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LVMH expands in South Korea as luxury demand shifts from China and the US

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LVMH expands in South Korea as luxury demand shifts from China and the US


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Bloomberg

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September 25, 2025

LVMH is ramping up its expansion in South Korea, with the luxury conglomerate seeking to diversify its global footprint amid geopolitical and economic uncertainties that are clouding the consumer spending outlook in the United States and China.

Louis Vuitton store in Seoul – DR

The group’s two largest fashion labels — Louis Vuitton and Christian Dior — are both planning to expand their flagship maison-style stores in Seoul’s Cheongdam district within the next few years, according to people familiar with the matter who asked not to be identified discussing private deliberations. Dior’s revamp may take place as early as 2027 and is expected to feature a permanent restaurant, according to the report.

LVMH Moët Hennessy Louis Vuitton SE’s watch and jewelry house Bulgari is reportedly eyeing its first flagship location in South Korea, as the group strengthens its regional presence. Meanwhile, Tiffany & Co. is expected to open a flagship store in Seoul’s Cheongdam district in 2027, according to the same sources.

A representative for LVMH did not respond to a request for comment.

South Koreans’ enduring love for luxury, combined with a resilient economy and rising consumer confidence, has made the country a bright spot for top industry names amid an increasingly uncertain global retail landscape. Louis Vuitton, Hermès and Chanel posted almost 10% growth in their combined sales in the country last year, reaching $3.3 billion, according to government data.

Beyond domestic shoppers, a surge in visitors — mainly from China and Japan — along with the weaker won, has further boosted sales. Tourist spending rose by about a third to a record 9.26 trillion won ($6.6 billion) last year, according to the Korea Herald.

At the same time, China’s premium goods market shrank the most in a decade last year, while U.S. import tariffs have prompted fashion houses to hike prices, potentially driving wealthy shoppers to buy luxury items abroad. Even Japan, where a weak yen had fueled a boom in luxury spending, is now showing signs of a slowdown.

LVMH, founded by billionaire Bernard Arnault, has already been expanding its presence in South Korea. Celine opened its first boutique there in December last year, and Fendi launched its first flagship in 2023.

Other luxury groups are also betting on the South Korean market. Cie Financière Richemont SA — which saw its sales rise 20% in the country for the financial year ended in March — opened a new flagship for Swiss watchmaker Vacheron Constantin in Seoul in June. The store features Korean artworks, a digital archive, a private lounge, and a dedicated space for exhibitions and events. Hermès also relocated and expanded its flagship in the capital, reopening the location in August.



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EU Commission to present series of measures at EUCO Cyprus meeting

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EU Commission to present series of measures at EUCO Cyprus meeting



Robust coordination among European Union (EU) member states, how to approach the different measures that members might apply to better protect vulnerable households and sectors from high energy prices, and ways to reduce energy demand are among a series of measures that the European Commission will present to leaders at the informal European Council (EUCO) meeting in Cyprus next week.

This was mentioned by Commission President Ursula von der Leyen in her recent statement on the impact of the situation in the Middle East on the EU.

Robust intra-EU coordination, measures member states might apply to better protect vulnerable households and sectors from high energy prices, and ways to reduce energy demand are among the measures that the European Commission will present at the European Council meeting in Cyprus soon.
The protection measures should be targeted to vulnerable groups, timely and temporary, Commission president said.

“We are also looking into EU-wide coordination of member states’ gas storage filling, to avoid that many member states go to the market at the same time, so they are competing against each other. We will also coordinate oil stock releases, to achieve the largest possible effect of these releases. And we will ensure that member states’ emergency measures will not impact the Single Market,” her statement said.

“The [protection] measures should be targeted to vulnerable groups, timely—they have to be fast, not in a year but immediately—and temporary—so for a short amount of time you can apply them, but if they are cast in law, you have to make sure that you get out of the measures in a timely manner,” she noted.

This week, the Commission will consult member states on more flexible state aid rules—an important tool—to give members more space for temporary state aid support in the most exposed sectors.

“And my goal is that this temporary state aid framework should be adopted still this month—so that we have the new temporary framework for state aid in April,” she said.

“At the same time, we also need more structural measures to bring down energy prices and give relief to citizens and businesses,” she noted.

She said the only lasting way out of the fossil dependence is to modernise by shifting electricity generation to renewables and nuclear, and by electrifying the economy as rapidly as possible.

She encouraged member states to make better use of existing EU funding like the Cohesion Funds by investing it in grids, storage and batteries.

Fibre2Fashion News Desk (DS)



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Australian business confidence plunges in March amid uncertainty: NAB

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Australian business confidence plunges in March amid uncertainty: NAB



Australian business confidence fell sharply in March as heightened global uncertainty weighed heavily on sentiment, while business conditions remained resilient, according to the latest National Australia Bank (NAB) Monthly Business Survey.

The March survey showed business confidence dropped 29 points to -29 index points, marking one of the steepest monthly declines on record, with similar falls previously seen only during the Global Financial Crisis and the onset of COVID-19, NAB said in a press release.

Despite the sharp fall in sentiment, business conditions eased only marginally, slipping by 1 point to 6 index points, indicating that economic activity has yet to fully reflect the impact of the external shock.

Australian business confidence plunged in March, falling 29 points to -29, while business conditions remained relatively stable, according to NAB.
Despite strong capacity utilisation, forward orders and capital expenditure weakened, signalling rising uncertainty.
Cost pressures intensified, with purchase costs doubling.
While some regions saw improved conditions, confidence declined nationwide.

The divergence suggests that while businesses are increasingly cautious about the outlook, operational momentum has remained intact so far. Capacity utilisation edged up to 83.1 per cent, staying well above its long-run average, with most industries continuing to operate at elevated levels.

However, forward-looking indicators signalled emerging weakness. Forward orders fell into negative territory, erasing gains made earlier in 2026, while capital expenditure also declined, reflecting rising uncertainty among businesses.

The impact of the geopolitical situation was more pronounced on costs, with purchase cost growth doubling to 3 per cent on a quarterly basis. Product price growth also increased, while labour cost growth remained steady.

Sector-wise, the decline in conditions was broad-based, with transport and utilities. Regionally, conditions improved in some areas such as Western Australia and South Australia, but confidence fell across all regions, highlighting widespread concern.

NAB noted that while the economy entered this period with solid momentum, the sharp deterioration in confidence underscores growing risks to the outlook as geopolitical tensions continue to weigh on business sentiment and future activity.

Fibre2Fashion News Desk (SG)



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US’ Saks Global secures $500 mn as it eyes post-bankruptcy exit

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US’ Saks Global secures 0 mn as it eyes post-bankruptcy exit



American multi-brand luxury retailer Saks Global Enterprises LLC has entered into a restructuring support agreement with an ad hoc group of senior secured bondholders, securing a commitment of $500 million in exit financing as it progresses through Chapter 11 bankruptcy proceedings, with plans to emerge by summer.

The company said the agreement marks a key milestone in its transformation journey, reflecting continued support from capital partners.

Saks Global has secured $500 million in exit financing under a restructuring support agreement as it progresses through Chapter 11, targeting emergence by summer.
The company is advancing its reorganisation plan, strengthening brand partnerships and inventory flows, with over 650 brands resuming shipments.
Improved inventory has boosted customer engagement, while it aims for double-digit EBITDA margins.

“Achieving this important milestone underscores the progress we are making on our transformation and reflects our capital partners’ confidence in our go-forward vision,” said Geoffroy van Raemdonck, CEO at Saks Global.

Saks Global is currently engaging with stakeholders on a formal Plan of Reorganisation, expected to be filed in the coming weeks. The retailer aims to emerge from Chapter 11 by summer with a strengthened financial structure, targeting double-digit adjusted EBITDA margins and long-term sustainable growth, the company said in a press release.

The company plans to leverage an integrated retail model, combining optimised physical stores in key luxury markets with distinct e-commerce platforms and remote selling capabilities. It also intends to enhance its curated product offering through stronger brand partnerships and deeper customer insights.

Operationally, Saks Global reported progress since filing for bankruptcy protection. Over 650 brand partners have resumed shipments, unlocking $1.5 billion in retail receipts and covering more than 90 per cent of expected inventory for the first quarter of fiscal 2026. March inventory receipts rose 18 per cent year on year (YoY).

Improved inventory flow has translated into stronger customer engagement, with spend per store visit increasing 6 per cent and online conversion rising 11 per cent. The company also noted gains in full-price selling across its banners, including Saks Fifth Avenue, Neiman Marcus and Bergdorf Goodman.

“As we advance the restructuring process, our focus remains on strengthening brand relationships and delivering personalised luxury experiences,” added van Raemdonck, highlighting confidence in completing the restructuring with sufficient liquidity and positioning the business for future growth.

Fibre2Fashion News Desk (SG)



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