Fashion
Swedish H&M’s & Other Stories unveils new spirit for Fall 2025
“The Fall campaign celebrates real clothes for everyday experiences, designed to inspire individuality. The new brand identity combines nostalgia with modernity and signifies an exciting new chapter for & Other Storied,” said Jonathan Saunders, Chief Creative Officer, & Other Stories.
H&M’s & Other Stories unveils a refreshed brand identity under new CCO Jonathan Saunders, marked by a new logo, tone, and creative direction.
Debuting with the Fall 2025 collection, the campaign blends nostalgia with modernity, featuring 60s–90s-inspired silhouettes, playful colours, textured fabrics, and bold accessories, styled with youthful layering and ease.
Modern nostalgia
Dynamic, energetic, and empowered, the Fall 2025 collection has been created for individuals who embrace self-expression. Rooted in modern sensibilities with a feel of nostalgia, the September collection re-imagines everyday pieces with an elevated edge. Drawing on references from the 60s, 70s, and 90s, updated for today, the collection explores progressive silhouettes, vintage-inspired lived-in textures, and a fluid attitude, juxtaposed with technical fabrics.
How it’s worn
Individuality comes through in the styling, where youthful energy is expressed through laid-back layering and unexpected pairings. There’s an ease in how pieces are combined — elevated bomber jackets paired with corduroy trousers, layered knitwear with circle or pencil skirts, tailored miniskirts with revived variations of the bow blouse, and slouchy wool coats layered over even slouchier denim.
Colour palette
Exploring playful and contrasting colour combinations, the palette features punctuating pops of pink, intense ultramarine blue, and lemon yellow — bright accents that break up the autumnal spectrum of earthy browns, charcoal grey, burgundy, and black.
Silhouette
Characterised by movement, insouciant, slouchy tailoring is balanced by sharp cuts and short hemlines, merging the elegance of the 60s and 70s with the ease of the 90s.
Fabrics
A juxtaposition of textures provides depth and contrast. Vintage-inspired fabrics, such as fuzzy mohair, croc-effect leather, jacquard and corduroy, evoke a sense of nostalgia. Whilst directional tailoring in Italian wool and outerwear in technical nylon adds a modern edge.
Accessories
Subtle nostalgic elements find new expressions with 70s-tinged eyewear, chunky gold-tone necklaces, and leather bags inspired by bowling styles. Belts become a focal point, purposefully worn over miniskirts with knitwear tucked in.
Loafers and Chelsea boots pay homage to 60s Mod style, whilst oversized teddy bags add a soft touch to tougher looks.
Creative team
The September chapter comes to life in a campaign photographed by Oliver Hadlee Pearch, featuring models Thea Almqvist, Xaria Carter and Sihana Shalaj. The campaign is styled by Isabelle Sayer, with art direction by JL Studio, and executive production by Sylvia Farago.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (HU)
Fashion
US apparel imports fell 5% in terms of volume in 2025
During the period, apparel imports declined by *.** per cent to **,***.*** million SME from **,***.*** million SME in ****. Imports of textiles (non-apparel) reached **,***.*** million SME in ****, marking a decline of *.** per cent compared with **,***.*** million SME in ****.
The import volume of cotton products fell by *.** per cent to **,***.*** million SME during the review period, compared with **,***.*** million SME a year earlier. Meanwhile, imports of man-made fibre (MMF) products decreased to **,***.*** million SME in ****, down from **,***.*** million SME in ****.
Fashion
Stäubli to showcase advanced weaving solutions at Techtextil 2026
Stäubli will showcase innovative solutions designed to empower mills to produce the next generation of advanced fabrics.
Stäubli will showcase advanced weaving solutions at Techtextil 2026, highlighting technologies for high-performance technical textiles such as 3D composites and industrial fabrics.
Key exhibits include the MAGMA tying machine, TF series weaving systems, and UNIVAL Jacquard, enabling precision, efficiency, and flexibility for next-generation applications.
Stäubli will exhibit its trend-setting technologies at the Swiss Pavilion Booth B01.6 in Hall 12.0.
Technical Textiles: A market accelerating toward high-performance innovation
The global rise in demand for reinforcement fabrics, multilayer structures, 3D composites, and high value industrial textiles is reshaping manufacturing expectations. Reliable equipment, flexible weaving architectures, and precise material handling have become essential for weaving mills pursuing new applications and higher performance products. This expansion underscores the critical role of advanced weaving solutions in meeting evolving industry needs. Stäubli’s decades long know how in technical weaving positions the company as a key contributor to this transition.
Stäubli weaving systems are widely used to produce demanding technical fabrics — from lightweight reinforcement materials, OPW airbags, to filtration fabrics, medical textiles, and specialized industrial materials.
By combining cutting edge mechanical engineering, advanced electronic control, and long term customer support, Stäubli ensures stable performance and high fabric quality across all applications.
Stäubli Solutions to discover at Techtextil 2026
At this year’s edition, Stäubli will display its MAGMA Tying Machine, a robust and high efficiency solution specifically engineered to handle the increasingly diverse and demanding yarns used in today’s technical textile applications, including polypropylene tapes and other challenging filament structures. MAGMA delivers consistent tying quality while reducing the downtime traditionally associated with warp changes.
Stäubli will also present its TF series weaving machines, engineered for the production of advanced 3D, multilayer, and high performance fabrics using demanding materials such as carbon, glass, and aramid fibers.
- The TF20 offers high-speed capability and a double rapier option, increasing output for industries requiring lightweight composite reinforcements.
- The TF30 ensures gentle yarn handling while supporting highly sophisticated weave structures, making it ideal for aerospace grade and industrial textiles.
Part of our other solutions for technical textile, the UNIVAL 100 electronic Jacquard machine provides unparalleled flexibility for weaving complex and sophisticated technical fabrics. Featuring individually controlled harness cords and exceptional motion precision, the UNIVAL 100 is particularly suited for 3D weaving and the processing of demanding materials such as glass and carbon fibers.
The Jacquard machine LX 2494 is ideal for weaving technical fabrics on all types of weaving machines. Very robust and wear-resistant, it opens new avenues in heavy fabrics and is designed for many years of daily use with a minimum of maintenance. The Stäubli M6T 3-position module principle makes the machine particularly compact, and plays an important role in exploiting its performance potential.
Stäubli’s heavy dobbies deliver the power and precision required for weaving complex, high tension structures in technical and industrial fabrics. Designed for demanding applications, they ensure exceptional shedding accuracy, stable high speed performance, and long term mechanical reliability.
Discover Stäubli’s weaving technologies at Swiss Pavilion Booth B01.6 in Hall 12.0 during Techtexil 2026
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (MS)
Fashion
India may impose up to $2/kg anti-dumping duty on spandex yarn
The investigation, initiated in March ****, covered the period from October **** to September **** and was based on a petition filed by Indorama India Private Limited. The authority found that dumped imports from the subject countries had caused material injury to the domestic industry, as per notification issued in this regard by the DGTR.
The product under consideration includes elastomeric filament yarn of all deniers, commonly known as spandex or elastane, widely used in stretch garments such as hosiery, activewear and innerwear. However, certain categories have been excluded, including coloured yarn (except black), elastomeric yarn on beam, LYCRA branded products, and yarn used in diapers.
-
Business1 week agoStock market crash today (March 12, 2026): Nifty50 opens below 23,600; BSE Sensex down over 900 points on continuing US-Iran war – The Times of India
-
Fashion1 week agoUK’s Topshop unveils Tolu Coker capsule collection
-
Fashion1 week agoIndia’s textile recycling market may reach $3.5 bn by 2030: Report
-
Tech1 week agoMeta Developed 4 New Chips to Power Its AI and Recommendation Systems
-
Business1 week ago8th Pay Commission: How Much Will Central Govt Employees’ Salaries Rise? What We Know So Far
-
Sports1 week agoBangladesh crush Pakistan in ODI series opener | The Express Tribune
-
Entertainment1 week agoEd Sheeran makes surprising Benny Blanco confession after hygiene uproar
-
Entertainment1 week agoGas, food, household prices explained
