Fashion
Indian e-commerce market set to cross $200 billion mark in 2025: GlobalData
Published
October 21, 2025
The Indian e-commerce market is set to cross the $200 billion mark in 2025, growing at a rate of 12.5% as consumer appetite for online purchases and trust in digital payments increases, according to a new forecast by GlobalData.
“The e-commerce market in India has experienced rapid growth in recent years, driven by broader digital adoption, increasing internet and smartphone penetration, and the availability of secure online payment tools,” said GlobalData senior banking and payments analyst Poornima Chinta in a press release. “The growing popularity of online shopping events such as Flipkart’s Big Billion Days, Myntra’s Big Fashion Festival, and Amazon’s Great Indian Festival has further supported the surge in India’s online shopping market.”
GlobalData forecasts that the Indian e-commerce market will reach Rs 17.7 trillion ($211.6 billion) this calendar year. With a projected compound annual growth rate (CAGR) of 11.5% between 2025 and 2029, the market could reach Rs 27.3 trillion ($326.7 billion) in 2029.
Factors which are contributing to sustained Indian e-commerce growth include government-led policy support, increasing digital integration in retail, and rising adoption of AI driven payment options. The Indian government rolled out Goods and Services Tax rate cuts on September 22, applying to sectors including fashion and wellness goods, and large businesses including Reliance Retail and Flipkart announced their participation in the 100-day ‘GST Bachat Utsav,’ highlighting GST discounts to promote consumer spending.
“India’s ecommerce market will continue its upward growth trajectory over the next few years with consumer appetite for online shopping showing no signs of waning,” said Chinta. “The country’s young, upwardly mobile demographic, growing popularity of alternative payment solutions, favourable regulatory initiatives, and technological advancements are converging to transform how Indians shop- creating new market opportunities, improving customer experiences, and attracting fresh investment.”
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Fashion
UK’ John Lewis appoints Jacqui Markham as new creative head of fashion
Markham joins from Whistles, where she served as Creative Director. She was previously Global Design Director at Topshop and Design Director at ASOS. She succeeds Queralt Ferrer who steps down after four years with the Partnership.
John Lewis has appointed Jacqui Markham as fashion creative director, overseeing own-brand womenswear, menswear and childrenswear.
She joins from Whistles and succeeds Queralt Ferrer.
The move strengthens investment in design, quality and relevance, alongside digital growth, Oxford Street refurbishments, exclusive collaborations and an expanded line-up of global fashion brands.
The appointment marks the next phase in John Lewis developing its own brand fashion, with clear creative direction and continued investment behind it.
Markham brings a strong track record of building distinctive, successful collections with a focus on design, quality and relevance for customers.
Her appointment comes alongside John Lewis’s continued investment in fashion, including upgrades to shops and digital, and the recent refurbishment of womenswear and menswear at the Oxford Street flagship store.
This month also sees the launch of the second John Lewis x Rejina Pyo collaboration, and a new 15-piece exclusive capsule collection from Amanda Wakeley. These will complement the expanded line-up of new brands including Samsoe Samsoe, MOTHER, St Agni, Patagonia, Belstaff, Missoma and Completedworks.
Rachel Morgans, John Lewis Director of Fashion, said: “I look forward to welcoming Jacqui to John Lewis at a defining moment for our fashion business. She brings a wealth of expertise and a proven ability to create exceptional design and will support our future creative vision.”
Jacqui Markham commented: “I am very excited to join the Partnership and to work together with all the teams toward a shared vision for the future of John Lewis. It feels like a seminal moment in the long history of the Partnership, and I cannot wait to get started to help shape that vision and bring our collective ideas to light.”
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
Fashion
Bangladesh RMG units call for allowing local FOC raw material sourcing
While exporters are now allowed to import raw materials from abroad on an FOC basis under a recent policy change, such a provision does not exist for sourcing the same materials locally, industry leaders said.
Bangladesh RMG players have urged the government to remove restrictions on sourcing raw materials free of cost (FOC) from local suppliers.
Industry leaders said allowing FOC sourcing from domestic suppliers would boost local sales, strengthen backward linkage industries and raise overall value addition in the export-oriented sector.
Many local suppliers can provide inputs now against global orders.
They feel allowing FOC sourcing from domestic suppliers would boost local sales, strengthen backward linkage industries and raise overall value addition in the export-oriented RMG sector.
In a letter sent recently to the National Board of Revenue (NBR), the Bangladesh Knitwear Manufacturers and Exporters Association (BKMEA) called for removing policy barriers and providing clarity on the issue, according to a domestic media outlet.
Many local suppliers are now capable of providing inputs against international buyers’ orders. In some cases, foreign buyers or their nominated agents are willing to supply materials free of cost through local vendors for use in export production.
However, the absence of clear policy guidelines on whether such transactions qualify as ‘deemed exports’ has created uncertainty, preventing manufacturers from using locally sourced FOC inputs.
Allowing exporters to use locally-sourced inputs under a cutting, making and trimming (CMT) model would further streamline production, BKMEA said.
Fibre2Fashion News Desk (DS)
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