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Antazero taps Kris Van Assche for debut collaboration

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Antazero taps Kris Van Assche for debut collaboration


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September 23, 2025

Antazero, the sustainable sub-brand of Chinese sportswear giant Anta, has announced its first designer collaboration, joining forces with Belgian creative Kris Van Assche

Antazero taps Kris Van Assche for debut collaboration. – Antazero

For the inaugural collaboration, Van Assche—known for his stints at Dior Homme, Berluti, and his eponymous label—applies his couture sensibility to a full wardrobe spanning outerwear, tailoring, knitwear, and footwear, designed to move fluidly “from the running track to the city street.” 

Set to launch in November, the lineup highlights recycled nylon quilted puffers reimagined as belted coats and pea coats, double-faced jersey overcoats, and vegan leather parkas cut from mycelium-based alternatives. Knitwear and woven separates use recycled polyester, while Aerovent Zero, China’s first PFAS-free waterproof-breathable membrane, is employed in windbreakers and dresses. Coordinating hoodies and pants in EcoCosy fibers, along with lightweight skirts and boleros, expand the women’s offering—marking Van Assche’s return to womenswear.

Completing the collection are accessories including reinterpretations of Anta sneakers, alongside all-purpose backpacks and hats with alpine cord detailing. A controlled palette of black and limestone is offset with pops of orchid, teal, and frost tones, as well as a seasonal statement print.

“At this point in my career, I aim for projects with a clear positioning, where ambitions are aligned. I was intrigued by the challenge of working with Antazero,” said Van Assche.

“It meant learning new techniques, pushing quality within new constraints, and exploring sustainability at scale. The idea was always to merge my Parisian background with Anta’s sports DNA—to create something fresh, democratic, and beautiful.” 

The collection launches with a campaign, shot by Julien Martinez Leclerc and styled by Mauricio Nardi, that contrasts Parisian refinement with Shanghai’s modern energy, Meanwhile, the lookbook by Alessio Bolzoni emphasizes the collection’s chromatic range through overhead shots.

Founded in 1991, Anta has grown into China’s leading sportswear company. Antazero, launched in 2024 as a sustainability platform, represents the brand’s most ambitious commitment yet to lowering its environmental impact. 

“This is not merely a collection of products, but an answer to the question: Why does the world need Anta? We will fulfill our commitment to sustainable development through action and respond with greater confidence to the needs of the global market,” added Tsui Yeung, CEO of Anta Brand. 

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EU green mandates and the Vietnam T&A industry

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EU green mandates and the Vietnam T&A industry



Vietnam’s textile and footwear exporters are no longer focused only on growth; they are racing to keep up with a rapidly tightening rulebook set by the European Union (EU), which is also one of the country’s most important export destinations.

With sustainability benchmarks rising, companies are rethinking how they produce and deliver, pivoting toward greener, more circular models that reduce waste, emissions, and resource use.

The stakes are high. In 2025, Vietnam’s exports to the EU reportedly reached $56.2 billion, up 10.1 per cent year on year, underscoring how pivotal Europe is for the country’s manufacturing base.

Vietnam’s textile and footwear exporters are accelerating sustainability efforts as stricter EU regulations reshape market access requirements.
Rising compliance pressure from measures such as CBAM and ESPR is pushing manufacturers toward circular production, cleaner technologies and greater supply-chain transparency, though limited green finance remains a major challenge for smaller firms.

The EU market, nevertheless, comes with its own challenges as access to this market increasingly depends on meeting strict environmental and product-design requirements.

The EU is rolling out an ambitious sustainability agenda, including the Carbon Border Adjustment Mechanism (CBAM) and the Ecodesign for Sustainable Products Regulation (ESPR). Together, these measures are changing what global suppliers must document, design, and decarbonise.

ESPR shifts expectations toward durability, repairability, and recyclability, while pushing manufacturers to reduce products’ overall environmental footprint. Supply chains are also expected to become more transparent through Digital Product Passports, and practices such as destroying unsold goods being phased out gradually.

For Vietnam’s exporters, compliance is becoming a baseline requirement to keep EU orders and remain competitive.

Recognising this, both the Government and industry players are stepping up. Vietnam’s long-term development strategy for textiles and footwear, which stretches to 2030 with a vision toward 2035, places sustainability at its core. The plan charts a path toward efficient, environmentally responsible growth anchored in a circular economy, where materials are reused, waste is minimised, and production cycles are closed rather than linear.

Crucially, it also provides a legal backbone to help businesses align with global sustainability trends.

On the ground, change is already underway. Textile and apparel manufacturers are investing in renewable energy, upgrading machinery, and fine-tuning production processes to cut emissions and resource use. These shifts are not just about compliance; they are about future-proofing operations in a market where green credentials increasingly determine who wins contracts.

However, the transition has not been entirely seamless. A key barrier seems to be access to green finance, especially for small and medium-sized enterprises. Large firms can more readily fund clean technologies and certification, while smaller suppliers often struggle to fund the shift, risking exclusion from high-value export markets if they cannot keep pace.

There is also a growing recognition that policy support needs to go further. As Vietnam leans into a circular economy, industry voices are calling for a more cohesive and comprehensive framework, one that not only sets clear standards for circular products but also actively incentivises recycling, cleaner production, and sustainable innovation.

Without this, progress risks being uneven, with smaller firms left behind.

Momentum is, nevertheless, building as manufacturers and policymakers push for better-aligned standards and support mechanisms. The goal is to narrow the gap between sustainability ambition and day-to-day implementation across the sector.

The aim is clear: create an ecosystem where businesses of all sizes can invest in circular solutions, strengthen their export capabilities, and meet the EU’s exacting standards head-on.

Fibre2Fashion News Desk (DR)



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Vietnam’s flat apparel exports hide the real trade signal

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Vietnam’s flat apparel exports hide the real trade signal















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Bangladesh net FDI inflows up 39.36% in 2025

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Bangladesh net FDI inflows up 39.36% in 2025



Bangladesh’s net foreign direct investment (FDI) inflows increased by 39.36 per cent last year to $1,770.42 million compared with $1,270.39 million in 2024, according to the Bangladesh Bank’s latest FDI survey.

The increase was driven primarily by higher reinvested earnings and intra-company loans, indicating continued engagement by existing investors with Bangladesh.

Reinvested earnings rose by 318.25 per cent, from $103.79 million in 2024 to $434.10 million in 2025, while intra-company loans increased by 25.68 per cent, from $621.96 million to $781.68 million.

Bangladesh’s net FDI inflows increased by 39.36 per cent last year to $1,770.42 million compared with $1,270.39 million in 2024, the Bangladesh Bank said.
The increase was driven primarily by higher reinvested earnings and intra-company loans.
Reinvested earnings rose by 318.25 per cent, from $103.79 million in 2024 to $434.10 million in 2025, while intra-company loans rose by 25.68 per cent.

Equity capital remained broadly stable, rising by 1.84 per cent, from $544.64 million to $554.64 million in 2025, a release from Bangladesh Investment Development Authority said.

Greenfield project announcements declined by 16 per cent in 2025.

Fibre2Fashion News Desk (DS)



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