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US Urban Outfitters launches denim-focused On Rotation with Levi’s

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US Urban Outfitters launches denim-focused On Rotation with Levi’s



Urban Outfitters is proud to introduce the second season of On Rotation, its immersive and ever-evolving in-store experience spotlighting Gen Z’s favorite brands. This time, UO teams up with Levi’s to create a one-of-a-kind denim destination that  blends Levi’s iconic styles with UO’s distinct point of view. On Rotation: Levi’s lands online and in five Urban Outfitters locations nationwide August 22 through September 30.

This partnership builds on UO’s approach to experiential retail, creating spaces that spark inspiration and invite customers to explore fresh perspectives in fashion, culture, and style. Infused with the energy of a vintage flea market, the concept brings together the latest Levi’s, including 501 90s, 501 Curve, Baggy Dad, Super Baggy Barrel, and Low Loose for her, and 578 Baggy and 568 Loose Straight for him. The collection includes a selected mix of vintage finds, including highly sought-after paper tag jeans and jackets curated by Levi’s and the UO’s Vintage & ReMade teams.

“Urban Outfitters has always been rooted in discovery, and our On Rotation installation with Levi’s takes that to the next level,” said Cyntia Leo, Head of Brand Marketing at Urban Outfitters. “We’ve built a space that feels uniquely UO and gives our community an immersive destination they can’t get anywhere else.”

Urban Outfitters has launched the second season of its On Rotation concept, this time in collaboration with Levi’s.
Running August 22–September 30 online and in five UO stores, the denim-focused experience blends Levi’s icons with UO’s vintage aesthetic.
Highlights include 501s, baggy fits, archival finds, and events such as Levi’s Tailor Shop, local vendor pop-ups, and live music.

The launch will kick off with a flagship event in Austin, TX on August 23, transforming the store and courtyard into a lively, denim-fueled market complete with Levi’s Tailor Shop customization, local vintage vendor pop-ups, live music, and bites from a favorite neighborhood spot. The experience will also roll out to Walnut Creek, Las Vegas, New York City (Broadway), and Miami Beach, where each store will host its own version of the On Rotation buildout with community-driven activations and locally inspired storytelling.

“Our customers have always loved denim that feels both timeless and fresh, and Levi’s On Rotation delivers just that,” said Marybeth Cahill, Chief Merchandising Officer. “From classic 501s to rare archival pieces, the assortment offers the full spectrum—all curated through the distinct Urban Outfitters point of view.”

On Rotation, newly launched in May 2025 with Nike, delivers what today’s customer wants, an experience that is fun, engaging, and rooted in discovery. Built to evolve with each featured brand, the platform pairs curated products with immersive storytelling and design.

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (RM)



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Italy’s Ermenegildo Zegna Group unveils new leadership structure

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Italy’s Ermenegildo Zegna Group unveils new leadership structure



Ermenegildo Zegna N.V. (NYSE:ZGN) (the “Company” and, together with its consolidated subsidiaries, the “Ermenegildo Zegna Group” or the “Group”) today announced a new leadership structure for the Group and ZEGNA brand, effective January 1, 2026. The changes follow a succession planning process carried out thoroughly by the Board of Directors.

Ermenegildo “Gildo” Zegna, currently Group Chairman and CEO, will assume the role of Group Executive Chairman. In this capacity, he will focus on safeguarding the legacy and integrity of the Group’s three brands—ZEGNA, Thom Browne, and TOM FORD FASHION—while continuing to drive long-term value creation. He will also retain oversight of the Group’s Textile Division, the Group General Counsel’s office (including Internal Audit), and the External Relations department, which encompasses Sustainability, Investor Relations, and Corporate Communications.

Ermenegildo Zegna Group has announced a new leadership structure effective January 1, 2026.
Gildo Zegna will become group executive chairman, focusing on brand legacy and key corporate areas.
Gianluca Tagliabue will be appointed group CEO, while Edoardo and Angelo Zegna will become co-CEOs of the Zegna brand, leading brand strategy, product, and commercial performance.

Gianluca Tagliabue, currently Group Chief Financial Officer and Chief Operating Officer, will assume the role of Group CEO subject to shareholders’ approval. Working in close partnership with the Group Executive Chairman, Mr. Tagliabue will be responsible for shaping and executing the Group’s long-term strategy, driving business performance across all brands, and further strengthening the integration of the Group’s corporate functions. He will also oversee manufacturing operations. The CEOs of the Group’s brands will report to him. Gian Franco Santhià, currently Group Control & Chief Accounting Officer, will be appointed as Group CFO, reporting to the Group CEO.

Edoardo and Angelo Zegna, members of the fourth generation of the Zegna family, will be appointed Co-CEOs of the ZEGNA brand. They will succeed Gildo Zegna, who has held this role for over 20 years. Edoardo Zegna, currently Chief Marketing and Digital Officer of ZEGNA as well as Group Chief Sustainability Officer, will lead all aspects of brand strategy, from brand image to marketing, and, together with ZEGNA’s Artistic Director Alessandro Sartori, design matters, including store design. Angelo Zegna, currently CEO of ZEGNA’s EMEA region and Global Client Strategy Director, will oversee product development, merchandising, and commercial strategy, driving performance across markets and channels.

Gildo Zegna, Chairman and CEO of the Ermenegildo Zegna Group, commented: “I am proud and excited about today’s announcement. One of the most important responsibilities of a leader is to think ahead—to prepare for the future and empower the next generation of leadership. This belief has always been deeply rooted in our family values and is a key force behind today’s announcement.

Together with the Board, I have asked Gianluca Tagliabue to assume the role of Group CEO. Over the past decade, Gianluca has been a cornerstone of our Group, leading the company through key transformations. The Ermenegildo Zegna Group is a custodian of authenticity. Gianluca embodies this philosophy and will support the CEOs of our brands in pursuing the Group’s mission as a trusted and forward-looking guide.

Edoardo and Angelo’s complementary strengths and clear vision will make them a highly effective team to lead ZEGNA brand. They continue the family legacy and have demonstrated their business leadership over the past years. Together, they will not only carry forward the brand’s timeless heritage, but strengthen it further.

As Executive Chairman, I will stand alongside our new leadership team and all our colleagues — a curious and passionate custodian of our brands’ vision and values, as I have always been. I will also continue to oversee the Group’s textile platform — where it all began. I am looking forward to shaping our Group’s next chapter with this new leadership team.”

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (RM)



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Canada’s suit imports fall in Jan-Aug as casualwear demand rises

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Canada’s suit imports fall in Jan-Aug as casualwear demand rises



Import volumes mirrored the same trend. Canada imported *.*** million units in the first eight months of ****, down from *.*** million units in the same period of ****. The average landed price dipped further to $**.** per suit, marking a cumulative decline of nearly ** per cent since ****, when the average stood at $**.** per unit, according to *fashion.com/market-intelligence/texpro-textile-and-apparel/” target=”_blank”>sourcing intelligence tool TexPro. Retailers have been moving towards lower-value assortments as consumers prioritise affordability, prompting sourcing shifts to cheaper origins and lower-spec tailoring.

The price reduction suggests increased competition, lower unit-value buying, and retailers favouring budget sourcing channels rather than premium tailoring suppliers—a response to elevated inventory pressures, cautious buying cycles, and slower store traffic for formalwear categories.



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How spinning sector strain is putting Bangladesh’s RMG might at risk

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How spinning sector strain is putting Bangladesh’s RMG might at risk




Bangladesh’s spinning sector is reportedly facing severe pressure from soaring costs, volatile cotton prices, and a surge in cheap yarn imports, even as industry leaders warned of potential shutdowns, risking millions of jobs.
In view of the existing scenario, stakeholders sought urgent support—gas price cuts, incentives, and anti-dumping measures to stabilise the sector.



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