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Holiday 2025 season sparks festive fashion campaigns from Prada, Coach, Mulberry and more

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Holiday 2025 season sparks festive fashion campaigns from Prada, Coach, Mulberry and more


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November 9, 2025

’Tis the season for holiday campaigns, and luxury fashion’s frontrunners are embracing togetherness, nostalgia, and a touch of winter fantasy for Holiday 2025. From Prada’s automobile winter journey to Mulberry’s British celebration, here’s how the industry’s biggest names are making the season shine.

Mulberry 

Mulberry Holiday 2025. – Mulberry

Mulberry returns to its British roots with a festive campaign, entitled “Here We Go Round the Mulberry Tree”. In a series of documentary-style videos and stills, the campaign stars Penelope Tree and Cora Corré in a joyful gathering beneath the Mulberry Tree, spotlighting new season styles like the Lennox, Mini Heritage Bayswater, and reimagined Roxanne bags.

Prada

Prada Holiday 2025.
Prada Holiday 2025. – Prada

Prada’s cinematic holiday campaign, captured by Glen Luchford, follows Maya Hawke, Damson Idris, Letitia Wright, Louis Partridge, and Li Xian on an automobile winter journey. Stills celebrate the holiday period as time of kinship and sharing, while the accompanying films capture the cast sharing personal stories of their holiday memories.

Coach

Coach Holiday 2025.
Coach Holiday 2025. – Coach

Coach’s new holiday campaign stars Elle Fanning, Charles Melton, Kōki, Soyeon, Griff, and Ravyn Lenae, boldly pursuing new adventures with their Coach bags as trusted companions. Captured by photographer and director Dan Beleiu, the campaign highlights a range of bags including the iconic Tabby bag, in both the classic shape as well as new, softer silhouettes, the Empire, Brooklyn, and the new Mott Messenger, from the brand’s New York family of bags. 

Boss

Boss Holiday 2025.
Boss Holiday 2025. – Boss

The Boss Holiday campaign for 2025, stars TikToker Khaby Lame and model Amelia Gray, with creative direction from Trey Laird and the agency Team Laird. In the campaign’s hero video, Lame and Gray explore a gilded world full of stylish gifts and holiday surprises while bundled up in clothes and accessories from the Boss x Steiff collaboration. Singer-songwriter Khalid also joins in the festivities, providing a playful narration. 

Ferragamo

Ferragamo Holiday 2025
Ferragamo Holiday 2025 – Ferragamo

Ferragamo’s holiday campaign revisits moments of nostalgia and family togetherness through a series of short films and images. It showcases two key moments: the art of gifting and the joy of dressing up, each of which showcase Ferragamo’s artisan-crafted shoes, bags, accessories, silk scarves, and ties.

Tommy Hilfiger

Tommy Hilfiger Holiday 2025.
Tommy Hilfiger Holiday 2025. – Tommy Hilfiger

Tommy Hilfiger captures the Holiday season in full swing with K-pop icon Jisoo fronting the campaign. Plush textures, bold colours, and classic Americana prep are reimagined for modern celebrations. In true Tommy spirit, the Holiday 2025 campaign will be brought to life with activations in key cities worldwide. 

Max Mara

Max Mara Holiday 2025.
Max Mara Holiday 2025. – Max Mara

Max Mara transforms its camel-hued world into a snow-dusted reverie of softness and sophistication. Its holiday campaign spotlights icons like the 101801 Icon Coat, Olimpia Jacket and the Whitney Bag, as snow gently envelops the scene, evoking timeless elegance and the ritual of slowing down during the festive season.

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UGG boots that last 15 years: Inside Deckers’ strategy

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UGG boots that last 15 years: Inside Deckers’ strategy



Kenneth Straka, Senior Product Development Manager at Deckers Outdoor Corporation, said that Deckers places strong emphasis on sustainability, noting that founder John Luke often reminded the team that the French word for sustainability is durability. This idea aligned with discussions at the Global Fashion Summit, where the theme centred on “Building Resilient Futures” in the sustainable and circular economy.

Durability has helped UGG become one of the most sought-after boot brands and a key sales driver for Deckers, alongside its sportswear brand Hoka. “One of the things we think about in terms of circularity is making products that last a long time and remain with consumers throughout their lives. We want products that consumers can wear for ** or ** years,” Straka said in an interview with Fibre*Fashion on the sidelines of the Global Fashion Summit in Copenhagen.



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South India cotton yarn sees mixed trend, prices up in Tiruppur

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South India cotton yarn sees mixed trend, prices up in Tiruppur



In the Tiruppur market, cotton yarn prices increased by ****;** per kg in this week despite sluggish local demand. Prices were quoted higher because of limited supply from spinning mills. A trader from the Tiruppur market told Fibre*Fashion, “Domestic demand remained limited, but spinning mills are not relying solely on the domestic market for cotton yarn sales. They are focusing more on exports, where demand and prices remain attractive. Mills have raised yarn prices following higher ICE cotton prices and the CCI’s increase in auction base prices, although ICE cotton has witnessed a sharp decline over the past two days.”

In Tiruppur, knitting cotton yarn prices were noted as: ** count combed cotton yarn at ****;****** (~$*.***.**) per kg (excluding GST), ** count combed cotton yarn at ****;****** (~$*.***.**) per kg, ** count combed cotton yarn at ****;****** (~$*.***.**) per kg, ** count carded cotton yarn at ****;****** (~$*.***.**) per kg, ** count carded cotton yarn at ****;****** (~$*.***.**) per kg, and ** count carded cotton yarn at ****;****** (~$*.***.**) per kg.



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RMG trade bodies seek policy support from Bangladesh PM

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RMG trade bodies seek policy support from Bangladesh PM



Representatives of the Bangladesh Garment Manufacturers and Exporters Association (BGMEA) and the Bangladesh Knitwear Manufacturers and Exporters Association (BKMEA) recently met Prime Minister Tarique Rahman and urged him to ensure uninterrupted power and energy supply, quick release of export receipts from banks, reopening of closed factories and easing of customs regulations.

BGMEA president Mahmud Hasan Khan said they discussed export diversification within the garment sector, reopening of closed factories and many factories’ struggle for survival.

Representatives of two top Bangladesh garment trade bodies recently met PM Tarique Rahman and urged him to ensure uninterrupted power and energy supply, quick release of export receipts from banks, reopening of closed factories and easing of customs regulations.
BKMEA raised concerns about misuse of the bond facility and urged action against violators of bond licences.

104 factories have informed the BGMEA about their closure till now, Khan said. BGMEA will scrutinise these cases to identify the genuine reasons for the closures.

Following the scrutiny, the association will send recommendations for reopening these factories, as the government is working to open a Tk 200-billion fund to assist their revival.

BKMEA president Mohammad Hatem said some 400 factories closed in the last three years—nearly 300 of them due to non-cooperation from banks. He said banks release export receipts to exporters’ lien accounts, but delays in payment often force loans into default, leaving exporters unable to pay suppliers on time.

He also demanded uninterrupted supply of power and gas to industrial units as recent shortages of fuel oil have severely affected productivity, according to domestic media ooutlets.

Hatem raised concerns about misuse of the bond facility and urged action against violators of bond licences.

He also called for easing the rules of the National Board of Revenue, particularly customs procedures, to smoothen export and import processes and reduce lead times.

Fibre2Fashion News Desk (DS)



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