking.