Connect with us

Fashion

Swedish H&M’s & Other Stories unveils new spirit for Fall 2025

Published

on

Swedish H&M’s & Other Stories unveils new spirit for Fall 2025



& Other Stories reveals a new brand spirit, under the creative direction of newly appointed Chief Creative Officer, Jonathan Saunders — marking an expressive shift in the brand’s creative identity. This transformation is reflected in a new logo and tone of voice, combined with a fresh approach to creative expression, design and styling. This new spirit debuts with the first chapter of the Fall 2025 collection, captured in a campaign photographed by Oliver Hadlee Pearch.

“The Fall campaign celebrates real clothes for everyday experiences, designed to inspire individuality. The new brand identity combines nostalgia with modernity and signifies an exciting new chapter for & Other Storied,” said Jonathan Saunders, Chief Creative Officer, & Other Stories.

H&M’s & Other Stories unveils a refreshed brand identity under new CCO Jonathan Saunders, marked by a new logo, tone, and creative direction.
Debuting with the Fall 2025 collection, the campaign blends nostalgia with modernity, featuring 60s–90s-inspired silhouettes, playful colours, textured fabrics, and bold accessories, styled with youthful layering and ease.

Modern nostalgia

Dynamic, energetic, and empowered, the Fall 2025 collection has been created for individuals who embrace self-expression. Rooted in modern sensibilities with a feel of nostalgia, the September collection re-imagines everyday pieces with an elevated edge. Drawing on references from the 60s, 70s, and 90s, updated for today, the collection explores progressive silhouettes, vintage-inspired lived-in textures, and a fluid attitude, juxtaposed with technical fabrics.

How it’s worn

Individuality comes through in the styling, where youthful energy is expressed through laid-back layering and unexpected pairings. There’s an ease in how pieces are combined — elevated bomber jackets paired with corduroy trousers, layered knitwear with circle or pencil skirts, tailored miniskirts with revived variations of the bow blouse, and slouchy wool coats layered over even slouchier denim.

Colour palette

Exploring playful and contrasting colour combinations, the palette features punctuating pops of pink, intense ultramarine blue, and lemon yellow — bright accents that break up the autumnal spectrum of earthy browns, charcoal grey, burgundy, and black.

Silhouette

Characterised by movement, insouciant, slouchy tailoring is balanced by sharp cuts and short hemlines, merging the elegance of the 60s and 70s with the ease of the 90s.

Fabrics

A juxtaposition of textures provides depth and contrast. Vintage-inspired fabrics, such as fuzzy mohair, croc-effect leather, jacquard and corduroy, evoke a sense of nostalgia. Whilst directional tailoring in Italian wool and outerwear in technical nylon adds a modern edge.

Accessories

Subtle nostalgic elements find new expressions with 70s-tinged eyewear, chunky gold-tone necklaces, and leather bags inspired by bowling styles. Belts become a focal point, purposefully worn over miniskirts with knitwear tucked in.

Loafers and Chelsea boots pay homage to 60s Mod style, whilst oversized teddy bags add a soft touch to tougher looks.

Creative team

The September chapter comes to life in a campaign photographed by Oliver Hadlee Pearch, featuring models Thea Almqvist, Xaria Carter and Sihana Shalaj. The campaign is styled by Isabelle Sayer, with art direction by JL Studio, and executive production by Sylvia Farago.

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (HU)



Source link

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Fashion

Roger Vivier opens new Paris headquarters on rue de l’Université

Published

on

Roger Vivier opens new Paris headquarters on rue de l’Université


Translated by

Nazia BIBI KEENOO

Published



September 10, 2025

New address for Roger Vivier in Paris. The luxury shoemaker, owned by Diego Della Valle’s Italian Tod’s Group, is setting up its new headquarters at 98 rue de l’Université, in a prestigious Left Bank townhouse in Saint-Germain-des-Prés, bringing all its teams together under one roof. The 1,400-square-meter space will be inaugurated on October 2, during Women’s Fashion Week.

The shoemaker moves into a private mansion in Paris’s 7th arrondissement. – Roger Vivier

“This opening represents a decisive step in the evolution of Roger Vivier and reaffirms its identity, as well as its long-term commitment to the city in which it was born: a Parisian luxury house with global cultural resonance, linking past and future through savoir-faire, architecture, and fashion innovation,” the house stated in a press release.

This major investment — the amount of which was not disclosed — will enable the brand to bring together, at the same address, the studio of creative director Gherardo Felloni (in post since 2018), the house’s support functions (administration, sales, communications, etc.), salons “embodying the eclectic spirit of Monsieur Vivier” to present collections and receive customers, and, above all, the archives of the house founded in 1937, “bringing together creations and historical documents dating back to the 1950s.”

The iconic luxury footwear brand — which featured actress Catherine Deneuve in Luis Buñuel’s film “Belle de Jour” — was acquired in 2001 by the Della Valle family, and later became part of the Tod’s Group in 2015 through a company buyout.

Roger Vivier, which boasts 90 boutiques worldwide and a strong presence in multi-brand retail, has long contributed to the success of the Italian group. In the most recent results for fiscal year 2023, published before Tod’s exited the stock market, the brand reported sales of €286.7 million — up more than 16% from 2022 — accounting for more than a quarter of the group’s total revenues.

This article is an automatic translation.
Click here to read the original article.

Copyright © 2025 FashionNetwork.com All rights reserved.



Source link

Continue Reading

Fashion

García Maceiras outlines Inditex growth plans amid accelerating autumn sales

Published

on

García Maceiras outlines Inditex growth plans amid accelerating autumn sales


By

Europa Press

Translated by

Nazia BIBI KEENOO

Published



September 10, 2025

The CEO of Inditex, Óscar García Maceiras, has highlighted the “acceleration” of store and online sales at the beginning of the third quarter, the “solid performance” of the group, with “satisfactory” sales in “a complex environment” and the “significant” growth opportunities.

Inditex

“It is obvious that we are seeing a positive evolution throughout the year. We remain confident about the year ahead and, as always, we are focused on increasing the differentiation of the business model,” said the CEO of Inditex at a conference with analysts to present its results.

García Maceiras highlighted the “strong” start to the second half of this year and noted that the autumn/winter collections have been “very well received” by its customers. Thus, store and online sales at constant exchange rates between August 1 and September 7, 2025, have grown by 9% compared to the same period in 2024, reflecting, he said, an “acceleration” in sales.

Inditex recorded a net profit of 2,791 million euros during the first half of its fiscal year 2025–2026 (between February 1 and July 31), an increase of 0.8% compared to a year earlier, as reported Wednesday by the group, which again achieved new records with its results, although with more moderate growth.

Sales, meanwhile, grew by 1.6% compared to the first half of 2024, reaching € 18.357 billion, with a satisfactory evolution in both stores and online channels. Sales at constant exchange rates grew by 5.1%.

“We have achieved a solid performance in the first half of fiscal 2025, with satisfactory sales in a complex market environment and maintaining solid levels of profitability. The efficient execution of our teams demonstrates the strength of Inditex’s business model,” García Maceiras stressed.

“This business model continues to be driven by our unique fashion proposition and an increasingly optimized customer experience, our focus on sustainability and quality, and the commitment of our teams. These factors continue to enhance our competitive differentiation,” he added.

García Maceiras insisted that the group’s results highlight that the execution of the business model has also been “solid,” which is reflected in the “good performance” of the gross margin and “disciplined” cost control.

“Our diversified presence in 214 markets, coupled with relatively low penetration in most of them, reinforces our conviction that we have significant global growth opportunities ahead of us. This confidence is because we have a unique model,” he emphasized.

With a view to Inditex’s long-term growth potential, the company has planned investments in the current year that will expand its capabilities, generate efficiencies, and increase its competitive differentiation.

The company has stated that store optimization remains on track and expects this to drive further productivity improvements. It also anticipates annual gross space growth in the 2025–2026 period to be around 5%, accompanied by positive net space and “strong” online sales.

At current exchange rates, it anticipates a currency impact of approximately 4% negative on sales in 2025. In 2025, Inditex expects a stable gross margin (+/-50 basis points).

United States and United Kingdom, “very relevant” markets

“We continue to see good additional opportunities to expand our presence in new markets,” said Inditex’s CEO, who highlighted, among others, that the United States and the United Kingdom are “very relevant” markets for the group.

Regarding the United States, the company continues to see opportunities to execute its “selective growth” strategy, with initiatives that are “very relevant” for next year, including remodeling emblematic stores, such as the one on Fifth Avenue in New York, as well as new openings.

“We continue to explore new opportunities in the market for our different formats,” said García Maceiras, who also assured that the group will continue to be “very active” in the United Kingdom, where he sees “very good opportunities” to continue growing both with Zara and the other concepts in different locations.

This article is an automatic translation.
Click here to read the original article.

Copyright © 2025 Europa Press. Está expresamente prohibida la redistribución y la redifusión de todo o parte de los contenidos de esta web sin su previo y expreso consentimiento.



Source link

Continue Reading

Fashion

Topshop & Topman return to UK high streets with John Lewis

Published

on

Topshop & Topman return to UK high streets with John Lewis



Topshop and Topman are thrilled to announce the expansion of their physical retail presence in the UK, partnering with leading department store John Lewis. Launching in February 2026, Topshop will be available in 32 John Lewis stores, with Topman available in 6 stores.

Shoppers can expect a curated selection of Topshop’s most-loved pieces, including cult denim styles, statement jackets, and trend-led wardrobe staples. Topman will offer a focused edit of modern menswear essentials, from tailored outerwear to everyday basics, designed to elevate any look.

Topshop and Topman will expand their UK retail presence through a February 2026 partnership with John Lewis.
Topshop will feature in 32 stores, while Topman will launch in 6, offering curated womenswear and menswear edits.
Leaders from both brands highlighted the collaboration as a milestone, blending fashion-forward collections with John Lewis’ trusted service and strengthening high-street retail.

“We’re excited to partner with John Lewis, a trusted name in British retail, to bring Topshop and Topman to high streets across the country,” said Michelle Wilson, Managing Director at Topshop. “This partnership is a key step in our mission to bring the best of fashion to everyone, engaging with shoppers in real life and delivering the style and quality they expect from our brands.”

Peter Ruis, Managing Director of John Lewis, commented: “Bringing Topshop and Topman back to high streets across the UK is a landmark moment, and we are thrilled to be their only nationwide store partner. It’s the ultimate proof of our strategy: offering the most-loved brands alongside the unwavering trust of our brand promise. I grew up with these incredible brands. They have defined our high streets, bringing edge and accessibility with an iconic British lens.”

The launch will introduce a fresh in-store experience that blends Topshop and Topman’s fashion-forward identity with the quality and service customers experience at John Lewis.

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (RM)



Source link

Continue Reading

Trending