Business
What Is Macrohard? Elon Musk’s New AI Software Company Aims To Outsmart Microsoft
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The announcement came through a post on Musk’s platform, X, where he described the name as “tongue-in-cheek”, but stressed that the project is entirely real
Tesla CEO Elon Musk and former Microsoft CEO Bill Gates. (File photos via AP/PTI)
Tesla CEO Elon Musk has announced the launch of a new artificial intelligence venture named Macrohard, designed to challenge Microsoft’s dominance in the software industry.
The announcement came on Friday through a post on Musk’s social media platform, X, where he described the name as “tongue-in-cheek”, but stressed that the project is entirely real.
“Join @xAI and help build a purely AI software company called Macrohard. It’s a tongue-in-cheek name, but the project is very real!,” he wrote.
Join @xAI and help build a purely AI software company called Macrohard. It’s a tongue-in-cheek name, but the project is very real!In principle, given that software companies like Microsoft do not themselves manufacture any physical hardware, it should be possible to simulate…
— Elon Musk (@elonmusk) August 22, 2025
Musk explained that companies like Microsoft do not manufacture physical hardware, and therefore, it should be possible to recreate their software operations entirely using AI.
“In principle, given that software companies like Microsoft do not themselves manufacture any physical hardware, it should be possible to simulate them entirely with AI,” he added.
What Is Macrohard?
While Musk did not share further details, his AI chatbot Grok, in response to a user’s query on X, said that Macrohard’s goal is to simulate the full workings of a tech giant like Microsoft — from development to management — using AI alone.
“Macrohard is xAI’s playful project name (a nod to Microsoft) for building a fully AI-simulated software company. The goal: since firms like Microsoft produce no physical hardware, AI could theoretically replicate their entire operations—from coding to management. It’s real, and we’re hiring!” Grok wrote.
According to official records, xAI applied for a trademark for “Macrohard” on 1 August. The filing mentions a wide range of AI-powered products and services, such as software for generating human-like speech and text, and chatbot programmes for simulating conversation, NDTV reported.
The idea builds on earlier plans Musk revealed in July, where he spoke about creating a multi-agent AI company. He described a system where hundreds of AI agents, powered by xAI’s Grok, work together to perform complex tasks, including coding and media generation, inside virtual machines.
At that time, Musk teased the company’s name by calling it a “macro challenge and a hard problem with stiff competition.”
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The government on Thursday kept petrol and high-speed diesel (HSD) prices unchanged at Rs253.17 per litre and Rs257.08 per litre respectively, for the coming fortnight, starting from January 16.
This decision was notified in a press release issued by the Petroleum Division.
Earlier, it was expected that the prices of all petroleum products would go down by up to Rs4.50 per litre (over 1pc each) today in view of variation in the international market.
Petrol is primarily used in private transport, small vehicles, rickshaws, and two-wheelers, and directly impacts the budgets of the middle and lower-middle classes.
Meanwhile, most of the transport sector runs on HSD. Its price is considered inflationary, as it is mostly used in heavy transport vehicles, trains, and agricultural engines such as trucks, buses, tractors, tube wells, and threshers, and particularly adds to the prices of vegetables and other eatables.
The government is currently charging about Rs100 per litre on petrol and about Rs97 per litre on diesel.
Business
Gold price today: How much 22K, 24K gold cost in Delhi, Patna & other cities – Check rates – The Times of India
Gold prices climbed to a fresh lifetime high in the domestic market on Thursday amid sustained buying by jewellers and stockists, according to the All India Sarafa Association.Gold advanced by Rs 800 to hit a new peak of Rs 1,47,300 per 10 grams (inclusive of all taxes), extending gains for the fifth consecutive session. The yellow metal had closed at Rs 1,46,500 per 10 grams in the previous session.Since the start of 2026, gold prices have surged Rs 9,600, or around 7 per cent, supported by persistent demand in the physical market. In overseas trade, spot gold slipped USD 12.22, or 0.26 per cent, to USD 4,614.45 per ounce, after having touched a record high of USD 4,643.06 per ounce in the previous session.Here is how much gold costs in major Indian cities today:
Gold price in Delhi today
The price of 22K gold in Delhi is Rs 13,140 per gram, down Rs 75, while 24K gold is priced at Rs 14,333 per gram, lower by Rs 82.
Gold price in Chennai today
In Chennai, 22K gold costs Rs 13,290 per gram, up Rs 10, while 24K gold is priced at Rs 14,498 per gram, higher by Rs 10.
Gold price in Mumbai today
Mumbai markets see 22K gold priced at Rs 13,125 per gram, down Rs 75, while 24K gold stands at Rs 14,318 per gram, lower by Rs 82.
Gold price in Ahmedabad today
In Ahmedabad, 22K gold is priced at Rs 13,130 per gram, down Rs 75, while 24K gold costs Rs 14,323 per gram, lower by Rs 82.
Gold price in Kolkata today
Kolkata markets price 22K gold at Rs 13,125 per gram, down Rs 75, while 24K gold stands at Rs 14,318 per gram, lower by Rs 82.
Gold price in Jaipur today
In Jaipur, 22K gold costs Rs 13,140 per gram, down Rs 75, while 24K gold is priced at Rs 14,333 per gram, lower by Rs 82.
Gold price in Hyderabad today
Hyderabad sees 22K gold at Rs 13,125 per gram, down Rs 75, while 24K gold is priced at Rs 14,318 per gram, lower by Rs 82.
Gold price in Bhubaneswar today
Bhubaneswar markets see 22K gold priced at Rs 13,125 per gram, down Rs 75, while 24K gold costs Rs 14,318 per gram, lower by Rs 82.
Gold price in Patna today
In Patna, 22K gold costs Rs 13,130 per gram, down Rs 75, while 24K gold is priced at Rs 14,323 per gram, lower by Rs 82.
Gold price in Lucknow today
Lucknow markets see 22K gold priced at Rs 13,140 per gram, down Rs 75, while 24K gold costs Rs 14,333 per gram, lower by Rs 82.
One of Britain’s most prolific rail fare dodgers could face jail after admitting dozens of travel offences.
Charles Brohiri, 29, pleaded guilty to travelling without buying a ticket a total of 112 times over a two-year period, Westminster Magistrates’ Court heard.
He could be ordered to pay more than £18,000 in unpaid fares and legal costs, the court was told.
He will be sentenced next month.
District Judge Nina Tempia warned Brohiri “could face a custodial sentence because of the number of offences he has committed”.
He pleaded guilty to 76 offences on Thursday.
It came after he was convicted in his absence of 36 charges at a previous hearing.
During Thursday’s hearing, Judge Tempia dismissed a bid by Brohiri’s lawyers to have the 36 convictions overturned.
They had argued the prosecutions were unlawful because they had not been brought by a qualified legal professional.
But Judge Tempia rejected the argument, saying there had been “no abuse of this court’s process”.
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