Fashion
US’ Rocky Brands’ Q4 2025 sales rise 9.1% on strong retail growth
The gross margin for the quarter stood at 41.3 per cent of net sales, slightly below 41.5 per cent a year earlier. The marginal decline reflected tariff-driven pressure on wholesale margins, partially offset by improved retail profitability and a higher retail sales mix. Operating expenses increased to $48.1 million, or 34.5 per cent of net sales, mainly due to higher logistics costs linked to retail growth as well as increased incentive compensation and discretionary spending.
Rocky Brands has posted net sales of $139.7 million in Q4 2025, up 9.1 per cent YoY, driven by a 30.8 per cent surge in retail sales, while wholesale and contract manufacturing declined.
Net income rose 35.7 per cent to $6.5 million.
Full-year sales grew 6.2 per cent to $482 million with improved margins and profitability, supported by strong DTC demand despite tariff pressures.
Income from operations increased 12.8 per cent to $9.6 million, representing 6.9 per cent of net sales, compared with $8.5 million in the prior-year quarter. Net income rose sharply by 35.7 per cent to $6.5 million, or $0.86 per diluted share, versus $4.8 million, or $0.64 per diluted share, a year earlier, Rocky Brands said in a press release.
Adjusted net income for the quarter was $7.2 million, or $0.94 per diluted share, compared with $8.9 million, or $1.19 per diluted share in the corresponding period of 2024. Interest expense declined to $2.5 million from $3 million due to lower debt levels and easing interest rates.
For the full year 2025, Rocky Brands recorded net sales of $482 million, up 6.2 per cent from $453.8 million in 2024. Wholesale sales grew modestly by 1 per cent to $316.6 million, while retail sales climbed 20.5 per cent to $152.9 million, highlighting the continued shift towards direct-to-consumer (DTC) channels. Contract manufacturing revenue declined 7.7 per cent to $12.5 million.
Annual gross margin improved significantly by 150 basis points to 40.9 per cent, driven by stronger wholesale profitability and favourable channel mix. Operating expenses totalled $160.1 million, or 33.2 per cent of net sales, reflecting investments to support growth initiatives. Income from operations increased 19.7 per cent to $37.2 million, representing 7.7 per cent of net sales.
Net income for 2025 nearly doubled to $22.3 million, or $2.96 per diluted share, compared with $11.4 million, or $1.52 per diluted share in 2024. Adjusted net income reached $24.5 million, or $3.26 per diluted share, up from $19.0 million, or $2.54 per diluted share the previous year. Interest expense declined to $10.0 million following debt refinancing in April 2024 and continued deleveraging, with total debt falling to $122.6 million at year-end from $128.7 million in 2024.
“We concluded 2025 with our highest quarterly net sales growth rate for the year in the fourth quarter, reflecting the momentum that has been building in our business,” said Jason Brooks, chairman, president and CEO at Rocky Brands. “Our performance during the key holiday selling season was highlighted by strong demand in our direct-to-consumer channel led by XTRATUF, which delivered nearly triple digit sales growth online. These results contributed to a very good year for our Company, especially considering the industry headwinds caused by higher tariffs and deteriorating US consumer sentiment.”
Fibre2Fashion News Desk (SG)
Switzerland’s apparel imports rose 11.7 per cent year on year (YoY) to $1.523 billion in January–February 2026, signalling steady demand.
Growth builds on 2025 momentum, led by knitwear and comfort-led segments.
China, Bangladesh and Italy remain key suppliers.
Strong purchasing power and stable retail trends continue to support consistent sourcing activity.
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Chairman’s Collection reflects Raymond’s seamless transition from a heritage textile pioneer to a modern luxury menswear destination, now stepping into a more rarefied, couture-led space. One of the most ambitious expressions of luxury menswear retail, this new retail store is a sartorial experience for globally aware Indian consumers. Drawing from Renaissance and Baroque influences, layered with a contemporary European sensibility, the space is rooted in Indian craftsmanship while reflecting a distinctly global identity of the new-age India.
Raymond has unveiled its Chairman’s collection flagship in Bandra, marking its evolution into luxury menswear.
The 11,000 sq ft, two-level space offers couture fashion, fine jewellery, fragrances, and bespoke services.
Blending Indian craftsmanship with global design, it delivers an immersive, appointment-led experience with curated art, collectibles, and personalised styling.
THE COLLECTION: THREE DISTINCT WORLDS
Modern Opulence – Casual Couture
Elevated casualwear, reimagined through the grandeur of Renaissance motifs and the ornate richness of Baroque detailing on printed silk shirts, embroidered denim, and statement separates, offers a refreshing take on couture sensibility in the art of dressing.
Power Dressing – Contemporary Heirlooms
Power Dressing, elevated to an art form. Each suit is crafted in exquisite fabrics from across the world, offering impeccable fit and finished with the artisanal depth that is uniquely and unmistakably Indian.
Embellished jackets. Indo-Western silhouettes. Velvets, silks, and jewel tones that speak before you do. Every piece in the Chairman’s Collection reflects power dressing and is an act of self-expression, conceptualized for moments that demand presence, individuality, and the kind of authority that needs no introduction.
Art, Heritage & Experimentation – Indian Renaissance
A deeply artisanal expression combining Renaissance-inspired prints with traditional Indian techniques such as zardozi and hand embroidery, creating garments that transcend fashion to become collectible pieces.
BEYOND FASHION: A COMPLETE LUXURY EXPERIENCE
The Chairman’s Collection extends gracefully beyond apparel, embracing a far more holistic vision of modern luxury. Fine jewellery for men, lab-grown diamond pieces of exceptional provenance, and a curated edit of the world’s most coveted fragrance and watch brands – each chosen with the same discernment that defines every corner of this space.
A natural evolution of Raymond’s legacy, this launch marks a thoughtful foray into new luxury categories where style meets substance, and each coveted offering is a reflection of a life lived with intention. The store operates on an appointment-led model, ensuring a personalised experience from concept to execution. Be it bespoke tailoring or personalised styling, each element is designed to offer exclusivity.
A SPATIAL EXPERIENCE DESIGNED LIKE A JOURNEY
Spanning across two levels, the store unfolds through carefully designed environments:
- A lounge-inspired setting with leather armchairs and bespoke trunks, evoking exclusivity
- Gallery-style displays, where apparel and finest fabrics are presented as collectible pieces
- A refined tailoring zone, celebrating Raymond’s legacy in craftsmanship
- Curated display zones, where collectibles and design products add depth and narrative
Every detail of the space reflects a shift in luxury retail from transactional to experiential, immersive, and deeply personal.
WHERE FASHION MEETS ART & COLLECTIBLES
Woven seamlessly into the store are museum-worthy displays of rare collectibles, from Formula 1-inspired models to precision-crafted masterpieces that are a true reflection of the Chairman’s lifelong devotion to the art of the automobile, both vintage and contemporary. Impossible to overlook, the curated Art Deco-inspired pieces and handpicked artworks that grace the space have each been chosen with extraordinary intentionality, with every element in coherence with the store’s design language.
This layered, considered approach transforms the Chairman’s Collection into something far greater than a fashion destination, unraveling a world unto itself. Every corner, every curation, every carefully chosen object speaks to a man’s taste, his sensibility, and the life he has chosen to lead. The effect is singular and unmistakable – a space that does not merely dress a man, but defines him. Not just a philosophy of style, but a complete philosophy of living.
A NEW CHAPTER FOR RAYMOND
Speaking on the occasion, Satyaki Ghosh, CEO, Raymond Lifestyle Limited, said; “Chairman’s Collection reflects the pride of creating international-quality luxury, made in India, for the modern Indian man. Raymond being the pioneers in menswear, this is a logical brand evolution towards launching a first of its kind couture experience in India. Consumer centricity is at the core of Raymond and this latest endeavour is an affirmative step in the same direction.”
With Chairman’s Collection, moves forward not as a heritage brand resting on its century-old legacy, but as India’s homegrown brand paying homage to luxury that understands the new Indian identity, which is making its formidable presence being felt in the world.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
ASEAN+3 comprises the members of the Association of Southeast Asian Nations (ASEAN), China, South Korea and Japan.
Macroeconomic stabilisation in the ASEAN+3 nations has progressed while navigating the new energy shock triggered by the Middle East conflict.
Structural adjustments continue, according to the latest ASEAN+3 Regional Economic Outlook.
While vulnerabilities remain, the pace and direction of policy adjustment have improved significantly in the region.
In Singapore and Malaysia, strong institutional credibility, financial stability and well-developed investment frameworks support relatively stable economic management.
In Vietnam and Cambodia, manufacturing and services continue to underpin economic activity despite external headwinds.
Adjustment is also visible in economies that have faced more acute macroeconomic pressures, where policy measures to stabilise exchange rates, recalibrate fiscal policy and strengthen debt management have contributed to a marked improvement in macroeconomic conditions compared with earlier periods of stress, the report released by the ASEAN+3 Macroeconomic Research Office (AMRO) said.
While vulnerabilities remain, the pace and direction of policy adjustment have improved significantly, it noted.
Taken together, these experiences suggest that economic management in the region has evolved around a pragmatic combination of policy approaches rather than a single doctrinal model, the report remarked.
Regional economies are placing greater emphasis on strengthening flexibility and resilience in trade, foreign direct investment and financial flows.
At the same time, many economies across the region are investing in digitalisation, advanced manufacturing and emerging technologies.
Rather than narrow sectoral targeting, industrial strategies often emphasise foundational capabilities—human capital development, digital infrastructure and technological capacity. These efforts support adaptation to shifting global conditions while maintaining long-term competitiveness, it added.
Fibre2Fashion News Desk (DS)
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