Tech
The 166 Best Black Friday Deals Still Going Strong
Black Friday may have been yesterday, but almost all the best bargains are still going strong today. This weekend is peak shopping season, and these Black Friday deals offer a chance to secure some gifts for the holiday season or snag those gadgets you’ve been eyeing for yourself.
Featured Black Friday Deal
Updated: Nov 29 2025, 10:35 PM
Across the web, you’ll find people recommending devices they’ve never actually used at prices that aren’t really discounted. WIRED’s list of the absolute best Black Friday deals is not like that. Everything on this list was hands-on tested by a member of our Reviews team and is recommended as worth the money at full price. But you won’t pay full price, as all these items are also actually discounted.
Updated November 29 5pm ET: We’ve swapped deals on Amazon devices and charging banks; added an apparel section, camera bags, carry-on bags; added robot vacuum deals; and added beauty and fitness deals. We also removed older deals and updated links and pricing.
Best of the Best Black Friday Deals
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Computers
Best PC Laptop Deal: Dell 14 Plus for $500 ($100 off)
Finally, a $500 Windows laptop that isn’t just decent or mediocre, but actually good. The resolution is 2560 by 1600, with decent color accuracy and brightness. The battery life isn’t just adequate—it’s downright impressive. And the touchpad, which is an area where many budget laptops compromise, actually feels smooth and responsive. This is something no other Windows laptop can pull off. The only catch is that it’s a Doorbuster-style sale, meaning once they sell out at this price, this discount will disappear. —Luke Larsen
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Best MacBook Deal: MacBook Air (M4) for $749 ($250 off)
The M4 MacBook Air came out in early 2024, and it’s remained the best laptop you can buy. The price has slowly dropped, too. It’s now down to $749, and when you compare this directly with the quality of similarly priced laptops, you’ll see why it’s still at the top of my list. The display quality and resolution is top-notch, while the performance and battery life remain best in class. Now, you might be wondering if you should wait for the M5 MacBook Air instead of pulling the trigger on this deal. If the rumors are true, we’re still at least a few months out from the M5 MacBook Air, making this M4 still worthy of a purchase at this price. —Luke Larsen
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Best Computer Peripheral Deal: Audioengine A2+ Speakers for $223 ($56 off)
I know a lot of people use headphones or earbuds at work, but it’s your home office, there’s still nothing like a solid pair of desk speakers to amplify your work-from-home setup. These Audioengine computer speakers rarely go on sale, so now’s a great time to pick up a pair. They’re our favorite computer speakers, with robust sound, and they won’t take up much room on a desk. Music is where these speakers shine, even without a dedicated subwoofer.—Luke Larsen
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Best Computer Monitor Deal: Dell 27 Plus 4K for $225 ($75 off)
The $200 range used to buy you a crappy, 1080p monitor with terrible colors. But today, it can afford you a beautiful 4K monitor with a 120-Hz refresh rate and a fully-adjustable stand. It’s IPS, but it has decent color coverage and accuracy, with a max brightness of 355 nits. Just be warned: it doesn’t have built-in USB ports and the stand doesn’t have enough height adjustment to be used as a vertical monitor. But for basic, at-home use, you won’t find another monitor with the complete package that the Dell 27 Plus 4K has.—Luke Larsen
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Best Wifi Router Deal: Asus RT-BE58U for $98 ($52 off)
This is the Wi-Fi 7 router I recommend for most people in our best Wi-Fi routers guide because it’s easy to set up and will cover homes and apartments up to around 2,000 square feet with fast and reliable connectivity. It’s only dual-band, so you do miss out on the 6-GHz band, but you get all the other advantages of Wi-Fi 7. It also has a generous array of ports and comes with free security software and parental controls. Support for VPN service, separate IoT or guest networks, and Ai Mesh rounds out an excellent device. —Simon Hill
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TV & Audio
Best TV Deal: TCL QM6k for $498 ($252 off)
This is our favorite TV for most people, because it offers excellent color and great processing, and contains virtually every app you could want. Mini LED backlighting means that you’ll have excellent contrast and plenty of performance in bright rooms, and TCL’s anti-glare technology makes it nice even when sunlight hits it. Its price is the main appeal; you’ll pay hundreds of dollars more for a TV that looks any better. —Parker Hall
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Best Streaming Device Deal: Roku Streaming Stick Plus for $19 ($21 off)
The Roku Streaming Stick Plus is what I’d recommend for anyone who just wants to enable an older TV to stream modern apps. It looks fine, but I’d get a nicer stick if you have a newer TV. That said, you really cannot beat this $20 price. This is a device that can breathe new life into an older screen in your basement or garage, or which you can use to stream your shows in a hotel room without being too annoyed if you someday leave it behind. —Parker Hall
Note: There are lots of great streaming service deals right now too, such as HBO Max’s $3 per month offer, which locks you in for a whole year at that price.
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Best Soundbar Deal: Yamaha Audio SR-C30A for $220 ($60 off)
This is our favorite soundbar system for most people, thanks to its great wireless subwoofer, solid audio processing, and compact footprint below most screens. If you have been struggling to hear the voices on screen, or you’re just looking for a more cinematic experience, I recommend the SR-C30A. —Parker Hall
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Best Bluetooth Speaker Deal: JBL Flip 7 for $97 ($53 off)
JBL’s Bluetooth speakers are some of our favorites on the market, and the Flip 7 is no different. We like how durable it is, as well as how loud the tube-shaped speaker can get when placed on a table or in a corner. —Parker Hall
Best Headphone Deal: Sony WH-1000XM6 for $398 ($62 off)
These are the best noise-canceling headphones from Sony, and among the best wireless headphones you can buy. They have insane processing power that can easily silence even the loudest sounds around you, and the included microphones are also awesome for Zoom calls. Sound quality is excellent, with custom-made drivers delivering Sony’s sleek and flat sound. —Parker Hall
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Mobile Devices & Charging
Best Smartphone Deal: Google Pixel 10 for $599 ($200 off)
Google’s brand-new Pixel 10 is one of the best Android phones on the market right now—it’s rare to find a phone at this price, especially on sale, with a triple-camera system that includes a 5X optical zoom sensor. 5X! That means you won’t have trouble capturing sharp photos of birds up in the tree, your kid earning their diploma, or your favorite artist onstage. Not to mention this is one of the first flagship Android phones with Qi2 magnets, meaning, like Apple’s iPhones, you can magnetically attach the phone to wireless chargers and docks for speedy charging (and attach various fun magnetic accessories). Best of all is Google’s smart software; yes, there’s a lot of generative AI creep that isn’t super useful, but tools like Call Screen can filter out spam calls, and Now Playing automatically tells you what song is playing at the coffee shop without you having to lift a finger. Read our Best Pixel Phones guide for more details. —Julian Chokkattu
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Best Mobile Accessory Deal: Nomad 65W Slim Power Adapter for $41 ($8 off)
This is my favorite charger, and I’ve been using it for all my gadgets for several years. Nomad’s 65-watt charger is incredibly slim, and it can fit in the tiniest pouches of a bag or purse. It comes with two USB-C ports. When both are in use, you get 45 watts out of the left port and 20 out of the right. If one device is plugged in, the 65 watts of power is more than enough for tablets and phones, and should be sufficient for a MacBook Air or Windows laptop (unless it’s a high-powered machine). —Julian Chokkattu
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Best Tablet Deal: Apple iPad A16 (2025) for $274 ($75 off)
The current model of iPad (A16) has dropped below the $300 price we typically see on sales. This is a basic tablet that functions as a second screen for everything from watching movies on a flight to checking the news in bed without your reading glasses.
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Best Power Bank Deal: Belkin 3-in-1 Wireless Charging Stand for $80 ($30 off)
After testing many, many Apple 3-in-1 wireless chargers, this is the one that claimed a permanent place on my bedside table. I love the classy mix of chrome and soft-touch black plastic, and the weighted base enables you to grab your iPhone without pulling the whole charger off your nightstand. The iPhone pad also tilts and holds your iPhone vertically or horizontally, with support for StandBy mode. It can fast-charge capable iPhone and Apple Watch models and charge any AirPods with a wireless charging case. The 5-foot braided cable is permanently attached and there’s a 36-watt wall charger in the box. —Simon Hill
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Best Amazon Device Deal: Amazon Echo Dot for $32 ($18 Off)
This is the current generation of Echo Dot, which is now a few years old but not showing its age. This wee device has powerful, robust sound and works great if you want Alexa access in a discreet space. It’s been in my hallway so I can ask quick questions as I move through the house, and in my bedroom as an alarm clock. It’s some of the best sound you can get for this price, especially when it’s on sale as it is for Black Friday. —Nena Farrell
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Best Digital Notebook Deal: reMarkable 2 Bundle for $408 ($70 Off)
One of the best digital notebooks you can get is the reMarkable 2. It’s my favorite budget option, which might seem weird since it’s not necessarily the cheapest option (it’s the same price as the Kindle Scribe) it’s the best for the features and the available accessories like a keyboard folio at the price point, and it is a lower price point than you’ll find for the rest of reMarkable’s lineup or competitors like Supernote. You can get bundles (you’ll need to choose both a marker and folio) of the reMarkable 2 for $70 right now, letting you add on your favorite folio or upgrade the marker without paying as much as you usually would. The digital notebooks from reMarkable are rarely on sale, so don’t miss this one. —Nena Farrell
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Home & Kitchen
Best Home Office Deal: Branch Ergonomic Chair Pro for $424 ($75 off)
This is our top office chair recommendation for most people. Branch’s Ergonomic Chair Pro offers a ton of adjustments, from seat pan to lumbar support, all while looking pretty. It’s hard to find affordable, good office chairs, especially under $500, but Branch is one of the few companies delivering in this price bracket. We’ve rounded up more deals on Branch products here. —Julian Chokkattu
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Best Vacuum Deal: Dyson V15s Detect Submarine for $699 ($351 Off)
This is the lowest price we’ve seen all year for this fantastic Dyson vacuum. It’s our favorite vacuum cleaner for both wet and dry cleaning, since it takes the technology we love from the V15 and adds a wet mop head attachment. You sadly can’t buy the attachment and use it with an existing V15, but if you’re already in the market for a new stick vac and want one that can do both, WIRED reviewer Adrienne So says this vacuum is one of the best things that has ever happened to her. —Nena Farrell
Best Robot Vacuum Deal: Yeedi M12 Pro+ for $340 ($460 off)
Normally, I would expect to spend around $1000 for a new, well-functioning, dual-function vacuum-mop robot vacuum. But you can get an even bigger break on price if you look at past-season models. Yeedi is the affordable sub-brand of the higher-end Ecovacs. The main feature that this extremely well-priced robot vacuum has is that at 4- and 3.5-liter capacities, the clean/dirty water tanks are just ginormous. You won’t have to switch them out too often. It also has an extendable arm for cleaning hard-to-reach places and a decent 11,000 Pa of suction.—Adrienne So
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Best Air Purifier Deal: Dyson HushJet Purifier Compact for $300 ($50 off)
The debut of Dyson’s first tabletop-sized air purifier was just announced in September; it’s finally here, and we’ve tried it. Its claim to fame is that it uses electrostatic filtration, which incorporates electrically charged plates to attract dust, pollen, dander, and other allergens. In our guide to the Best Air Purifiers, WIRED contributor Lisa Wood Shapiro notes this means the filter can last up to five years, as opposed to six to 12 months like a typical HEPA. She thought it was a little loud, measuring twice the advertised decibels on its highest setting, but is otherwise a great option for smaller areas like bedrooms. —Kat Merck
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Best Home Security Deal: Arlo Pro 5S Security Camera for $85 ($95 off)
The Arlo Pro 5S tops our best outdoor security cameras guide by offering crisp 2K video, color night vision, a wide 160-degree field of view, and clear two-way audio. It also boasts reliable AI recognition for people and pets, a direct Wi-Fi connection, and a siren to scare intruders away. The Arlo app is swift to load, boasts the best notifications, and supports two-factor authentication, so you can log in with your fingerprint or face, phone permitting. The catch is a pricey subscription (Arlo Secure costs $8 per month for one camera or $13 per month for unlimited cameras) that’s required for subject recognition, smart alerts, and cloud storage. —Simon Hill
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Best Smart Bird Feeder Deal: Netvue by Birdfy Smart Bird Feeder (No Solar/AI) for $100 ($100 off)
This is the best price you’ll find all year for our all-around favorite smart bird feeder. It may not be the fanciest model, but it’s user-friendly and reliable. You can enjoy it without a subscription (though for the AI identification and image/video storage, you’ll want to spring for the extra $5 a month), and the app makes it easy to save and share great captures of birds. Note that Birdfy only works with 2.4 GHz Wi-Fi, and the base model comes without a solar panel. I don’t mind this, as Birdfy’s panel has to be mounted separately, and it’s hard to do this when the feeder is installed on a pole, which is what I recommend. —Kat Merck
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Best Pet Deal: Purobot Ultra for $700 ($300 Off)
This is one of the priciest automatic litter boxes on the market right now. It has a built-in camera on a swivel arm and uses AI technology to monitor litter box usage. Together, the camera follows your cat when it senses motion and records inside the litter box, and the AI monitors which pet is using and if anything is amiss. The app logs and monitors usage, including the number of times used and the average duration. It also has auto-bagging and -sealing features, so you never have to deal with the stool. At $300 off, this is the lowest price we’ve ever seen. —Molly Higgins
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Best Indoor Garden Deal: Gardyn Studio 2 for $412 ($137 off)
I test indoor hydroponic garden systems all year round, and Gardyn has been my consistent favorite. I have two of them—the Home 4, with 30 plants, and the brand-new Studio 2, with 16 plants—and they both look like living works of art, overflowing with everything from peas and peppers to nasturtiums and even canna lilies. The systems do take a fair amount of maintenance, but as a busy, full-time working parent, it’s nothing I haven’t been able to handle. If you’ve been curious about these, all Gardyn systems are now 20 percent off for Black Friday, netting you $180 off a Home or $111 off a Studio. If you don’t mind the older, original studio, that’s on an even deeper discount for just $337. They also come with a free 30-day trial of Kelby, the AI growing assistant that plans your watering and maintenance schedules for you. —Kat Merck
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Best Water Filter Deal: Canopy Handheld Shower Wand for $75 ($75 Off)
Canopy is the best filtered shower wand I’ve tested, a tri-layer filter my tests showed to reduce the total chlorine levels in my water to undetectable levels out of the box, and maintain most of this effectiveness for a couple months before a refill. Filter replacement is easy, meaning you’re likely to actually do it, and Canopy’s filter replacements don’t cost as much as some competitors. The upfront price is usually more of a barrier, but half off is a very good discount. —Matthew Korfhage
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Best Kitchen Deal: Breville Smart Oven Air Fryer Pro for $300 ($100 Off)
This is Breville’s top-line piece of kitchen hardware, an air fryer and oven that has better precision than any other oven I’ve tested. It toasts evenly across the oven and can air fry chicken wings to admirable crispness, dehydrate fruit, and also roast a 14-pound turkey. The Breville Joule—the same oven, but with a handy autopilot feature— is on almost the same sale, and it’s $400. Both are the cheapest they’ve been this year. But this $300 price, for an oven I know to serve well for years, is hard to pass up. —Matthew Korfhage
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Best Coffee Deal: Moccamaster KBGV for $240 ($129 Off)
The Moccamaster KBGV drip coffee machine is a rare combination of qualities. It is an absolute tank, a forever resident of WIRED’s highly selective buy-it-for-life list with a five-year warranty, replaceable parts, and lifetime repairability. But it is also a creature of remarkable precision, hand assembled in the Netherlands to produce some of the cleanest cups of drip coffee I’ve tasted. As someone in the coffee industry what’s on their counter. There’s a good chance they say Moccamaster. It’s more than $100 off right now (different colors have different discounts). —Matthew Korfhage
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Best Espresso Deal: Ninja Luxe Cafe Pro for $600 ($150 Off)
The Ninja Luxe Cafe Pro is the upgrade version of Ninja’s first-gen semi-automatic Luxe Cafe Premier espresso machine, which rocketed to become one of the most popular espresso machines on the planet last year. The Pro is a genuine upgrade: a better tamper, a hot water spout, a great milk automatic steamer, and the best cold frother in the business. This is the lowest price I’ve seen it, and while supplies last you can also get a free travel mug, knock box, or pitcher. Best for lovers of medium or dark roast beans. —Matthew Korfhage
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Beauty & Wellness
Best Smartwatch/Fitness Tracker Deal: Apple Watch Series 10 for $310 ($120 off)
If you already own an Apple Watch, I generally do not advocate upgrading to the latest model, given they’re all pretty iterative. I do think that this year’s Series 11 is worth getting because, for the first time ever, it really does have a full 24 hours of battery life. It’s on sale for $369 right now. But last year’s Series 10 (Apple’s 10th anniversary watch) has the same S10 chip as the latest watches. It also has the same slim case, large screen, and is compatible with watchOS 26 (with an Apple Intelligence-enabled iPhone), so you can still enjoy the Liquid Glass design, Workout Buddy, and flick away Smart Stack with your wrist. —Adrienne So
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Best Fitness Deal: Hyperice Hypervolt 2 for $179 ($50 Off)
The Hypervolt 2 is our first choice for a percussive massage gun. While the Theragun Pro Plus is a top-tier option for serious athletes—and on sale for $550 (originally $650)—the Hypervolt 2 offers a more affordable alternative. At just 1.8 pounds, it packs a powerful brushless 60-watt motor, three speed settings, and five different massage heads designed for most muscle groups. Plus, it can connect to the Hyperice app via Bluetooth for guided routines, provides up to three hours of battery life, and is TSA-approved for carry-on travel. —Boutayna Chokrane
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Best Walking Pad Deal: Urevo CyberPad For Home for $361 ($139 Off)
Urevo’s CyberPad for Home is our best walking pad. It can go up to a 14 percent incline, which is like walking up a steep hill. Our reviewer Kristin Canning was genuinely able to get a good sweat going while working, although the speed tops out at 4 mph. It’s easy to set up right out of the box, and you can control it either via the Bluetooth remote or the app. If you use the app, it offers workouts with pretty scenery and will also log your workout data from the machine so you don’t need a separate fitness tracker. It feels pretty stable underfoot and there are also fun extras, like little lights under the side rail so you can feel like walking is a party! —Adrienne So
Best Beauty Deal: Dyson Airstrait for $399 ($151 Off)
Here it is; the one, the only, the legend—the original air styler that spawned a hundred imitators. I tested it for the first time this year for my guide to the Best Hair Straighteners. I had heard that it wasn’t a one-stop shop for 3a curly hair and above, and as you can see from my picture above, it’s not. I still needed to use a traditional flat iron afterward, especially on the top of my head. But the Dyson engineering and quality are evident in every small detail, from the Hyperdymium motor—same as in Dyson’s vacuum cleaners—to the glass bead thermistors that regulate the tool’s temperature. I can see how it would be life-changing for those with wavy or just generally easier-to-straighten hair. The Airstrait doesn’t go on sale all that often, so if it was on your Christmas shopping list, now is the time. —Kat Merck
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Best Beard Trimmer Deal: Philips Norelco 7950 for $55 ($25 Off)
Look, even on a bad day, this is the absolute best beard trimmer set you can get for south of $100—quiet, reliable, not subject to nicks or pulls. Frankly, it’s a contender for my favorite grooming set overall in part because of the ridiculously good performance on the foil shaver attachment (Philips kills it on foil shavers in general). The metal body offers admirable heft and durability, and the battery will run a ridiculous five hours without needing a charge—months’ worth of shaves. What a beast. It’s a third off an already good price. —Matthew Korfhage
Best Sleep Deal: Hatch Restore 3 for $134 ($36 off)
Time to stop doomscrolling and start falling asleep, but it’s hard for your brain to switch gears. The Hatch Restore 3 is a sound machine that helps you establish both a nighttime and a morning routine, complete with a sunrise alarm clock feature to kickstart your day gently. You’ll need a Hatch+ membership to access the vast library of sounds, podcasts, and stories, but with the Restore 3 at the lowest price we’ve seen this year, you can reallocate your funds toward it. And based on our testing, both are worth it. —Julia Forbes
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Travel Deals
Best Packing Cube Deal: Bagsmart Compression Packing Cubes for $25 ($18 off)
As detailed in our guide to the Best Packing Cubes, these are the best cubes I’ve tested at this price point on Amazon. In addition to 20+ color and pattern options, they hit all the high points of what you want in a good set: decent compression, a convenient handle, mesh panels for ventilation, and a label window for keeping organized. In the six-piece set, you’ll receive five rectangular-shaped cubes and a handy shoe bag. I wouldn’t subject these basic polyester cubes to ballistics testing or throw them off a mountaintop, but for most travelers, they’ll do perfectly fine in either a carry-on or checked suitcase. —Kat Merck
Best Carry-On Bag Deal: Away Softside Carry-On for $168 ($57 Off)
For something both sleek and minimalist, there’s nothing out there quite like the Away Softside Carry-On. WIRED editor Adrienne So, who has tested and reviewed tons of carry-on bags over the years, calls it the “fuss-free option” that she’ll always pick, given the choice. And if you’re worried about it holding up in rain because it’s soft, don’t worry. She says the rain-resistant materials held up just fine on particularly rainy day in the Philippines while waiting for a ferry.—Luke Larsen
Best Camera Bag Deal: Wandrd Prvke V4 for $292 ($52 off)
This is my favorite camera bag. The Prvke is now in its fourth generation, and Wandrd keeps perfecting it. I love the roll-top that offers up dramatically more space when you need it. There’s a side-access pocket to grab your camera without taking the backpack completely off, and the main rear compartment is where you grab all of your gear. It’s stylish, exceptionally built, and has plenty of room (there are several sizes to choose from). Read our Best Camera Bags guide for more. —Julian Chokkattu
More Good Deals on Camera Bags
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Best Apparel Deal: Champion Reverse Weave Sweatshirt for $55 ($16 off)
The best hoodie you can buy on Amazon gets a steep price cut for Prime Day. Champion’s iconic reverse-weave hoodie is the father of the format, and still holds its own in a world where every brand makes its own version. The fabric is sturdy but stretchy and ages gracefully over many wash cycles. —Martin Cizmar
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How Does WIRED Find the Best Deals?
We spend our entire working lives testing products and, in part, tracking how much they cost. That way, we can spot a good deal from one that’s just a markdown of an artificially inflated price (a practice far too common, sadly). We also use price-checking tools like Camelcamelcamel, but since we only cover items we’ve actually tested, it’s not that hard for us to keep track of prices and know what’s a good deal and what’s not.
What Is the Best Time to Shop?
In a word: now. The best Black Friday deals are happening right now, and we’ve rounded up our favorites in this guide. In the olden days, Black Friday was just one day long. Shoppers would camp outside of stores, paper circulars in hand, eagerly awaiting the chance to bust down some doors and save a ton of cash. Fast-forward to the internet, and now Black Friday lasts more or less the entire month of November.
Black Friday Retailers To Watch
Amazon: For better or worse, Amazon has changed the game when it comes to shopping—if you want it, Amazon probably sells it. In the tradition of Amazon Prime Day, Amazon is rolling out major discounts for Black Friday and Cyber Monday on everything from bedding to home office gear to TVs to air fryers. This is a good time to save on the brand’s own hardware, like Kindles and Blink security cameras, some of which are 50% off.
Walmart: The Arkansas-based big box store has lots of tech deals like the gray colorway of Beats Solo4 for $79 ($50 off) plus the home and garden deals you’d expect like a Blackstone griddle for $157 ($67 off).
REI: Outdoor co-op REI is a favorite among hikers, campers, and general outdoor enthusiasts. REI’s cyber week sale starts November 29, with rotating deals on a myriad of WIRED-tested products, though you will find their deals live now, notably not called “Black Friday.”
Home Depot: Home improvement projects and general home upkeep can get costly quick. Home Depot has Black Friday discounts for virtually everything you need for the home, including Christmas trees and smart home appliances.
Branch: We love Branch’s home office furniture, including some WIRED-tested favorite office chairs. Everything is 20 percent off for Black Friday, so now’s a great time to upgrade.
Helix: We love Helix mattresses—if you’re going to be spending a third of your life on something, it better be good. Upgrade your sleep for less with Helix’s Black Friday sale, with 25 percent off sitewide.
Target: Target has everything from groceries to flat screens to celebrity-endorsed beauty products. In addition to regular Black Friday sales, Target has price match guarantee and doorbuster clearance items.
Best Buy: In addition to major discounts for Black Friday and Cyber Monday, Best Buy rolls out new doorbusters every Friday, slashing prices on everything from refrigerators to MacBooks. We’ve rounded up the best Best Buy deals we’ve seen so far, including the latest Apple MacBook Pro (M5) for $1,349 ($250 off) and Google Pixel 10 for $599 ($200 off).
Dyson: Making everything from blow dryers to vacuums to air purifiers, we at WIRED are generally huge fans of this well-made, long-lasting (but often pricey) tech, made a lot more affordable with Black Friday sales.
Lowe’s: In addition to Black Friday sales, Lowe’s has rotating daily deals on home improvement essentials, upgraded appliances, and outdoor tools like grills and lawnmowers.
Atlas: At WIRED, we love caffeine, and subscription services. So we go bonkers for this coffee club subscription, and now you can get a free bag of beans for Black Friday.
Sephora: Not only does Sephora have a dizzying amount of cosmetics, it also carries some of our favorite WIRED-tested hair straighteners, blow dry brushes, and LED devices.
Tech
Tackling the housing shortage with robotic microfactories
A national housing shortage is straining finances and communities across the United States. In Massachusetts, at least 222,000 homes will have to be built in the next 10 years to meet the population’s needs. At the same time, there are numerous challenges in traditional construction. There’s a shortage of skilled construction workers. Most projects involve multiple contractors and subcontractors, adding complexity and lag time. And the construction process, as well as the buildings themselves, can be a major source of emissions that contribute to climate change.
Reframe Systems, co-founded by Vikas Enti SM ’20, uses robotics, software, and high-performance materials to address these problems. Founded in 2022, the company deploys microfactories that bring housing fabrication and production closer to the regions where the homes are needed. The first homes designed and manufactured in Reframe’s first microfactory have been fully built in Arlington and Somerville, Massachusetts.
Enti’s experiences in MIT System Design and Management (SDM) shaped the company from its start. “Learning how to navigate the system and finding the optimal value for each stakeholder has been a key part of the business strategy,” he says, “and that’s rooted in what I learned at SDM.”
Better tools for system-level problems
Enti applied to SDM’s master of science in engineering and management while he was working at Kiva Systems, overseeing its acquisition by Amazon and transformation into Amazon Robotics. He found that the SDM program’s fundamentals of systems engineering, system architecture, and project management provided him with the tools he needed to address system-level problems in his work.
While he was at MIT, Enti also served as an associate director for the MIT $100K Entrepreneurship Competition, which offers students and researchers mentorship, feedback, and potential funding for their startup ideas. He realized that “there isn’t a single formula for how businesses start, or how long it takes to get them started,” he says, which helped shape his plans to start his own business.
Enti took a leave of absence from MIT to oversee the expansion of Amazon Robotics in Europe. He returned and completed his degree in 2020, writing his thesis on developing technology that could mitigate falls for elderly people. This instinct to use his education for a good cause resurfaced when his daughters were born. He wanted his future business to address a real-world problem and have a social impact, while also reducing carbon emissions.
Growing housing, shrinking emissions
Enti concluded that housing, with immediate real-world impact and a significant share of global carbon emissions, was the right problem to work on. He reached out to his colleagues Aaron Small and Felipe Polido from Amazon Robotics to share his idea for advanced, low-cost factories that could be deployed quickly and close to where they were needed. The two joined him as co-founders.
Currently, the microfactory in Andover, Massachusetts, produces structural panels, with robotics completing wall and ceiling framing and people completing the rest of the work, including wiring and plumbing. Eventually, Reframe hopes to automate more of the building process through further use of robotics. The modular construction process allows for reduced waste and disruption on the eventual home site. And the finished homes are designed to be energy-efficient and ready for solar panel installation. The company is set to start work soon on a group of homes in Devens, Massachusetts.
In addition to the Andover location, Reframe is setting up in southern California to help rebuild homes that were destroyed in the area’s January 2025 wildfires. The company’s software-assisted design process and the adjustability of the microfactories allows them to meet local zoning and building codes and align with the local architectural aesthetic. This means that in Somerville, Reframe’s completed buildings look like modernized versions of the neighboring three-story buildings, known locally as “triple-deckers.” On the other side of the country, Reframe’s design offerings include Spanish-style and craftsman homes.
“Housing is a complex systems problem,” Enti says, explaining the impact SDM has had on his work at Reframe. The methods and tools taught in the integrated core class EM.412 (Foundations of System Design and Management) help him tackle systems-level problems and take the needs of multiple stakeholders into account. The Reframe team used technology roadmapping as they devised their overall business plan, inspired by the work of Olivier de Weck, associate head of the MIT Department of Aeronautics and Astronautics. And lectures on project management from Bryan Moser, SDM’s academic director, remain relevant.
“Embracing the fact that this is a systems problem, and learning how to navigate the system and the stakeholders to make sure we’re finding the optimal value, has been a key part of the business strategy,” Enti says.
Reframe Systems is set to continue learning through iteration as they plan to expand their network of microfactories. The company remains committed to the core vision of sustainably meeting the country’s need for more housing. “I’m grateful we get to do this,” Enti says. “Once you strip away all the robotics, the advanced algorithms, and the factories, these are high-quality, healthy homes that families get to live in and grow.”
Tech
Framework Has a Better, More Take-Apart-Able Laptop
Framework, the company that makes laptops designed for optimal repairability, announced a new version of its main product, a 13-inch screen laptop. It’s called the Framework Laptop 13 Pro, and it has far better battery life, a touchscreen, a haptic touchpad, and is fitted with Intel processors.
At an event in San Francisco today, Framework CEO Nirav Patel showed off the company’s new tech, opening with a joke about making Framework AI—something the company is very much not doing. Framework’s whole thing, after all, is aiming to give users control over the physical tech they use.
“That industry is fighting for you to own nothing, and they own everything,” Patel said about the AI industry. “We’re fighting for a future where you can own everything and be free.”
Framework used the event to detail other updates coming to its 16-inch laptop. It also showed off previews of an official developer kit and a wireless keyboard for controlling your rig from the couch.
Framework 13 Pro
As the name implies, the 13 Pro is a step up from the company’s last version, the Framework 13. It’s also pricier, starting at $1,199 for a DIY Edition that requires assembling the computer yourself. Pre-built units start at $1,499 but can be upgraded with more features. Framework says it will start shipping the 13 Pro in June.
Framework’s signature move for its products is the ability to take the thing apart. The 13 Pro is made with that ethos in mind, so its parts can be easily swapped out, upgraded, or replaced. Four Thunderbolt 4 interfaces let you pick which ports (USB-C, HDMI, etc.) you want and then choose where to place them. Framework says it planned the laptop with cross-generation compatibility in mind, so current Framebook 13 laptop owners will be able to use new 13 Pro parts like the mainboard, display, and battery, and put them into their existing machine.
The big changes in the guts of the 13 Pro come from Framework’s shift away from using an AMD processor to Intel’s Core Ultra Series 3 processors, which Framework described in its press release as “just insanely efficient.” That efficiency, along with a bigger battery, translates to more than 20 hours of battery life while streaming 4K Netflix videos, at least that’s the claim. That’s almost 12 hours longer than the Framework 13.
Courtesy of Framework
Courtesy of Framework
Tech
OpenAI Beefs Up ChatGPT’s Image Generation Model
OpenAI launched a new image generation AI model on Tuesday, dubbed ChatGPT Images 2.0. This model can generate more than one image from a single prompt, like an entire study booklet, as well as output text, including in non-English languages, like Chinese and Hindi. This release is available globally for ChatGPT and Codex users, with a more powerful version available for paying subscribers.
When any major AI company releases a new image model, it can revive interest and boost usage, especially if social media users adopt a meme-able trend, transforming images of themselves. Last year, Google’s launch of the Nano Banana model was a major moment for the company, especially when users started posting hyperrealistic figurines of themselves online. Earlier this year, ChatGPT Images made waves on social media as users shared AI-generated caricatures.
What’s Different?
Since the new model can tap into ChatGPT’s “reasoning” capabilities, Images 2.0 can search the internet for recent information and generate more than one image at a time. In essence, the bot can use additional steps to output more thorough generations from a single prompt. Images 2.0 also has a more recent knowledge cutoff date: December 2025.
This also means that outputs from the new model are more granular. For example, I generated an infographic with San Francisco’s weather forecast for the next day, as well as activities worth doing. The image ChatGPT generated included accurate weather details for the rainy day, along with accurate-looking drawings of the Ferry Building, Castro Theater, Painted Ladies houses, and Transamerica Pyramid.
Additionally, Images 2.0 is more customizable for users who want unique aspect ratios for image outputs. The new model can generate images, ranging from 3:1 wide to 1:3 tall, and users can adjust the image’s size as part of their prompt to the AI tool.
First Impressions
After a few hours of generating images with the new model, I was generally impressed with the text rendering capabilities, in English at least. Not that long ago, image outputs featuring text, from any of the major models, often included numerous malformed characters or words with errant extra letters. ChatGPT struggled to label images accurately two years prior, so the cleaner, more complex outputs from Images 2.0 are a sign of continued improvement. Google has also focused on improving image outputs featuring text in its recent iterations of Nano Banana.
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