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Disney launches its Adventure cruise ship — a new foothold in Southeast Asia

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Disney launches its Adventure cruise ship — a new foothold in Southeast Asia


Disney’s cruise line is going big in Asia.

This month, the company’s eighth and largest ship, the Disney Adventure, will embark on its maiden voyage, carrying passengers on three- and four-night journeys at sea from its berth in Singapore.

The vessel accommodates a whopping 6,700 passengers, around two-thirds more capacity than Disney’s Wish class ships, which are the Disney Wish, the Disney Treasure and the Disney Destiny. The Adventure can also carry around 2,500 crew members, about 1,000 more than on the Wish class ships.

“It takes a village to be able to support the type of service that we’re known for,” Joe Schott, president of Disney Signature Experiences, told CNBC.

The Disney Adventure sets sail at a time of rapid expansion for Disney’s cruise line. It is one of six vessels set to join the fleet by 2031. It’s also emblematic of the company’s global aspirations, which coincides with a sharp decline in international visitors venturing to the United States.

Mickey and Minnie Mouse pose in front of the Disney Adventure.

Disney

While tourism grew worldwide last year, the United States was the only major destination to see a drop in foreign visitors, according to the World Travel & Tourism Council. Overall, international travel to the U.S. fell 6%, the organization found. That decline continued into 2026, as January’s numbers were down 4.8% compared with the same month a year prior.

Travel bans, visa fees and invasive searches at ports of entry are all contributing to international travelers leaving the United States off their travel itineraries, according to the WTTC. Trade frictions, geopolitical unease and safety concerns have also contributed to the drop in demand for travel stateside, travel experts told CNBC.

Still, Disney’s domestic theme parks drive around two-thirds of revenue in its experiences division, which includes parks, cruises, resorts and consumer products. International destinations account for around one-fifth of revenue.

Expanding its fleet to new ports allows Disney to entice guests that may not have otherwise been able to venture to its theme parks or get on board one of its cruise ships. And Asia is a rapidly growing market.

A whole new market

Disney is no stranger to the Asian market. It already has a strong footprint of theme parks and resorts in Tokyo, Hong Kong and Shanghai.

“We have a really strong presence already up in the the northern part of Asia,” Schott said. “But, I think as you think about the southeast part of Asia, we don’t really have a physical presence. So, this is a great way to really be able to connect a whole lot of people that haven’t had the opportunity to do a physical Disney experience before.”

The cruise industry, in particular, in Asia has been in a state of rapid growth in the wake of the pandemic. In 2024, the region accounted for 2.6 million cruise passengers, a 13% increase from the previous year, according to data from the Cruise Lines International Association.

“Prior to 2024 we were really seeing a rise in the disposable income and the income levels of Southeast Asian travelers,” said Dulani Porter, executive vice president and partner at Spark, a creative agency that works with hospitality and tourism brands. “And so it was a very, very important market for any international tourism organization.”

That’s where the Disney Adventure comes in.

Initially destined to be a floating casino, the ship went up for sale part way through its construction when its parent company, Genting Hong Kong, went bankrupt in 2022. Disney swooped in and bought it.

“I think this was a great opportunity, because if we hadn’t acquired the ship the way we did, we wouldn’t be going into this market as soon as we are,” said Bruce Vaughn, president and chief creative officer of Walt Disney Imagineering. “And that’s a great thing.”

Previously, all of Disney’s cruise ships have left from domestic ports in Florida before traveling to international destinations. In the case of the Adventure, the ship is the destination. Stationed in Singapore, the vessel will voyage entirely at sea, with no port calls.

And Disney says demand is already there. Disney’s cruises are already 80% booked for fiscal 2026, Schott said.

A ‘brand ambassador’

The Disney Adventure’s size isn’t the only thing that sets it apart from the rest of the fleet. The ship has been tailored for consumers in Asia.

“Since the ship is going to be dedicated to Singapore and that market, we also wanted to make sure that we address what we thought would be unique to them,” said Vaughn.

This came in the form of selecting franchises and characters that are popular in the region, designing entertainment and relaxation areas catered to local tastes and providing a diverse selection of menus across its restaurants.

“We’re looking forward to servicing a brand-new audience,” Schott said. “In that respect, the ship is a brand ambassador.”

Guests on board the Adventure will be immersed in Disney’s more than 100 years of storytelling with character meet-and-greets as well as themed shopping and entertainment areas.

Situated in the middle of the ship is a deck designed to look like a street from San Fransokyo, the fictional city in “Big Hero 6.” The area is home to arcade games inspired by the movie, a replica of the Lucky Cat Cafe owned and operated by Aunt Cass as well as four movie theaters and dedicated tween and teen spaces.

A view of San Fransokyo street aboard the Disney Adventure.

Disney

The street also features the first-ever Duffy and Friends store at sea and a National Geographic shop. Disney executives told CNBC that these brands are incredibly popular with consumers in the region.

Duffy the Disney Bear is a character that was developed initially for a merchandise line at Walt Disney World’s Disney Springs, but gained attention when it was brought to Tokyo a few years later. In the last two decades, Duffy has been joined by seven other stuffed animal friends and has become one of the bestselling merchandise lines for the company.

In 2023, Disney reported the character generated $500 million in sales annually.

Disney characters in traditional Han costumes perform on the stage during a special edition of “Enjoying the Moon with Duffy and Friends” event celebrating the Mid-Autumn Festival at the Shanghai Disney Resort on September 17, 2024 in Shanghai, China.

Vcg | Visual China Group | Getty Images

In designing the Disney Adventure, the company was also conscious of local traditions. For many in Asia, vacations aren’t just for a nuclear family, but for extended family and even large groups of friends.

“I think one of the biggest distinctions that I’m seeing with South Asian cultures [is] travel really is about spending more time together,” Porter said. “Not to generalize, but North American cruisers will choose cruising because the kids can go do their thing and the parents can go do their thing, all contained into a ship.

“For Asian travelers, that is a very meaningful time spent together, where the grandparents and the kids and the parents and the grandparents, everybody is really trying to maximize all of that time together,” she said.

Both Vaughn and Schott detailed layers of experiences available to cruise guests that cater to different age ranges, both kids and kids at heart.

There’s Marvel Landing on the upper deck of the ship that features a rollercoaster, a spinning attraction and car-chase ride all inspired by The Avengers. In the same area is a sundeck, infinity pool and a bar.

Wayfinder Bay is an open-air area with amphitheater-like seating that doubles as a performance venue. And there’s D Lounge, which features a number of private karaoke rooms.

“We’ve had to think about that quite extensively in our parks in the region … multigenerational travel is just part of the formula,” said Schott.

Also part of the formula is Disney’s dining experience.

Aboard the Disney Adventure, guests will have an eclectic selection of food and beverages to try, with an emphasis on flavors that are popular in the region.

The Disney Adventure will have burgers and classic American fare at Stitch’s Ohana Grill, bubble teas at the Ursula-inspired Bewitching Boba and Brews, as well as pitas and kebabs at the Ms. Marvel-inspired Cosmic Kebabs.

There will also be Indian cuisine at Mowgli’s Eatery and Polynesian-inspired fare at Gramma Tala’s Kitchen.

Rotational dining is also featured on the cruise ship, a staple of Disney’s service.

While passengers have the option to grab quick-service meals and snacks throughout the ship, several of its restaurants are included in a prescheduled dining plan. Guests have reservations for each of these themed restaurants and rotate through them during their cruise.

Disney rotates the restaurant staff, too, to follow each group of passengers to their scheduled restaurant. As a result, guests have the same servers, busboys and restaurant managers throughout their trip, and the waitstaff gets to know the guests — and their preferences.

“I think at the end of the day, this entry into the market needs to be a really strong one for us,” Schott said. “So we’re looking forward to really being able to deliver the Disney-level of service at an extraordinary level.”



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How Trump’s psychedelics executive order could unlock stalled cannabis reform

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How Trump’s psychedelics executive order could unlock stalled cannabis reform


Advocates attend a news conference about the “impact of incarcerating those charged with marijuana-related offenses,” and policy reform ideas, outside the U.S. Capitol on April 20, 2026.

Tom Williams | CQ-Roll Call, Inc. | Getty Images

A White House executive order on psychedelics, signed by President Donald Trump on Saturday, aims to speed up research on drugs like psilocybin, MDMA and ibogaine, helping to legitimize an industry that’s long lived largely underground.

But it also raises a broader question: Will psychedelics fall victim, like cannabis has, to a slow-moving federal process?

The latest executive order comes roughly four months after an effort by President Trump to reschedule cannabis, opening the door to greater research and investment opportunities. But since that directive, progress to reclassify cannabis has largely stalled, with the Drug Enforcement Administration review still ongoing and no final decision on moving marijuana from Schedule I to the lesser Schedule III.

The delay reflects how drug policy often slows once it enters interagency review, where scientific evaluation, legal standards and politics meet.

“The process has certainly been slow and frustrating for stakeholders when you consider they have spent decades fighting marijuana’s outrageous 1970s-era misclassification,” said Shawn Hauser, partner at cannabis law firm Vicente LLP.

Vicente LLP also serves as legal counsel for the National Compassionate Care Council, or NCCC, a coalition of health-care stakeholders focused on evidence-based cannabis policy.

The psychedelics order, however, focuses on research acceleration rather than legalization. It directs agencies like the U.S. Food and Drug Administration to expand clinical trials and “Right to Try” access for patients with serious mental health conditions, while leaving drug scheduling unchanged.

AtaiBeckley is among a number of psychedelics-focused drug developers whose stock is rallying since the order was signed over the weekend, up roughly 25% Monday. Several smaller-market cap stocks also jumped, including Compass Pathways, Definium Therapeutics and U.S.-listed shares of Cybin.

Hauser said the recent psychedelics order reflects a broader shift in Washington toward a medical-first framework and could mark a path forward for cannabis rescheduling.

“The science-, patient-, health-care-first approach is winning in Washington right now,” she said.

“The psychedelic pathway — built on physician-led protocols, clinical research and compassionate use frameworks — is actually a model cannabis advocates should be studying and adopting more aggressively,” Hauser said.

Safety first

Trump’s psychedelics measure has drawn particular attention for its inclusion of ibogaine, a powerful, naturally occurring psychoactive compound with long-standing safety concerns.

The drug is being studied for its applications with post-traumatic stress disorder, depression and addiction, but cardiac risks flagged by Nora Volkow of the National Institute on Drug Abuse remain a major barrier.

That tension is heightened by the expansion of “Right to Try” access, a federal law allowing patients diagnosed with life-threatening diseases or conditions to try experimental drugs when no other treatments work. This distinction typically applies only after Phase I trials are successful.

Ibogaine has struggled to meet that criteria, since most of the research into the drug has been conducted outside the U.S.

Psychedelic industry leaders say the order is meaningful, but the full impacts are still unknown until implementation catches up to prove scientific value.

“The opportunity now is not hype, it’s execution: rigorous science, disciplined safety standards, physician-led protocols and real-world outcome data,” said Tom Feegel, CEO of clinical neurohealth center Beond.

Beond, based in Cancun, Mexico, specializes in ibogaine therapy.

Feegel added that while the executive order signals legitimacy at the highest level of government, the next phase is critical.

Psychedelics still lack a commercial market, though clinical-stage developers, like AtaiBeckley, Compass and GH Research, are emerging. Many prioritize research around less controversial psychedelics like psilocybin and MDMA derivatives for mental health treatment.

U.S. states have been weighing the space, too. Colorado advanced regulated psychedelic access for its residents in 2022, while a Massachusetts ballot measure failed in 2024 with 56% of voters rejecting the access.

Cannabis, by contract, already has a multibillion-dollar adult-use industry across dozens of states, giving it a significant head start even as federal rescheduling remains unresolved.

Hauser argued the two industries are ultimately reinforcing one another.

“The two regulatory tracks aren’t in conflict,” she said. “Both are advancing the broader legitimacy of plant-based alternative medicines, and the infrastructure being built for one will inevitably support the other.”

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Hormuz disruptions hit China’s Christmas capital — and holiday spending

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Hormuz disruptions hit China’s Christmas capital — and holiday spending


Christmas is still eight months away, but artificial tree maker Lou Liping is already worried about a bad holiday season due to the Iran war.

Lou’s company, Kitty Christmas Factory, has been making artificial trees for the U.S. and European markets for nearly three decades. Her facility is based in the city of Yiwu, known as China’s Christmas capital.

“Many customers … are holding off on orders,” she told CNBC last Friday at her showroom in the city’s international expo center. The center houses hundreds of manufacturers that contribute to the country’s vast production of the world’s artificial trees, tinsel, ornaments and other decorations.

An estimated 87% of Christmas decor sold in the U.S. is sourced from China, according to the American Christmas Tree Association, with much of it from Yiwu.

Lou said the disrupted shipping in the Strait of Hormuz and high oil prices due to the Iran conflict have raised her costs per tree by 10%. The base material of her trees is PET plastic derived from oil. The price of the PET in her artificial pine needles is up 5%, and the cost of the plastic used as packaging for shipments is up 15%, she said.

Lou said her revenue is down roughly 12% because of the lost orders.

Yiwu’s factories normally gear up in the spring to make sure that their products are on store shelves for the Christmas shopping season.

“The war happened at a bad time — right when we need to get our shipments out,” tinsel maker Yun Zhuomei told CNBC from her booth at the expo center. “It’s very painful for us manufacturers.”

Yun said plastic prices for her tinsel are up as much as 40%. 

Chen Lian, who makes Christmas lights, said she fears further price increases, with suppliers all moving up delivery schedules to accommodate customers worried about transport delays.

“Everyone needs to deliver between May and August so demand is concentrated,” Chen said. “Material prices are bound to go up.”

To adjust, artificial tree maker Lou said she has accelerated shipments. And when her contracts with customers allow, she passes on some cost. For next year, she said she aims to design a wider variety of lower-end trees so more people can afford her products.

But for this season, Lou said American shoppers will likely be stuck paying at least 15% more.

“The price of Christmas trees in the U.S. will definitely go up,” she said. “It is unavoidable.”

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Consumers have record savings options in final year of £20,000 cash ISA allowance

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Consumers have record savings options in final year of £20,000 cash ISA allowance


Savers across the UK are being offered a record number of accounts and products and with interest rates still well above 4 per cent on the most competitive options, should make sure their cash is working hard.

Data from Moneyfacts shows the number of savings accounts has risen to 2,486, including ISAs, the highest number on record. Cash ISAs alone, meanwhile, also saw the largest monthly rise since May 2024 and, with 712 offers in total, is the most since Moneyfacts started recording.

Both numbers come as the final tax year gets underway in which all savers are able to deposit a full £20,000 annual allowance into a cash ISA.

Starting from April 2027, under-65s will only be able to save a maximum of £12,000 into the tax-free savings wrappers, with the additional £8,000 reserved for investment purposes, such as a stocks and shares ISA.

That’s as part of a wider push from the government to encourage more people to invest, to build future wealth.

High interest rates are important not only to earn a good return on cash, but to ensure money doesn’t lose its value, or buying power, when measured against rising prices; in other words, inflation, which currently sits at around 3 per cent and is set to rise.

That means consumers should whenever possible look to be beating that rate as a minimum when it comes to their saving accounts, and plenty of places are still offering 4.5 per cent and even higher right now.

“This year the competition around ISA season was particularly strong, fuelled by the fact that for savers under 65 it’s the final year for them to utilise their full £20,000 allowance. Providers have been enticing new deposits with attractive deals,” said Caitlyn Eastell, personal finance analyst at Moneyfacts.

For under-65s, 2026 is the final year to be able to invest in a full £20,000 cash ISA (Getty/iStock)
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“Savers should be taking advantage of this all-time high, and it may be especially timely as the new tax-year is the perfect window to review their current deal and switch to ensure they can maximise their returns before thresholds tighten.

“The number of savings deals paying above the Bank of England base rate has surged to its highest level since December 2021. While this could largely be driven by base rate remaining unchanged several months, providers have also been proactively adjusting rates in response to shifting interest rate expectations.

“Fixed rates reflect this change, with the average one-year ISA rising to over 4 per cent, reaching its highest point since May 2025, while its non-ISA counterpart saw its biggest increase since September 2023. Savers may enjoy more competitive returns in this environment; however, it can be a tricky balancing act because sharp spikes to household bills and inflation could quickly catch up, meaning savers may be left out of pocket.”

Meanwhile, thisbank has pointed to growing evidence showing that many households have multiple money accounts, but no clear overview of their true financial position.

Reviewing accounts – including joint and old current accounts – can turn up unexpected cash reserves, help families realise which subscriptions they are paying for but are no longer using and aid better budgeting, the bank says, giving a better understanding of where income and expenses match up.

“For many households, financial stress is exacerbated by complexity. By taking a simple, step-by-step approach, people can implement structure and clarity in their everyday financial management,” said Chris Waring, CEO of thisbank, while recommending each savings account has a particular role, such as everyday spending, long-term emergency buffer or fixed-term saver accounts with strong rates for predictable returns.

Underlining the need to be aware of where consumers are choosing to put their cash, analysis by savings app Spring shows that a huge majority of premium, paid-for accounts come with poorer returns, tiered interest rates or withdrawal restrictions.

Under a quarter (23 per cent) of easy access savings accounts on premium current accounts on the market are free of additional restrictions, their research showed, which included lower returns after £4,000 in an account with one, a paltry 1.35 per cent on balances under £100,000 elsewhere and nearly a third (30 per cent) having withdrawal limits.



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