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Small Cars Poised To Clock Double-Digit Surge In Sales Due THIS Reason

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Small Cars Poised To Clock Double-Digit Surge In Sales Due THIS Reason


New Delhi: The sales of entry-level cars are expected to record a robust double-digit growth year-on-year in the forthcoming festive season due to the GST rate cut that kicks in from Monday, according to a report by HSBC Research. “The passenger vehicle segment is now expected to grow by double digits (YoY) during the upcoming festive season compared to single digits before the GST cut announcement,” the report states.

The report is based on an interaction with more than 10 dealers across geographies in India and calls to a larger dealer. It points out that the market leader, Maruti Suzuki, has announced its new price list after the announcement of the GST cut. Consequently, enquiries have increased significantly, both online and walk-in, across segments by 15-20 per cent, and more for entry-level cars (K10, Celerio, S-presso and Wagon R) in Tier-1 cities.

The share of first-time buyers increased by 5-7 per cent in total bookings so far. The premium hatchback segment (Swift, Baleno, etc.) is also seeing a decent uptick, the report further states.

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Maruti Suzuki has announced steep price cuts to the tune of 11-21 per cent on its entry-level portfolio, 9-11 per cent on premium hatchbacks and up to 8 per cent on Brezza (Exhibit 1), which is more than the GST cut of 3.5-8 per cent on these models. This should support a revival of the entry-level segment and keep Brezza competitive as well. Brezza’s cost differential with competing models such as Nexon, Venue, Sonet and 3XO had increased by 5-6 per cent following the GST cut, and now this should normalise post price cut, the report states.

WagonR continues to lead in the entry-level cars segment, though the yellow board (cabs) percentage has increased over time. WagonR is strong among personal-use vehicle customers in Tier 2 cities. Interestingly, it had started sliding in Tier 1 cities last year, but an increase in enquiries and bookings post GST cut announcement suggests a trend reversal towards growth now, the report points out.

The new Maruti SUV ‘Victoris’ is getting a good response from customers. However, there might be some cannibalisation of Grand Vitara (GV) as pricing is similar. We expect it to add 5,000-6,000 units per month net of cannibalisation. The Victoris also introduces an entry-level hybrid priced at INR 1.64m to the Maruti stable, which is available only in Toyota HyRyder and not in Grand Vitara, the report further states.

It also observes that the entry-level two-wheeler segment is seeing a healthy uptick from the rural market with a double-digit increase in enquiries. Credit-based approvals have also increased over the past 1-2 months, which is positive for overall two-wheeler retail sales.



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Australia fuel crisis: Panic buying prompts PM to reassure nation over fuel supply

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Australia fuel crisis: Panic buying prompts PM to reassure nation over fuel supply



Anthony Albanese says nation’s supply remains “secure” amid reports of panic buying and shortages.



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Meta and YouTube found liable in social media addiction trial

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Meta and YouTube found liable in social media addiction trial



A woman has been awarded $6m in a verdict that could have implications for hundreds of other cases in the US.



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Target faces a new boycott over ICE response as retailer presses ahead with turnaround

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Target faces a new boycott over ICE response as retailer presses ahead with turnaround


A major teachers’ union is calling for its members to skip Target when buying back-to-school supplies, the latest twist in a series of boycotts that have targeted the big-box retailer as its turnaround shows signs of life, CNBC has learned.

The AFT, or American Federation of Teachers, passed a resolution Thursday that calls on its 1.8 million members and others to shop at local stores and not at Target, saying the company did not respond adequately to the surge of federal immigration enforcement in the retailer’s hometown of Minneapolis this winter. Federal agents shot and killed two U.S. citizens, Renee Good and Alex Pretti, during the operation.

The labor union, which is affiliated with the AFL-CIO, plans to urge a similar resolution at AFL-CIO’s convention in Minneapolis this summer and at conventions held by other organizations, including the NAACP and LULAC, AFT President Randi Weingarten said.

Target declined to comment specifically on the AFT’s resolution but said in a statement that it has “a longstanding commitment to strengthening the communities we serve,” including donating 5% of profits since the company’s founding and offering a discount to educators as part of a teacher appreciation program.

Target’s annual sales have declined for the past three years in a row, but the company’s new CEO Michael Fiddelke laid out an ambitious plan earlier this month to refresh its stores, add more enticing merchandise and return to sales growth. The retailer said it expects net sales to rise about 2% this fiscal year compared with the prior year and anticipates sales will grow every quarter.

It is unclear if and how much the AFT’s call for a back-to-school boycott could hurt Target, which is trying to win back customers. Earlier this month, Atlanta area pastor Jamal Harrison Bryant announced the end of a yearlong boycott of the company, called Target Fast, which had started because of the company’s rollback of major diversity, equity and inclusion initiatives.

At a press conference, Bryant said Target has demonstrated its commitment to the Black community with investments in Black businesses and donations to Historically Black Colleges and Universities. Yet other activists leading a separate boycott, including former Ohio state Sen. Nina Turner, have said they continue to call for shoppers to steer clear of Target.

The AFT previously supported and participated in the Target boycott over its DEI rollback.

The retailer has attributed some of its sales losses to backlash to its DEI decision, along with other factors including company missteps with merchandise, a weaker store experience and softer discretionary spending.

At an investor meeting in Minneapolis in early March, Fiddelke stressed that it’s “a new chapter for Target.” He said the company is “doing the work to build connection with new guests, deepen relationships with existing guests and earn back trust with guests we’ve disappointed.”

In a separate email to Target employees earlier this month, Fiddelke highlighted how the retailer is putting its strategy into action, including through its move to cut prices on more than 3,000 items and the opening of its 2,000th store. He said Target has made progress with winning back trust, too, noting the end of the Target Fast boycott.

He said Target has had “ongoing conversations with the organizers” of the boycott, who have “acknowledged the meaningful contributions Target has made, and will continue to make, to the Black community.”

In an interview with CNBC, Weingarten said the AFT’s boycott is focused on what she called Target’s lack of response to the surge of aggressive and violent immigration enforcement in its own backyard. Weingarten said the AFT sent a letter to Target and met with Target staff to encourage them to speak up before the union moved to pass the resolution.

“Target was negotiating with our colleagues in the civil rights community for weeks and weeks and weeks,” she said. “They could have very easily dealt with both [concerns about DEI and immigration enforcement] and they chose not to.”

She said Target is “more worried about standing with the Trump administration than the communities that made them a profitable company.”

Fiddelke joined dozens of executives from Minnesota-based corporations in co-signing a letter in late January calling for an “immediate de-escalation” in the state after the fatal shooting of Pretti. However, the letter did not name the shooting victims Pretti or Good or call out the president, his immigration policies or federal agents.

Fiddelke also shared a video message with employees that more directly acknowledged current events, but stopped short of calling for ICE agents to leave the city or for accountability in the two shooting deaths.

Weingarten described the CEOs’ letter as “insulting” and said it “basically blamed both sides.”

She said the union, which includes many teachers, can have the greatest financial impact during the back-to-school shopping season this summer and fall. By passing the resolution now, she said, the AFT can get the word out to members and “give Target enough time to come back to its senses.”



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