Fashion
Luxury brand Hermès reopens flagship store in Seoul’s Gangnam district
On 21st August 2025, Hermès is delighted to announce the opening of its newly expanded and relocated store within the Galleria department store in Seoul’s renowned Apgujeong Rodeo area of Gangnam district. As of now, located in the West hall, the bright and harmonious space offers a radiant new setting for the house’s sixteen métiers, celebrating craftsmanship while reaffirming Hermès’ local commitment.
The new store is wrapped in a striped trompe l’oeil of anodised metal inspired by the country’s vivid Dancheong decorative tradition and its contemporary aesthetic. The dynamic façade flows like a rhythmic audio file, drawing visitors into a lively environment influenced by the vibrant, high-energy local pop world, using playful pastels, bold neon, and striking contrasts.
Hermès has reopened its expanded store in Seoul’s Apgujeong Rodeo, Gangnam, on August 21, 2025.
Designed by RDAI, the space celebrates 16 métiers with vibrant décor inspired by Korea’s Dancheong tradition and pop culture.
Featuring local crafts, art, and the 2025 theme “Drawn to Craft,” it blends heritage with modernity, showcasing leather goods, fashion, home, and equestrian collections.
As guests enter the colourful store, they discover fashion jewellery and fragrances, as they are welcomed by the house’s emblematic ex-libris, set into the signature terrazzo Faubourg pattern. A large space opens, like a nave, with the silk universe in the centre. To the right, men’s shoes and ready-to-wear are set against a striped wall of contrasting shades and hand-tufted carpets of concentric circles. Home and equestrian collections are encountered behind silk, linked by oversized pebble shapes in pastel terrazzo underfoot. Lively passages lead to the back of the store, an immersive space illuminated by the emblematic Grecques lights, with shimmering teal walls and ombre carpets. Here, intimate areas unfold, offering leather goods collections on one side and jewellery and watches opposite. Combined with the private salon, the space dazzles with sleek metallic wooden walls. To the right, similar pebble-shaped carpets underpin the women’s ready-to-wear and shoes, where pastel blue terrazzo and glossy silk partitions create a soothing space for the collections.
Created by Parisian architecture agency RDAI, the store represents a playful dialogue between heritage and modernity. Drawing on the recurrent patterns of Dancheong art, the vibrant décor is a celebration of South Korea’s ancient art and vibrant new generations. Local bespoke craft pieces including silk walls and pleated paper lighting by Jungmo Kwon enhance this symphonic narrative.
Sketches, illustrations and paintings from the Émile Hermès collection and the Hermès Collection of Contemporary Photographs punctuate the space. An urban inspiration is felt throughout the shaded landscapes depicted on works from French/Senegalese artist Mamadou Cissé, and the Animapolis Carré, drawn by Polish artist Jan Bajtlik, portraying a scene of vibrantly coloured animals strolling through a city.
The annual theme of 2025, “Drawn to Craft,” goes beyond lines and surfaces. The special window displays by Korean artist, Miju Lee captures the quality of drawing by exploring creation through time, sensation and memory. As the store relocates, the two window scenes also take the viewer on a poetic narrative that transform daily life details into evocative reflections on collective imagination.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
Fashion
Chanel debuts A$AP Rocky as ambassador, with Margaret Qualley teaser video
Published
November 30, 2025
Chanel has appointed A$AP Rocky as a new brand ambassador and debuted his tenure with a teaser video shot in New York co-starring Margaret Qualley.
The video appeared Sunday just 48 hours before Chanel’s couturier Michel Blazy will stage his debut collection of Métiers d’Art also in New York. It’s a unique line first created by Karl Lagerfeld that highlights the unique stable of artisans Chanel has assembled in such skills as embroidery, pleating, glove-making and costume jewelry.
Directed by Michel Gondry, the 2.49-minute short opens with the stars waking up in the bed of a walkup apartment in Williamsburg. Where, after a quick peck on her lover’s forehead, Qualley disappears into a tiny bathroom, before magically changing out of her blue nightie and reappearing in a red, white and blue houndstooth Chanel jacket, paired with pale blue pants, her hair in a chignon.
https://www.youtube.com/watch?v=live
No sooner than she has disappeared, than A$AP leaps out of bed and descends the tenement building’s outside steel stairs and sets off on a mad dash after Qualley. This leads to him swimming under the Brooklyn Bridge, and running north through the Lower East Side, before finally catching up with Qualley at Astor Place station. All the action backed up my moody ambient music courtesy of Le Motel.
In between, the rapper and husband of Rihanna, manages to find time to stop in two discount stores to acquire pants and a blazer. Arriving just in time, to genuflect onto one knee, and hold out a small white Chanel box, containing one assumes a diamond engagement ring, at the station entrance. The sight of which leads the actress to leap into the air in paroxysm of joy, before the happy couple march arm and arm back into the subway.
And off one assumes to attend the Métiers d’Art show, which will be revealed on Tuesday, 8 p.m. NYC time.
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Fashion
Canada’s Lululemon revamps commercial strategy with new global leader
Ms. Burgoyne joined lululemon in 2006 and became the company’s first President in 2020. Throughout her tenure, she has assumed roles of increasing responsibility and led the North America business through periods of rapid growth and expansion.
Lululemon Athletica has announced that Celeste Burgoyne, president of the Americas and global guest innovation, will leave at the end of December 2025 after 19 years with the brand.
The company will consolidate regional leadership and has appointed André Maestrini as president and chief commercial officer, giving him global oversight of stores, regions, digital channels and commercial strategy.
“We are grateful for Celeste’s leadership and significant contributions to lululemon’s business and culture over the past 19 years. She has been instrumental in growing our footprint in the Americas, creating high-quality guest experiences, and mentoring our teams across the organization,” said Calvin McDonald, Chief Executive Officer, lululemon. “I deeply appreciate her partnership and friendship, and we wish her all the best in the future.”
“My time at lululemon has been both inspiring and rewarding beyond belief,” said Ms. Burgoyne. “I am so proud of what we have accomplished as an organization since I joined in 2006 and know the team will take the company to even greater heights in the years to come. I look forward to continuing to support the brand as a lifelong fan.”
In conjunction with this announcement, lululemon has made the decision to consolidate regional leadership across the company and appoint André Maestrini as President and Chief Commercial Officer, effective immediately. Mr. Maestrini will continue to report directly to Mr. McDonald.
In this newly created role, Mr. Maestrini will provide integrated oversight of all of lululemon’s regions, stores, and digital channels globally. He will also oversee lululemon’s global commercial strategy with a focus on continued market expansion, revenue generation, and accelerating best practice sharing, across all regions including North America.
Mr. Maestrini joined lululemon in 2021 as Executive Vice President of International. In his current role, he has overseen lululemon’s operations in EMEA, APAC, and China Mainland, and has helped to more than quadruple lululemon’s international revenues.
“André has demonstrated a proven ability to unlock opportunities, advance our global expansion, and deliver growth across multiple markets,” said Mr. McDonald. “Leveraging operational discipline, deep guest insights, and extensive brand-building experience, André is the ideal person to lead our business across all markets, including North America, as we remain focused on delivering value for our guests, employees, and shareholders.”
Before joining lululemon, Mr. Maestrini spent 14 years at adidas in various senior roles across the globe. During this time, he served in a number of General Manager positions where he helped grow the company’s global sports categories and regional markets. Prior to adidas, Mr. Maestrini held marketing roles at The Coca-Cola Company, Danone, and Kraft Jacobs Suchard.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
Fashion
India’s growth expected to be robust despite external headwinds: IMF
Under the baseline assumption of prolonged 50-per cent US tariffs, India’s real gross domestic product (GDP) is projected to grow at 6.6 per cent in fiscal 2025-26 (FY26) before moderating to 6.2 per cent in FY27, the IMF said.
The reform of the goods and services tax (GST) and the resulting reduction in the effective rate are expected to help cushion the adverse impact of tariffs.
Despite external headwinds, India’s growth is expected to be robust, backed by favourable domestic conditions, the IMF has said.
Assuming prolonged 50-per cent US tariffs, FY26 real GDP may grow at 6.6 per cent before moderating to 6.2 per cent in FY27.
Further deepening of geo-economic fragmentation could lead to tighter financial conditions, higher input costs and lower trade, FDI and economic growth.
Headline inflation is projected to remain well contained, reflecting the one-off effect of the GST reform and continued benign food prices, it remarked in a release.
Looking ahead, India’s ambition to become an advanced economy can be supported by advancing comprehensive structural reforms that enable higher potential growth, the IMF noted.
There are significant near-term risks to the economic outlook. On the upside, the conclusion of new trade agreements and faster implementation of structural reform domestically could boost exports, private investment and employment.
On the downside, further deepening of geo-economic fragmentation could lead to tighter financial conditions, higher input costs and lower trade, foreign direct investment (FDI) and economic growth.
Unpredictable weather shocks could affect crop yields, adversely impact rural consumption and reignite inflationary pressures, the IMF added.
Fibre2Fashion News Desk (DS)
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