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Chipotle chases the protein craze with new menu items — including meat in a cup

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Chipotle chases the protein craze with new menu items — including meat in a cup


Chipotle will debut a High Protein Menu on Tuesday, December 23, with items ranging from 15 to 81 grams of protein per item.

Source: Chipotle Mexican Grill

Chipotle Mexican Grill is entering the snack business.

The fast-casual giant announced Thursday it will roll out its first-ever “High Protein Menu” later this month, featuring grab-and-go protein cups. Starting Tuesday, customers in the U.S. and Canada can buy a 4-ounce portion filled with adobo chicken or steak.

The move is designed to re-energize demand as the chain known for massive burritos and bowls is grappling with slowing sales growth and a fundamental shift in how Americans eat.

“For years, guests have used Chipotle’s customizable offerings to build high protein and fiber-filled meals on their own,” Chris Brandt, Chipotle’s president and chief brand officer, said in a release.

The company recently cut its full-year same-store sales forecast for the third consecutive quarter, triggering a nearly 20% single-day stock selloff. Multiple Wall Street firms lowered their price targets, citing weakening traffic, most sharply among customers ages 25 to 35, and fading visibility into a rebound.

Chipotle stock is down around 38% year-to-date.

Across the fast-casual sector, inflation-weary consumers have been pulling back on dining out, and analysts have told CNBC previously that Chipotle is battling a value perception problem, with some diners lumping the chain in with pricier fast-casual rivals despite average entree prices that are closer to $10.

Beyond the protein cup, the High Protein Menu includes entrees such as the Double High Protein Bowl and the High Protein-High Fiber Bowl, with items ranging from 15 to 81 grams of protein per serving.

“This curated menu brings that fan behavior to the forefront with clean ingredients and flexible portions, making protein and other dietary goals easier to reach in just a few taps,” Brandt said.

Smaller, protein-dense portions allow Chipotle to compete not just with other restaurants, but with protein bars, shakes and convenience-store snacks, while potentially capturing visits outside of lunch and dinner.

High-protein diets have ranked as the top diet pattern in the U.S. for three consecutive years, according to Chipotle. About 70% of Americans now say they prioritize protein, and more than one-third have increased their intake over the past year, according to the International Food Information Council.

The launch also comes against the backdrop of a dramatic shift in consumer behavior driven by GLP-1 weight-loss drugs and growing interest in macronutrient tracking. GLP-1 users, in particular, tend to eat smaller amounts while emphasizing protein to preserve muscle mass — a trend that is forcing restaurant chains to rethink portion sizes, menu structure and pricing.

Chipotle isn’t alone in pivoting toward protein-forward offerings. Fast-casual salad chain Sweetgreen recently introduced new menu items following the trend, headlined by a bowl with 106 grams of protein.



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UAE stock markets close, trading halted by Abu Dhabi Securities Exchange and the Dubai Financial Market for two days amid Iran–US–Israel war fallout – The Times of India

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UAE stock markets close, trading halted by Abu Dhabi Securities Exchange and the Dubai Financial Market for two days amid Iran–US–Israel war fallout – The Times of India


UAE Stock Markets Closed: Regional Conflict Halts Trading on ADX and DFM

In an unprecedented economic response to escalating regional conflict, the United Arab Emirates has announced that its two major financial markets, the Abu Dhabi Securities Exchange (ADX) and the Dubai Financial Market (DFM), will remain closed on Monday, March 2 and Tuesday, March 3, 2026. The decision comes as the UAE reels from a series of retaliatory Iranian strikes following coordinated US and Israeli military actions against Iran, which have destabilised Gulf business sentiment and prompted sweeping security and economic precautions.The UAE Capital Markets Authority said that keeping the exchanges closed temporarily is part of its supervisory and regulatory mandate, providing authorities and market participants time to assess the impact of recent events on financial infrastructure and investor confidence. The halt affects equities, derivatives and trading in hundreds of billions of dollars in listed assets and is among the clearest signs yet of economic shockwaves from the regional crisis.

Why UAE stock markets are paused: Regional conflict among Iran–US–Israel disrupts confidence

The closures follow Iran’s retaliatory missile and drone strikes on Gulf cities and strategic targets, including airports and other infrastructure, after a joint US–Israel offensive. These attacks have not only led to safety measures such as airspace restrictions and travel advisories but also triggered widespread business disruption across the Gulf. Major airports in Dubai and Abu Dhabi have seen operations halted or altered and commercial hubs from ports to retail centres have felt the strain.

UAE Markets Shut Down: Is This Economic Capitulation to Regional War?

UAE Markets Shut Down: Is This Economic Capitulation to Regional War?

Financial markets are typically among the first economic indicators affected by geopolitical instability. When investors fear prolonged unrest, they often pull funds from equities and seek so-called “safe-haven” assets like gold, sovereign debt or commodities such as oil, especially when conflict threatens critical energy supply corridors like the Strait of Hormuz.

Regional market turmoil and knock-on effects in the Middle East amid Iran–US–Israel clashes

While the UAE exchanges are closed, other Gulf markets that remained open on Sunday experienced significant sell-offs as investors reacted to the turmoil:

  • Saudi Arabia’s benchmark index saw sharp drops before partially recovering as investors weighed conflict risks against energy price gains.
  • Muscat and other regional bourses also slid, reflecting broader risk-off sentiment.
  • In Kuwait, authorities took the rare step of suspending trading indefinitely due to “exceptional circumstances” linked to the same regional tensions.

Financial markets are serving as a barometer of risk and economic confidence and the dramatic moves across the Gulf underscore how intertwined political stability is with economic performance in the region.

What the UAE’s stock market closure means for investors

For both domestic and international investors, the temporary shutdown of ADX and DFM has several implications. Liquidity and price discovery are paused, leaving billions of dollars in listed assets in limbo. Risk premiums on Gulf assets may rise, as traders reassess exposure during periods of heightened uncertainty. Investor sentiment is likely to remain fragile until there are visible signs of de-escalation or credible diplomatic resolutions.Economists note that halting trading does not eliminate market pressure, it simply delays it and when markets do reopen, there may be sharp moves as investors recalibrate positions based on new geopolitical and economic realities. The conflict has not just shaken stock markets, energy markets have also reacted. Reports from analysts indicate that crude oil prices have surged as fears of supply disruptions increase, with the Strait of Hormuz, a crucial passage for roughly 20% of global oil exports, under theoretical threat of closure.

UAE Stock Markets Closed: What Does This Mean for Global Investors Amidst Escalating Conflict?

UAE Stock Markets Closed: What Does This Mean for Global Investors Amidst Escalating Conflict?

Higher oil prices can partially offset stock market pain in energy-exporting economies like the UAE but the overall economic impact remains complex. Other sectors, from tourism and hospitality to trade and logistics, have also felt immediate fallout: airport shutdowns have stranded travellers and corporate events and networking key to Ramadan business cycles have been postponed, compounding uncertainty.

UAE government messaging and future prospects

UAE authorities have stressed that public and economic safety remain top priorities. The temporary market closure is coupled with broad advisories across transportation, education and public services, such as airports issuing travel advisories and schools moving to remote learning, aimed at ensuring operational stability while the situation evolves. Officials have pledged to monitor conditions closely and communicate updates on any further market action. This includes potential rescheduling of reopening dates for ADX and DFM or additional measures to support investors once trading resumes.The UAE Capital Markets Authority ordered a two-day closure of the Abu Dhabi and Dubai stock markets on March 2–3, 2026, in response to escalating regional tensions. The pause follows retaliatory strikes by Iran after US and Israeli military action, which have disrupted markets, air travel and business operations across the Gulf. Gulf markets that remained open experienced sharp declines and volatility, reflecting investor risk aversion. Oil prices and safe-haven assets have climbed as geopolitical risk fuels global economic uncertainty. Authorities will continue to assess and communicate market developments as conditions evolve.



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Flights cancelled as new travel warnings issued after US-Israeli strikes on Iran

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Flights cancelled as new travel warnings issued after US-Israeli strikes on Iran



BA and Virgin Atlantic are among major airlines to ground services to the Middle East in light of the attacks.



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Two ships hit near Strait of Hormuz as fears grow of oil price rises

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Two ships hit near Strait of Hormuz as fears grow of oil price rises



International shipping is said to have come to a standstill at the strait’s entrance, with fears of disruption already pushing up global oil prices.



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