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Tax-free luxury sales rise by 7% in Europe

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Tax-free luxury sales rise by 7% in Europe


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Adnkronos

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October 22, 2025

The European luxury Tax Free Shopping market has grown by 7%, according to Global Blue’s study presented at the second edition of the Luxury Insight event. The increase suggests a degree of market stabilisation after years of double-digit growth, driven by a modest rise both in the number of shoppers (+5%- nearly 3 million additional consumers) and in average spend (+2%), taking the figure to €3,900.

The Global Blue study presented at the Luxury Insight event.

However, these trends are not evenly distributed across brand segments and product categories. The Exclusive cluster continues to outperform the Luxury segment, which is under pressure, particularly in Ready-to-Wear and Leather Goods & Bags. By contrast, the Luxury Watches & Jewellery segment is delivering above-average results both in shopper growth and in average spend.

The report indicates a slowdown in luxury Tax Free spending by Chinese tourists in Europe, with a 2019-2024 CAGR of -8% and the spending recovery rate in the first half of 2025 stuck at 62% of 2019 levels. Their contribution has fallen from 32% to 13%, overtaken by the US (22%) and Gulf countries (13%). They nonetheless remain the most significant nationality globally (23% of total spend), with a growing preference for East Asia, where Japan now accounts for 40% of their Tax Free purchases (up from 14% in 2019).

Among high-spending shoppers, Ultra High Net Worth Individuals (UHNWIs) remain the main driver of luxury Tax Free Shopping: they represent just 0.1% of shoppers but generate 20% of total volumes, with an average spend of €132,000 per shopper and a CAGR of +15% since 2019. UHNWIs are the most strategic segment for luxury brands, thanks to their high purchase frequency and loyalty. They are repeat shoppers: 64% made at least one luxury purchase in two consecutive years, a rate three times higher than the rest of the international clientele. Moreover, over 70% of these customers show strong loyalty to the brands they buy, returning to the same label. By product category, Watches & Jewellery remains the favourite among UHNWIs, accounting for 43% of total spend over the past year. The segment also recorded the strongest growth in spending (+36%) and is the only category with a positive change in average spend per shopper (+8%).

Italy is consolidating its position in this segment: 44% of UHNWIs who made purchases in Europe chose the country as their shopping destination, second only to France (68%), confirming its central role in international luxury. Another growth driver is shoppers from the US and the Gulf countries, who lead Tax Free spending in Europe. These two nationalities account for 22% and 13%, respectively, of overall luxury Tax Free spend, with year-on-year growth of +12% for US shoppers and +14% for those from the Gulf. In Italy, the share of US shoppers is even more significant, reaching 25% of luxury Tax Free spend.

A third driver of luxury growth is Gen Z (under 28), whose purchasing power is set to multiply by up to thirty times by 2030. It is the only generation showing double-digit growth in both the number of shoppers (+21%) and spending (+24%). Moreover, it contributes the most to the expansion of the luxury market in Europe: of the overall +7%, about a third (+2.4%) is attributable to Gen Z shoppers. However, Gen Z shows a significantly lower level of brand loyalty than other age groups, making them harder to engage and retain.

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US inks reciprocal trade agreement with Guatemala

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US inks reciprocal trade agreement with Guatemala



US Trade Representative (USTR) Jamieson Greer and Guatemala’s Minister of Economy Adriana Gabriela Garcia recently signed the United States-Guatemala Agreement on Reciprocal Trade.

“President Trump’s leadership is forging a new direction for trade that promotes partnership and prosperity in Latin America, further strengthening the American economy, supporting American workers, and protecting our national security interests,” said Ambassador Greer in a USTR release.

USTR Jamieson Greer and Guatemala’s Minister of Economy Adriana Gabriela Garcia recently signed the US-Guatemala Agreement on Reciprocal Trade.
The agreement addresses trade barriers facing American workers and producers, expands and solidifies markets for US exports and strengthens strategic economic ties in the Western Hemisphere, Greer said.
US trade body NCTO welcomed the signing.

The agreement addresses trade barriers facing American workers and producers, expands and solidifies markets for US exports and strengthens strategic economic ties in the Western Hemisphere, he said.

“This agreement builds on our long-standing trade relationship and shared interest in reinforcing regional supply chains,” he added.

The key terms of the agreement includes breaking down non-tariff barriers for US industrial and exports, advancing trade facilitation and sound regulatory practices; protecting and enforcing intellectual property; preventing barriers for digital trade; improving labour standards; strengthening environmental protection; strengthening economic security alignment; and confronting state-owned enterprises and subsidies.

Guatemala has committed to take steps to restrict access to central level procurement covered by its free trade agreement commitments for suppliers from non-free trade agreement partners, permitting exemptions as necessary, in a manner comparable to US procurement restrictions.

Welcoming the announcement, National Council of Textile Organizations (NCTO) president and chief executive officer Kim Glas said the agreement marks an important step toward strengthening the US textile supply chain.

“Guatemala is a key partner in the CAFTA-DR [Dominican Republic-Central America-United States Free Trade Agreement] region, with nearly $2 billion in two-way textile and apparel trade. Together, the region operates as an integrated co-production platform that is essential to the US textile supply chain,” he noted.

The US-Western Hemisphere textile and apparel supply chain remains ‘a critical strategic alternative’ to China and other Asian producers, he added.

Fibre2Fashion (DS)



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Canada could lift GDP 7% by easing internal trade barriers

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Canada could lift GDP 7% by easing internal trade barriers



Canada could boost long-term economic output by nearly 7 per cent if it dismantles policy-related barriers that restrict the movement of goods, services, and labour across provinces, according to new analysis by the International Monetary Fund (IMF).

Despite being one of the world’s most open economies globally, Canada’s internal market remains fragmented, with non-geographic barriers equivalent to an average 9 per cent tariff nationwide.

Canada could raise long-term GDP by nearly 7 per cent by removing internal trade barriers that restrict interprovincial movement of goods, services, and labour, new analysis shows.
Policy-related frictions act like a 9 per cent internal tariff nationwide.
Liberalising high-impact sectors could deliver productivity-led gains worth about C$210 billion (~$153.04 billion).

Model-based estimates suggest that fully removing these barriers could add around C$210 billion (~$153.04 billion) to real GDP over time, driven largely by productivity gains rather than short-term demand, IMF said in a release.

While full liberalisation will be gradual, targeted reforms in high-impact sectors could deliver sizable benefits and improve economic resilience. Analysts argue that stronger federal–provincial coordination, wider mutual recognition of standards and credentials, and transparent benchmarking of internal trade barriers will be key to turning Canada’s fragmented domestic market into a more integrated national economy.

Fibre2Fashion News Desk (HU)



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APAC freight market sees short-term surges, long-term overcapacity: Ti

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APAC freight market sees short-term surges, long-term overcapacity: Ti



The Asian ocean freight market is navigating a complex landscape of short-term seasonal surges and long-term structural overcapacity, according to UK-based Transport Intelligence (Ti).

While rates initially jumped in early January, weak underlying demand and the potential return of vessels to the Suez Canal are creating a volatile environment for shippers, it noted.

Carriers pushed through general rate increases (GRIs) in early January this year, briefly lifting China-to-US West Coast rates above $3,000 per forty-foot equivalent unit (FEU). However, these hikes were largely unsustainable due to weak volumes, with rates quickly correcting to the $1,800-$2,200 range by mid-month, the logistics and supply chain market research firm said in an insights brief.

Asia’s ocean freight market is navigating short-term seasonal surges and long-term structural overcapacity, Ti said.
Asia’s air freight market is seeing a significant ‘post-peak’ correction following a record-breaking end to 2025.
Warehousing capacity in the Asia-Pacific is under severe strain in late January as manufacturing slows and labour shortages emerge ahead of the Lunar New Year.

Seasonal demand ahead of the Lunar New Year (starting mid-February 2026) has pushed North Europe rates to roughly $2,700 per FEU as of mid-January. This is a significant recovery from the October 2025 lows of $1,300 per FEU.

Despite a peak ahead of the holiday, Intra-Asia rates have begun to ‘cool’ in mid-January, settling at an average of $661 per 40-feet container as new services and capacity entered the market.

The Asian air freight market is witnessing a significant ‘post-peak’ correction following a record-breaking end to 2025. While rates have dropped sharply from their December highs, demand remains resilient in key high-tech sectors, and a ‘mini-peak’ is expected in late January ahead of the Lunar New Year.

Spot rates from major hubs like Hong Kong and Shanghai fell significantly in early January as year-end peak season demand evaporated.

Despite the rate correction, global air cargo tonnages jumped by 26 per cent in the first full week of January 2026 compared to the end-of-year slump, with the Asia-Pacific region seeing an 8 per cent year-on-year (YoY) increase in chargeable weight.

Volumes from Southeast Asia to the United States rose by 10 per cent YoY in early January, driven by importers continuing to diversify sourcing away from China.

Warehousing capacity in the Asia-Pacific is under severe strain in late January as manufacturing slows and labour shortages emerge ahead of the Lunar New Year.

India closed 2025 with 36.9 million sq ft of warehouse leasing (16-per cent YoY growth), a trend continuing into early 2026 with high demand in Delhi National Capital Region and Chennai.

After a period of oversupply, development pipelines are expected to drop by a third by 2027, making 2026 a critical ‘inflection point’ for occupiers to secure quality space before terms tighten again.

Fibre2Fashion (DS)



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