Fashion
Saint Laurent tops Lyst Index; Skims, Coach, Ralph Lauren boost reach
Saint Laurent’s Le Loafer shoe was Q3’s second hottest product.
Saint Laurent ranked top for the first time in the Lyst Index in Q3 2025, followed by Italy’s Miu Miu and London-based H&M Group brand COS.
Saint Laurent’s Le Loafer shoe was Q3’s second hottest product.
Moving up four positions, COS saw a 147-per cent increase in searches in the quarter.
Loewe moved down six spaces to eighth rank.
American brand The Row moved up two spaces into fourth position.
The latest index reflects an unusual mix of moods, uncertainty for brands mid-transition and clarity for those doubling down on what they do best, according to an official release.
All but three brands in the table moved position this quarter, with the biggest swings coming from COS’s breakthrough into the top three—moving up four places since Q2 2025, and Spanish brand Loewe moving down six spaces to eighth position.
The data shows simplicity and restraint continue to resonate with consumers seeking understated pieces across price points.
COS saw a 147-per cent increase in searches in the quarter. The COS chunky cashmere sweater, last appearing in Q4 2024, returned as one of Q3’s hottest items.
American brand The Row moved up two spaces into fourth position, with demand up by 28 per cent in the quarter. In Q2, its flip-flop defined a summer trend; this quarter, the Eel loafer dominated searches, sitting neatly in an aesthetic dialogue with Saint Laurent’s own.
Still in fifth position, demand for Coach on Lyst rose by 29 per cent in the quarter, with strong social buzz supported by high profile sports ambassadors and strategic product placements and partnerships. The Empire bag, this quarter’s tenth hottest product, helped anchor the brand’s summer success.
Another American brand seeing digital, culture-led growth is Ralph Lauren (ninth position), rising two places with a 6-per cent quarterly increase in searches.
American brands are resonating outside of the Top 20 too. Madewell saw 34-per cent growth in the quarter, riding the wave of the mall-brand renaissance bringing brands like Gap and American Eagle back into the online conversation for younger shoppers.
Brands are effectively capitalising on moments of social media virality and tapping talent more relevant to Gen Z to reach these audiences in their digitally native context.
Burberry (13th position) climbed four positions with a 14-per cent lift in demand in the quarter. Skims (15th position) continues its product-driven ascent, with demand now up by 271 per cent year on year in the quarter.
Stone Island re-entered the index after four years outside the Top 20, with a strong 115-per cent quarter-on-quarter rise in demand. A long-time pillar of casual subculture, the brand garnered mainstream attention in the quarter.
Taken together, Q3’s results reveal a fashion landscape regaining balance after several volatile seasons. New creative leads are still settling, but those with a defined direction, like Saint Laurent, The Row, and COS, are proving that conviction is the key to clarity, the release added.
Fibre2Fashion News Desk (DS)
The colour palette is decadent yet refined with black, dark chocolate brown, deep burgundy, beige, white and a pop of acid yellow. Materials include washed leather, lightweight taffeta, sheer sequins, heavy cotton, jacquards and mesh fabrics. The key pieces have an air of nostalgia but are always grounded in contemporary design twists. Like the strong black tuxedo featuring a cropped blazer and high-waisted trousers with open slits on the back. Or the voluminous cape in black polka dot mesh with a high ruffled collar and deep ruffled hem over a sleeveless black dress with intricate draping – a two-in-one creation. And for a glittering ‘wow’ moment, there’s a beige sequinned mesh bandeau dress with spectacular ruching across the body.
H&M Studio Holiday 2025 showcases decadent tones of black, dark chocolate, deep burgundy and acid yellow in washed leather, taffeta, sequins and mesh.
Standouts include a cropped tuxedo, polka-dot mesh cape dress and sequinned bandeau.
Reimagined shirting, checked wool coats, washed leather jackets and bold accessories complete a wardrobe that channels late-1970s and early-1980s flamboyance.
Shirting is also vital to the season. The classic white tuxedo shirt has been reimagined with a wide-open collar and cut-out shoulders to show off statement necklaces or earrings. A white ruffled high-collar shirt adopts the tuxedo bib front and deep cuffs. Meanwhile, outerwear comes in the form of a brown-black long wool belted coat in a blown-up check pattern with a separate scarf attachment and a cropped black washed leather jacket that takes cues from a trench. Accessories push every look, from black washed satin kitten heels with oversized bows and dark chocolate brown boots with a wide draped leather shaft to black lace gloves with ruffle hem, multi-strand necklaces and a beret in washed velvet denim.
“The late 1970s and early 1980s was a time of pushing boundaries, combining the past and future to create something new for the present. For this holiday season at H&M Studio, we wanted to do the same while channelling the flamboyance of that time. So the silhouettes are striking, and we play with volume, but nothing is too perfect or pretty. And the collection acts as a complete wardrobe – leaving it to each person to define their own take on partywear,” says Kathrin Deutsch, H&M Studio Collection Designer.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
Published
November 14, 2025
E-tail giant Debenhams Group has partnered with premium British outerwear company Delta Roam “to accelerate the brand’s expansion across the UK”.
It’s Delta Roam’s first national retail partnership and is an undeniably a strong one as Debenhams is one of the biggest UK retail names with a very wide reach. In fact, the link-up is one that puts it in front of millions of Debenhams customers across Britain, just ahead of the peak festive shopping period.
Its initial launch on the Debenhams webstore includes the Beaufort long robe and the Cirrus short robe, with plans to add new products from the outdoor robe and rucksack collections in the future.
Debenhams said the move widens shopping choices for its customers and “underscores the success of the group’s marketplace model, ensuring shoppers can access both established brands and be the first to discover new products from emerging British labels”.
The group’s CEO Dan Finley said: “Delta Roam is a brand that captures the best of British style — quality, craftsmanship, and a genuine love of the outdoors. By being the first national retail partner for brands like [this], we can give our customers more to discover, while championing the next generation of British businesses.”
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The largest negative contributor to the quarterly fall in Q3 came from manufacturing, which was down by 0.8 per cent QoQ; this was partially offset by increases in electricity and gas, which was up by 0.7 per cent QoQ.
Six of the 13 sub-sectors in manufacturing decreased during Q3 2025; among the largest negative contributors was the chemical products sector, which was down by 5.6 per cent QoQ, an ONS release said.
UK production output is estimated to have dropped by 0.5 per cent quarter on quarter (QoQ) during Q3 2025, the Office of National Statistics said.
The largest negative contributor to the quarterly fall came from manufacturing, which was down by 0.8 per cent QoQ.
Monthly production output is estimated to have decreased by 2 per cent in September; manufacturing output was down by 1.7 per cent MoM.
Monthly production output is estimated to have decreased by 2 per cent in September this year, following a month-on-month (MoM) rise of 0.3 per cent in August and a fall of 0.1 per cent MoM in July.
The monthly fall in September resulted from widespread weakness across the four main sectors, with manufacturing output down by 1.7 per cent MoM.
Seven of the 13 manufacturing sub-sectors saw a monthly decrease in September.
Fibre2Fashion News Desk (DS)
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