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AD: USC wants long-term benefits of equity deal

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AD: USC wants long-term benefits of equity deal


In a letter to the USC fan base Friday, athletic director Jen Cohen addressed the school’s stance on the pending Big Ten private capital deal that could infuse the conference with up to $2.4 billion.

“As we continue to evaluate the merits of this proposal or any others, our University leadership remains aligned in our stance that our fiduciary obligation to the University of Southern California demands we thoroughly evaluate any deals that could impact our long-term value and flexibility, no matter the short-term benefit,” Cohen said in the letter.

The proposed deal would extend the league’s grant of rights an extra 10 years to 2046 and create a new business entity, Big Ten Enterprises, that would house all leaguewide media rights and sponsorship deals. Each school, as well as the league office, would get shares of ownership of Big Ten Enterprises, while an investment fund that is tied to the University of California pension system would receive a 10% stake in the new entity in exchange for an infusion of over $2 billion to conference athletic departments.

USC and Michigan are the two Big Ten schools that have pushed back on the deal, which has otherwise been supported by a majority of the programs in the conference, as well as Big Ten commissioner Tony Petitti.

In a call last month between USC and Michigan trustees, sources told ESPN’s Dan Wetzel that both programs were skeptical of the deal and talked about how it does not address the root issue — soaring costs — that has made cash so imperative for athletic departments. Just providing short-term money, sources said, does not solve that issue.

The schools also noted pending federal legislation that makes predicting the future of college athletics difficult, as well as a general apprehension about selling equity in a university asset — the conference media rights.

Beyond the potential impact to long-term value and flexibility in exchange for a “short-term benefit” that Cohen suggested (an extension to the grant of rights to 2046 could limit conference expansion and the departure of any programs, for example), she also noted in her letter that the $2.4 billion would be “unevenly distributed” among the schools and “create a tiered revenue distribution system moving forward.”

According to reporting from Wetzel and ESPN’s Pete Thamel, the exact equity amounts per school in Big Ten Enterprises are still being negotiated. There is expected to be a small gap in the percentage of the remaining equity among the schools that would favor the league’s biggest athletic brands, but it’s likely to be less than a percentage point. A tier system for initial payments is also expected, but with the lowest amount in the nine-figure range. Larger athletic departments could receive an amount above $150 million.

“We greatly value our membership in the Big Ten Conference and understand and respect the larger landscape,” Cohen said. “But we also recognize the power of the USC brand is far-reaching, deeply engaging, and incredibly valuable, and we will always fight first for what’s best for USC.”

The Big Ten is in the middle of a seven-year, $7 billion media rights package that runs through 2030. The money infusion is believed to be acutely needed at several Big Ten schools that are struggling to pay down debt on new construction and budgeting for direct revenue ($20.5 million this year and expected to rise annually) to athletes.

In a move that altered the college football landscape, USC left the Pac-12 and joined the Big Ten conference in 2024, alongside UCLA, Oregon and Washington, pushing the league to 18 members.



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Michigan tops Illinois for 1st outright Big Ten regular-season title since ’14

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Michigan tops Illinois for 1st outright Big Ten regular-season title since ’14


CHAMPAIGN, Ill. — Morez Johnson Jr. had 19 points and 11 rebounds against his former team as No. 3 Michigan defeated No. 10 Illinois 84-70 on Friday night and clinched the Big Ten regular-season title.

Johnson, who played for the Illini last season after verbally committing three years earlier, was booed throughout the game by Illinois fans.

Aday Mara had 19 points on 8-for-9 shooting, and Yaxel Lendeborg finished with 16 points and seven rebounds for the Wolverines (27-2, 17-1), who are 10-0 on the road and have won 23 games by 10 or more points.

The Wolverines won their first outright conference regular-season title since 2014, when they also clinched with a win at Illinois.

Michigan’s 17 conference victories are the most in school history.

Keaton Wagler scored 23 points for the Fighting Illini (22-7, 13-5), who have lost four of six, including three in overtime. Wagler scored in double figures for the 21st straight game.

Kylan Boswell scored 15 points, and David Mirkovic had 12 points and 10 rebounds for the Illini, who entered the game as the Big Ten’s top 3-point shooting team. Illinois was just 9-of-29 from distance against Michigan.

Michigan led 38-31 at halftime behind Johnson’s 13 points.

Down 16-11 after a four-point play by Wagler, the Wolverines responded with an 11-point run capped by a 3 by Johnson and never trailed again. They led by as many as 21 points in the second half.

Michigan’s win snapped a nine-game losing streak against Illinois that began in 2019. The Wolverines had dropped four in a row to the Illini at the State Farm Center.



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Sources: Trump, college leaders to tackle issues at roundtable

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Sources: Trump, college leaders to tackle issues at roundtable


The Power 4 conference commissioners are expected to join dozens of sports celebrities and dignitaries on March 6 at the White House in a roundtable discussion with President Donald Trump about the future of college athletics, multiple sources confirmed to ESPN on Thursday.

President Trump will chair the group, and Florida Governor Ron DeSantis and New York Yankees president Randy Levine are listed as vice chairs, according to a source who provided a list of 35 people who received invitations. The list also includes:

  • Golfer Tiger Woods

  • Former college football coaches Nick Saban, Mack Brown and Urban Meyer

  • Former secretary of state and College Football Playoff selection committee member Condoleezza Rice

  • New England Patriots president Jonathan Kraft

  • NBA commissioner Adam Silver

  • Fox Sports president Eric Shanks

  • ESPN chairman Jimmy Pitaro

  • Several athletic directors, including Notre Dame’s Pete Bevacqua

  • Former college athletes, including Florida quarterback Tim Tebow and Florida State basketball and football player Charlie Ward

The list also includes current university presidents and chancellors.

It’s unknown whether everyone invited will attend the event, which is called the “College Sports Roundtable.” Multiple sources planning to attend expressed skepticism about how much could be done on a Friday afternoon with so many people from different backgrounds involved.

“It’s people who could be involved in helping shape the future of college athletics and some of the solutions and strategies to structuring the athletic world going forward,” said one source who plans to attend. “It’s so preliminary, it’s hard to say anything with any sort of specificity because there hasn’t been anything provided to us in writing of that sort yet.”

Also expected to attend is billionaire businessman Cody Campbell, chairman of Texas Tech’s board of regents and a former college football player, who has been working on a “Saving College Sports” campaign and involved in discussions about a possible roundtable for more than a year.

Leaders throughout college athletics have also been meeting with lawmakers on Capitol Hill for years to rally support for legislation to help regulate NIL. Despite Trump’s outspoken support and multiple politicians taking stances on issues such as athlete employment, the NCAA has been unable to get a bill to the floor for a vote.

Yahoo Sports was first to report the meeting.



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Kelly Inouye-Perez passes Hall of Famer Sue Enquist for most wins in UCLA history

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Kelly Inouye-Perez passes Hall of Famer Sue Enquist for most wins in UCLA history


Kelly Inouye-Perez became the winningest coach in UCLA softball history when the No. 9 Bruins beat No. 4 Florida 15-12 on Friday night in the Judi Garman Classic in Fullerton, Calif., pushing her past mentor and Hall of Famer Sue Enquist for career victory No. 888.

It was Enquist, in fact, who crowned her.

Literally.

Enquist was part of the postgame celebration, stepping forward to present Inouye-Perez with a crown that had blue gemstones to match the UCLA uniforms players wore in the victory. Inouye-Perez grew emotional as she explained how much it meant to carry on a proud UCLA legacy.

Only three women have coached the winningest softball program in Division I history: Inouye-Perez played for the other two, Sharron Backus and Enquist, during her UCLA playing career. They each have 800-plus victories, and are responsible for all of UCLA’s 2,226 wins and 13 national championships.

In a phone call with ESPN after the victory, Inouye-Perez deflected praise and made sure to credit longtime assistant and best friend Lisa Fernandez as well. The two played at UCLA together and have been side by side since Inouye-Perez became head coach in 2007.

“When we talk about the Bruin family, it’s real, and that’s all I’m trying to do is sustain this tradition of excellence for all those that built this historic program,” Inouye-Perez said. “There is no other program that has sustained over six decades like UCLA softball and Lisa and I are doing our best to be able to do that.”

Inouye-Perez, in her 20th season as UCLA head coach, arrived in Westwood in 1989 as a catcher. She would ultimately win three national championships as a player. Her coaching career began as a UCLA assistant under Enquist immediately after her playing career ended.

This season marks her 38th straight year with UCLA softball. She remains the only person in Division I history to win a national championship as a player and coach.



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