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Pilgrimage tourism boom: MakeMy report shows 19% growth in FY24-25; surge in premium stays – The Times of India

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Pilgrimage tourism boom: MakeMy report shows 19% growth in FY24-25; surge in premium stays – The Times of India


MUMBAI: Group travel, short stays and last-minute bookings, these are the trends that define the popular religious tourism segment with pilgrimage travel emerging as one of the fast-growing segments of India’s travel and tourism industry. “Accommodation bookings across 56 pilgrimage destinations grew by 19% in FY24-25,” according to online travel company MakeMyTrip (MMT) which tracked for pilgrimage travel in 2024-2025. “The pilgrimage travel trends highlight broad-based momentum, with 34 destinations recording double-digit growth and 15 destinations growing by over 25%, underscoring how spiritual journeys are becoming a powerful driver of travel demand,” the MMT report said.The breadth of growth across pilgrimage destinations can be seen in centres such as Prayagraj (Uttar Pradesh), Varanasi (Uttar Pradesh), Ayodhya (Uttar Pradesh), Puri (Odisha), Amritsar (Punjab) and Tirupati (Andhra Pradesh), which continue to grow. At the same time, places like Khatushyam Ji (Rajasthan), Omkareshwar (Madhya Pradesh) and Thiruchendur (Tamil Nadu) are also registering strong momentum, reflecting the widening canvas of spiritual travel in the country.“The strong growth in pilgrimage demand is also driving an aggressive expansion of accommodation supply across key destinations. Travellers are largely opting for short, purpose-driven stays, with more than half choosing single-night trips. At the same time, premiumisation is gaining momentum, bookings for rooms priced above ₹7,000 grew by over 20%” it saidRajesh Magow, Co-Founder and Group CEO, MakeMyTrip, said, “Pilgrimage Travel has always been part of our culture, but what we see now is its scale and consistency across the country. We are seeing steady growth, fuelled by stronger connectivity and Indians across all age groups and income segments planning pilgrimage-led trips. This growing demand is broadening traveller expectations and prompting the industry to innovate in ways that better serve the unique needs of the pilgrim traveller.

Nearly 2 in 3 pilgrimage bookings made within a week of travel:

The late booking trend is characteristic of Indian travellers, cutting across all segments of travel. Pilgrimage travel, much like leisure, continues to be booked very close to the date of travel, with more than 63% of bookings made within six days of departure.

Pilgrimage travel characterized by short, purpose-led stays:

Pilgrimage travel remains defined by short, purpose-driven stays. More than half of all travellers (53%) opt for single-night visits, compared to 45% in leisure travel. Two-night stays make up nearly one-third (31%) of trips, while three-night stays account for just 11%. Longer durations of four nights or more together contribute less than 5% of bookings, in contrast to leisure travel, which shows a more even spread across multiple nights.

Group travel distinctly stronger in pilgrimage:

Group bookings form a much larger share of pilgrimage travel, with 47% of trips made in groups compared to 38.9% in leisure destinations. This underlines the collective character of pilgrimage journeys, where families, friends, and community groups often travel together, further reinforcing pilgrimage as a deeply shared experience.

High-value bookings in pilgrimage cities outpace leisure destinations:

While most pilgrimage accommodation bookings (71%) are for rooms priced below ₹4,500 per night, premiumisation is gaining clear momentum. In FY24-25, bookings for rooms in the ₹7,000–10,000 range grew by 24%, while those above ₹10,000 grew by 23%. In parallel, alternate accommodation options such as homestays and apartments have also gained traction, contributing nearly 10% of room night bookings in pilgrimage destinations.

Pilgrimage Travel Spurs Wave of New Hotels and Homestays:

Over the past three years, pilgrimage destinations have seen a sharp rise in accommodation supply. More than a third of all hotel rooms available today at these locations were launched during the past three years, with even faster growth in homestays, apartments, and hostels. The expansion of homestays reflects both new additions and existing properties coming online as hosts tap into rising demand. Premium supply has also scaled rapidly, 63% of the premium accommodation available today were launched during the same period, reflecting how businesses are actively investing to capture the demand in premium segment.

Travellers increasingly combine pilgrimage with leisure experiences:

In FY 2024-25, over half (52%) of all holiday package bookings on MakeMyTrip were made by travellers seeking pilgrimage-led destinations only. At the same time, nearly 48% of bookings were from travellers who sought a combination of pilgrimage as well as leisure destinations within the same holiday package. Taken together, these trends point to a shift, with increasing number of travellers blending spiritual journeys and leisure pursuits to create a more wholesome experience.





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Business news live: Contactless payments cap could be scrapped, no interest rates cut

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Business news live: Contactless payments cap could be scrapped, no interest rates cut



Karl Matchett10 September 2025 15:40

Business and Money blog – 10 September

Morning all – we’re back again to bring you all things business and money, the latest economic updates, what our esteemed leaders are up to and how it all affects our pockets and bank accounts.

Stock market updates to come too as usual along the way, with Primark’s owner providing an update this morning.

Karl Matchett10 September 2025 07:54

Primark owner says sales improving despite ‘consumer caution’

The parent firm of Primark has said the retail chain saw trading improve in recent months despite “consumer caution”, as its UK and Ireland stores recovered ground.

Associated British Foods (ABF) said Primark sales are set to have grown by 1% over the half-year to September 13, as womenswear and more favourable weather conditions helped support UK stores.

George Weston, chief executive of ABF, said: “I’m pleased with how the group has performed in the second half of our financial year in what continues to be a challenging environment, characterised by consumer caution, geopolitical uncertainty and inflation.”

Primark opened 15 new stores including two in the UK.

Karl Matchett10 September 2025 08:00

FCA propose for banks to set contactless cap – £100 could become limitless

Right now, you’re doubtless used to paying for things in contactless fashion: hover your card, waft your phone.

Only one of those has a spending limit though: you need a PIN to use your card for payments over £100, the cap which has been in place since 2021.

However, the FCA (who sets the rules) have proposed a change which could come into play in just a few months, whereby your bank will instead set the card contactless limit – which means it could in theory be limitless.

That would match paying by device, even though almost four in five (78%) of consumers said they didn’t want a change in rules.

“People are still protected. Even with contactless, firms will refund your money if your card is used fraudulently,” said the FCA’s David Geale.

Karl Matchett10 September 2025 08:20

Contactless pay cap scrap continues ‘red tape bonfire to speed up growth’

One expert has detailed how binning the contactless pay cap is intended to help us spend more, and more quickly… to help the economy of course.

Whether that’s something consumers actually want – or whether they even think about if they were spending £101 rather than £99 – is up for debate.

But the reminder is there that in fraudulent cases it’s the merchants on the line, not the card owner, so the onus is still on them to check if it’s a big payment or an unusual purchase.

“UK retailers may be hopeful that a further spending boost could come from an expected relaxation of contactless card payment limits,” said Susannah Streeter, head of money at Hargreaves Lansdown.

“The Financial Conduct Authority is proposing to scrap the £100 cap for potentially unlimited transactions, although these would still be set by banks and other providers.

“This is part of a red tape bonfire to try and reduce financial regulation and speed up growth. The idea is that it will be more efficient for retailers and customers alike and will make it easier for consumers to spend more, more quickly.

“This would bring the process more into line with mobile wallets, which can used already for higher-value transactions. There is the potential for increased fraud, but consumers will still have their money protected in the same way, when flagged to a bank.

“It’s the merchants who ultimately pay the price for fraudulent transactions, via the Chargeback process. So, investment in more advanced detection and prevention methods will be even more crucial, including real time monitoring and behavioural analytics to mitigate risks.

“These are investments larger retailers will be better placed to make, but small retailers are likely to be more reluctant to wave through big payments, without extra checks.’”

Karl Matchett10 September 2025 08:40

Vistry profits tumble as home buyers remain wary

Housebuilder Vistry has seen half-year profits more than halve as buyer demand comes under pressure from worries over the wider economy and slower-than-hoped cuts to interest rates.

The group reported pre-tax profits tumbling 55% to £40.9 million in the six months to June 30.

Vistry – formerly Bovis Homes group – said its forward order book was lower than a year ago, standing at £4.3 billion against £5.1 billion this time last year.

It said it was looking to boost flagging demand with “sales and marketing initiatives”.

Karl Matchett10 September 2025 09:23

More Bank of England interest rate cuts no longer likely

Analysts and markets alike are predicting that the Bank of England – or its MPC – may not vote to cut interest rates below 4% for the rest of 2025.

Higher inflation, an uncertain jobs market and the prospect of taxes in the Budget mean many have altered their expectations, with it previously expected the MPC would continue with this year’s pattern of one cut per quarter.

The MPC meets next week, then again in November and December.

HSBC and Pantheon Macroeconomics both now expect no cuts in any of those three meets, with Deutsche Bank switching to only a cut in December rather than the previously anticipated November.

Karl Matchett10 September 2025 09:31

Major analyst still backing one cut – and Budget could impact

Sticking with interest rates, earlier this week, Barclays analysts said in a research note that they are sticking with a November cut as their prediction:

“We see a November cut as finely balanced but, without upside news relative to our forecast in CPI outturns in the coming months, we think that balance continues to tip to a 25bp cut.”

However, they also cite “divergent views [within the MPC voters] and heightened uncertainty” due to the Budget as being big factors at play which could change matters quickly.

The note also points to Rachel Reeves’ big issue:

“We calculate the chancellor will have to find £26.5bn of fiscal consolidation … to meet her fiscal rule.”

Friday’s July GDP release is expected to come out to show no growth month to month, they add.

Karl Matchett10 September 2025 09:45

FTSE 100 rises 0.2 per cent – AI shares on the rise again

Pre-markets show some AI-based US stocks are set to rise later today, while the FTSE 100 on these shores is also up – though at 0.2 per cent, it’s being out-shone so far by France’s CAC 40 at 0.3 per cent in the green.

“European shares pushed ahead on a busy day for corporate news,” said Russ Mould, investment director at AJ Bell.

“A record-breaking day for Wall Street yesterday helped to calm investor nerves over Poland shooting down Russian drones that violated its airspace. Geopolitical concerns have been front and centre for multiple years, and investors had been hoping for tensions to ease.

“Oracle shares soared amid optimism about AI-related revenue, sending a strong message to the broader market that the tech revolution is still red hot. That had a positive read-across to Nvidia which advanced 2% in pre-market trading.

“The FTSE 100 advanced 0.2% to 9,263 as financials and healthcare stocks were in demand.”

Karl Matchett10 September 2025 10:00

Several businesses hope to go public on London Stock Exchange

The London Stock Exchange could get a real boost with 11 new firms looking to list on it.

A report in the FT says several firms are hoping to IPO within the next 12 months, including private equity businesses.

Beauty Tech Group announced their intention to join the LSE this week, with tech firm Visma one of the high-profile names aiming to go public next year.

Only seven companies have done so in London this year so far – the worst in almost three decades, says the FT.

Karl Matchett10 September 2025 10:20



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Entertainment union Equity to challenge court judgment on casting platform

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Entertainment union Equity to challenge court judgment on casting platform



The performing arts and entertainment union is to seek to appeal against last week’s High Court judgment which found against its case that casting platform Spotlight should be regulated.

Equity is concerned about the “economy-wide implications” for working people across the UK which it says have now arisen as a result of the judgment.

Equity general secretary Paul Fleming said: “This case simply sought the protection of regulation to limit fees to a ‘reasonable’ level through existing regulations, but the implications of the judgment are large and the idea that Spotlight can’t be regulated is dangerous and has consequences for the wider economy.

“We have been overwhelmed by the positive messages from Equity members since the judgment and their encouragement to continue this campaign.

“Many are astonished that the judge has ruled that Spotlight ‘does not provide services for the purposes of finding persons employment’.

“Casting is our industry’s term for the exchange and supply of labour for performing in productions, and any actor will tell you that they subscribe to Spotlight to find work. 

“Equally worrying are the sweeping implications for working people across the UK, who may now be left unprotected from up-front charges by similar platforms elsewhere in the growing gig economy.”

Equity won support for its case from delegates at the TUC Congress in Brighton on Wednesday.



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PV Narasimha Rao award: Ex PM Manmohan Singh honoured posthumously; wife Gursharan Kaur receives on his behalf – The Times of India

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PV Narasimha Rao award: Ex PM Manmohan Singh honoured posthumously; wife Gursharan Kaur receives on his behalf – The Times of India


Former Prime Minister and noted economist Dr Manmohan Singh has been posthumously conferred the P V Narasimha Rao Memorial Award for Economics in recognition of his pivotal role in shaping India’s economic transformation and nation-building.The award was received on his behalf by his wife, Gursharan Kaur, at a ceremony held in the national capital last week, the Hyderabad-based P V Narasimha Rao Memorial Foundation (PVNMF) said in a statement, PTI reported.The honour was presented by Montek Singh Ahluwalia, former deputy chairman of the erstwhile Planning Commission and distinguished fellow at the Centre for Social and Economic Progress.Instituted by the PVNMF, the award recognises outstanding contributions in the field of economics. PVNMF president K Ramchandra Murthy and general secretary Madhamchetty Anil Kumar were also present at the event.





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