Fashion
Menswear brand Seagale has ambitious 2026 plans after pivotal year
Translated by
Nicola Mira
Published
January 13, 2026
Eleven years after its launch, French menswear brand Seagale is still going strong. 2025 was a pivotal year for the Toulon-based brand, which worked to consolidate its commercial and operational infrastructure, and generated a revenue of €6 million. Seagale, founded in 2014 by Bertrand Durand-Gasselin and Matthieu Rivory, is hoping to grow this figure to €8 million in 2026.
“In 2025, we worked on several not-so-visible but crucial projects: we launched a new, better-performing website, and we deployed new POS systems for our stores, new ERP solutions for our logistics, and new CRM tools to boost customer loyalty, so as to be able to smoothly scale up the business,” said Durand-Gasselin.
Direct retail a strategic mainstay for Seagale
In 2025, Seagale also strengthened in-store customer service, placing more emphasis on the role of its retail staff as product experts, spending more time on advising customers, assisting with fittings, and promoting a free alteration service for trousers.

Seagale, distinctive for its high-performance, minimalist outfits, sells only through the direct retail channel, via its e-shop and four monobrand stores. The first store was opened in Toulon, followed by one in Paris in 2021, and by stores in Nice and Lyon in 2024. The latter two have made successful inroads with their clientèle: the Lyon store is appreciated by urban professionals who like Seagale’s versatile clothes, while the Nice clientèle is attracted by lifestyle and travel items, suited to both tourists and locals.
New stores planned in 2026
Through its own stores, Seagale is able to offer good value for money for items made with “increasingly expensive” high-tech materials, while keeping in close touch with its community. In 2026, the brand is planning to open one or two new stores, “perhaps a second one in Paris, but we’re also looking around Bordeaux and Toulouse,” said Durand-Gasselin.

“We have everything we need to make [2026] a successful year,” said Durand-Gasselin, adding that “what makes us especially proud is that we’re constantly growing while remaining a profitable, 100% self-financed company. This rare freedom allows us to build the brand exactly as we wish.” For the time being, Seagale has about 30 employees, between the headquarters and warehouse in Toulon and the stores’ staff.
Constant investment in textile innovation
Seagale has made a name for itself with clothes suitable for sporting activity, the office, and urban outings, and has always made innovation one of its bywords. The brand has developed fabrics for specific uses, like the 140g Performance Merino jersey, a blend of merino wool and Cordura, and the Active Stretch fabric, used to make wrinkle-free, elasticated shirts.

Seagale is also expanding its collaborative efforts to develop exclusive fabrics, for example high-performance merino wool-nylon blends, Cordura, high-tech yarns, and specific knitwear, sourcing these fabrics chiefly in France, Spain and Italy. The garments are produced in Lithuania and Tunisia.
Seagale’s innovation drive extends beyond textiles. Since the end of 2024, the brand has started utilising AI solutions, notably in advertising.
“We’re using AI as a tool, not as an end in itself. We have two goals: increasing our agility, and finding ways to better illustrate technical concepts that are sometimes hard to showcase with classic [communication] formats,” said Durand-Gasselin. He indicated that Seagale is now relying on a combination of real pictures and AI-generated images.
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Fashion
US CBP to soon launch electronic system for importers to claim refunds
CBP is developing the Consolidated Administration and Processing of Entries (CAPE) functionality within the Automated Commercial Environment (ACE) to streamline the submission and processing of valid refund requests for duties imposed under the International Emergency Economic Powers Act (IEEPA), as authorised by court order or applicable law.
US Customs and Border Protection will launch on April 20 an electronic system that importers can use to claim tariff refunds authorised by court order or applicable law.
Phase 1 will be limited to certain unliquidated entries and certain entries within 80 days of liquidation.
Refunds will be issued within 60-90 days of the Consolidated Administration and Processing of Entries declaration getting accepted.
Phase 1 will be limited to certain unliquidated entries and certain entries within 80 days of liquidation.
CAPE is designed to consolidate refunds of IEEPA duties including interest rather than processing refunds on an entry-by-entry basis.
CBP plans to implement CAPE through a phased development approach, adding more functionality in subsequent phases for more complicated scenarios, it said in a release.
Valid IEEPA refunds will generally be issued within 60-90 days following acceptance of the CAPE declaration, unless a compliance concern requires further CBP review.
However, certain scenarios, such as entries that are extended, suspended or under review, and warehouse entries, will maintain their liquidation status with validated refunds issued at liquidation.
Fibre2Fashion News Desk (DS)
Fashion
US’ Gap & FIT launch programme to mentor fashion students
Named in honor of Gap Inc. co-founder Doris Fisher, the program reflects her legacy of creativity, curiosity, and belief in people. It also builds on Gap Inc.’s commitment to helping bridge the opportunity gap by creating stronger connections between education and careers in the fashion industry.
Gap Inc., led by Richard Dickson, has launched The Doris Fisher Creators Program with the Fashion Institute of Technology to mentor students in fashion careers.
Starting Fall 2026, the programme will offer structured mentorship, industry exposure, and networking for select students, honouring Doris Fisher and strengthening pathways from education to careers.
“Gap Inc. is a house of iconic American brands guided by our purpose — to bridge gaps to create a better world. That includes bridging the opportunity gap. FIT embodies that same spirit, bringing education and industry together to unlock talent and expand what’s possible. We’re committed to opening doors, investing in emerging creatives, and building meaningful pathways into this industry for the next generation,” said Dickson.
The Doris Fisher Creators Program will connect FIT students with Gap Inc. leaders and creatives through a structured mentorship experience designed to provide exposure to the business of fashion, industry insights, and meaningful professional connection.
The program will launch in Fall 2026 and run through the academic year, and the inaugural cohort will include students from select disciplines, including Fashion Design, Graphic Design (Apparel), and Fabric Styling.
“Supporting emerging talent is a core expression of Gap Inc.’s purpose in action. Through initiatives such as The Doris Fisher Creators Program — alongside This Way ONward, the Rotational Management Program, and our broader internship and mentorship efforts — the company continues to bridge the opportunity gap for young people looking to start meaningful careers in fashion and retail,” added Amy Thompson, Chief People Officer at Gap Inc.
“We are incredibly proud to be the first public college to partner with Gap Inc. on this groundbreaking mentorship program. This remarkable opportunity with one of the world’s most iconic brands will support 30 talented FIT students over the next year, placing them at the intersection of innovation and impact,” said Jason S. Schupbach, president of FIT.
A benefit for the FIT Foundation, this year’s FIT Annual Gala honored Gap Inc. President & CEO Richard Dickson and was attended by distinguished guests and alumni including Ciara, Aloe Blacc, Zac Posen, Bob Fisher and others.
The FIT Foundation provided scholarships totaling more than $3 million in 2025.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
Fashion
Italy’s inflation edges up to 1.7% in March: Istat
The increase was driven largely by energy prices, as declines in regulated and non-regulated energy products eased significantly. In contrast, inflation in services slowed, Istat said in a press release.
Italy’s inflation rose to 1.7 per cent year on year in March 2026, driven by higher energy, according to Istat. Monthly inflation stood at 0.5 per cent.
Core inflation eased to 1.9 per cent, while services inflation slowed.
The HICP increased 1.6 per cent annually, with lower-income households experiencing relatively smaller price rises than higher-spending groups.
Core inflation, which excludes energy and unprocessed food, moderated to 1.9 per cent from 2.4 per cent, while inflation excluding energy eased to 2.1 per cent.
On a yearly basis, goods prices rose 0.8 per cent compared with a slight decline in the previous month, while services inflation slowed to 2.8 per cent from 3.6 per cent. This narrowed the inflation gap between services and goods.
On a monthly basis, the rise in the index was mainly led by increases in regulated energy prices, up 8.5 per cent, and non-regulated energy prices, up 5 per cent, along with gains transport services.
The harmonised index of consumer prices (HICP) rose 1.7 per cent MoM and 1.6 per cent YoY, slightly above the earlier estimate. In the first quarter, inflation remained lower for households with weaker spending capacity compared with higher-spending households.
Fibre2Fashion News Desk (SG)
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