Fashion
Bansk Group acquires majority stake in skincare brand Byoma
Published
September 10, 2025
Bansk Group announced on Wednesday it has acquired a majority stake in affordable skincare brand Byoma.
The New York-based consumer brands private investment firm acquired the Byoma stake from Yellow Wood Partners, a fellow private equity firm focused on consumer brands.
Terms of the transaction were not disclosed.
The Scottish skincare brand will continue to be helmed by founder and chief executive officer, Marc Elrick, following the transaction.
“Byoma was founded on the principle that most skin concerns originate from a compromised skin barrier. Therefore, we created Byoma to offer products specifically formulated to strengthen and maintain the skin barrier whilst delivering transformational results,” said Elrick, who launched the science-focused skincare brand in 2022.
“Over the past three years, we’ve developed strong, sustained momentum and have established Byoma as a key growth driver and top five skincare brand at leading retailers across markets while building trust and credibility with consumers. This transaction unlocks an accelerated growth trajectory in our journey. In Bansk, we’ve found a partner that intimately understands today’s consumer landscape and shares our values and growth ambitions. With Bansk’s deep expertise scaling purpose-driven consumer brands, we are incredibly excited to continue to challenge and redefine the beauty landscape for consumers globally.”
Byoma joins Bansk’s current investment folio, which includes fellow beauty brands Amika, Eva NYC, and Ethique.
“Byoma is redefining what skincare can be – backed by science, led by purpose, and deeply connected to its community,” said Chris Kelly, senior partner at Bansk.
“In what can often be a sterile and confusing category for consumers, Byoma stands apart by simplifying the skincare journey and delivering efficacious, prestige formulations at an accessible price point. Today’s consumers are more intentional than ever, seeking products that are not only effective but also transparent, inclusive, and rooted in real education. We’re excited to partner with Marc and the team to accelerate Byoma’s mission and bring its barrier-boosting formulas to even more consumers.”
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On a year-on-year (YoY) basis, final demand prices climbed 3.4 per cent in the 12 months ended February, matching the largest annual increase recorded in February 2025. Margins for apparel, footwear, and accessories retailing declined by 4.5 per cent, BLS said in a press release.
US producer prices rose 0.7 per cent MoM in February 2026, with annual inflation at 3.4 per cent.
The increase was driven mainly by services, up 0.5 per cent, while goods prices climbed 1.1 per cent, led by energy.
Apparel retail margins fell 4.5 per cent.
The data signals broad-based wholesale inflation, with sustained pressure despite weakness in select consumer-facing segments.
The February rise was driven largely by services, which accounted for more than half of the overall increase. Prices for final demand services advanced 0.5 per cent, marking the third consecutive monthly gain. Within this category, prices for services excluding trade, transportation, and warehousing rose 0.6 per cent, contributing nearly three-fourths of the increase. Trade services and transportation and warehousing services also posted gains of 0.4 per cent and 0.5 per cent, respectively.
Meanwhile, prices for final demand goods rose 1.1 per cent in February, the steepest increase since August 2023. Energy prices also increased by 2.3 per cent, while prices for goods excluding food and energy registered a more modest rise of 0.3 per cent.
Fibre2Fashion News Desk (SG)
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