Tech
Everything Is Content for the ‘Clicktatorship’
In President Donald Trump’s second term, everything is content. Videos of immigration raids are shared widely on X by the Department of Homeland Security (DHS), conspiracy theories dictate policy, and prominent right-wing podcasters and influencers have occupied high-level government roles. The second Trump administration is, to put it bluntly, very online.
Trump and his supporters have long trafficked in—and benefited from—misinformation and conspiracy theories, leveraging them to build visibility on social media platforms and set the tone of national conversations. During his first term, Trump was famous for announcing the administration’s positions and priorities via tweet. In the years since, social media platforms have become friendlier environments for conspiracy theories and those who promote them, helping them spread more widely. Trump’s playbook has adjusted accordingly.
Don Moynihan, a professor of public policy at the University of Michigan, says that social media, particularly right-wing social media ecosystems, are no longer just a way for Trump to control conversations and public perception. The administration, he says, is now actively making decisions and shaping policy based primarily on how they’ll be perceived online. Their priority is what right-wing communities care about—regardless of whether it’s real.
WIRED spoke to Moynihan, who argues that the US has entered a new level of enmeshment between the internet and politics, in what he calls a “clicktatorship.”
This conversation has been edited for length and clarity.
WIRED: To start us off, what is the “clicktatorship”?
Don Moynihan: A “clicktatorship” is a form of government that combines a social media worldview alongside authoritarian tendencies. This implies that people working in this form of government are not just using online platforms as a mode of communication, but that their beliefs, judgement, and decisionmaking reflect, are influenced by, and are directly responsive to the online world to an extreme degree. The “clicktatorship” views everything as content, including basic policy decisions and implementation practices.
The supply of a platform that encourages right-wing conspiracies and the demand of an administration for people who can traffic in those conspiracies is what’s giving us the current moments of “clicktatorship” that we’re experiencing.
The “clicktatorship” is generating these images to justify the occupation of American cities by military forces, or to justify cutting off resources to states that did not support the president, to do things that would have truly shocked us a decade ago.
Trump’s first presidency was characterized by a sort of showmanship. How is that different from what we’re seeing now?
The first Trump presidency might be understood as a “TV presidency,” where watching The Apprentice or Fox News gave you real insight into the milieu in which Trump was operating. The second Trump presidency is the “Truth Social or X presidency,” where it is very hard to interpret without the reference points of those online platforms. Some of the content and messaging that the president or other senior policymakers use is stuffed with inside references, messaging that doesn’t make a lot of sense unless you’re already in that online community.
Modes of discourse have also changed. We’re seeing very senior policymakers exhibit the patterns and habits that work online. Pam Bondi going to a Senate hearing with a list of zingers and printed out X posts as a means of responding to a traditional accountability process, reflects how this online mode of discourse is shaping how public officials view their real life roles.
There’s been a lot of research about the polarizing and harmful nature of social media. What does it mean that our political leaders are people who have not only been successful in manipulating social media, but have themselves been manipulated by it?
Tech
This Backyard Smoker Delivers Results Even a Pitmaster Would Approve Of
While my love of smoked meats is well-documented, my own journey into actually tending the fire started just last spring when I jumped at the opportunity to review the Traeger Woodridge Pro. When Recteq came calling with a similar offer to check out the Flagship 1600, I figured it would be a good way to stay warm all winter.
While the two smokers have a lot in common, the Recteq definitely feels like an upgrade from the Traeger I’ve been using. Not only does it have nearly twice the cooking space, but the huge pellet hopper, rounded barrel, and proper smokestack help me feel like a real pitmaster.
The trade-off is losing some of the usability features that make the Woodridge Pro a great first smoker. The setup isn’t as quite as simple, and the larger footprint and less ergonomic conditions require a little more experience or patience. With both options, excellent smoked meat is just a few button presses away, but speaking as someone with both in their backyard, I’ve been firing up the Recteq more often.
Getting Settled
Photograph: Brad Bourque
Setting up the Recteq wasn’t as time-consuming as the Woodridge, but it was more difficult to manage on my own. Some of the steps, like attaching the bull horns to the lid, or flipping the barrel onto its stand, would really benefit from a patient friend or loved one. Like most smokers, you’ll need to run a burn-in cycle at 400 degrees Fahrenheit to make sure there’s nothing left over from manufacturing or shipping. Given the amount of setup time and need to cool down the smoker after, I would recommend setting this up Friday afternoon if you want to smoke on a Saturday.
Tech
Make the Most of Chrome’s Toolbar by Customizing It to Your Liking
The main job of Google Chrome is to give you a window to the web. With so much engaging content out there on the internet, you may not have given much thought to the browser framework that serves as the container for the sites you visit.
You’d be forgiven for still using the default toolbar configuration that was in place when you first installed Chrome. But if you take a few minutes to customize it, it can make a significant difference to your browsing. You can get quicker access to the key features you need, and you may even discover features you didn’t know about.
If you’re reading this in Chrome on the desktop, you can experiment with a few customizations right now—all it takes is a few clicks. Here’s how the toolbar in Chrome is put together, and all the different changes you can make.
The Default Layout
Take a look up at the top right corner of your Chrome browser tab and you’ll see two key buttons: One reveals your browser extensions (the jigsaw piece), and the other opens up your bookmarks (the double-star icon). There should also be a button showing a downward arrow, which gives you access to recently downloaded files.
Right away, you can start customizing. If you click the jigsaw piece icon to show your browser extensions, you can also click the pin button next to any one of these extensions to make it permanently visible on the toolbar. While you don’t want your toolbar to become too cluttered, it means you can put your most-used add-ons within easy reach.
For the extension icons you choose to have on the toolbar, you can choose the way they’re arranged, too: Click and drag on any of the icons to change its position (though the extensions panel itself has to stay in the same place). To remove an extension icon (without uninstalling the extension), right-click on it and choose Unpin.
Making Changes
Click the three dots up in the top right corner of any browser window and then Settings > Appearance > Customize your toolbar to get to the main toolbar customization panel, which has recently been revamped. Straight away you’ll see toggle switches that let you show or hide certain buttons on the toolbar.
Tech
The Piracy Problem Streaming Platforms Can’t Solve
“The trade-off isn’t only ethical or economic,” Andreaux adds. “It’s also about reliability, privacy and personal security.”
Abed Kataya, digital content manager at SMEX, a Beirut-based digital rights organization focused on internet policy in the Middle East and North Africa, says piracy in the region is shaped less by culture than by structural barriers.
“I see that piracy in MENA is not a cultural choice; rather, it has multiple layers,” Kataya tells WIRED Middle East.
“First, when the internet spread across the region, as in many other regions, people thought everything on it was free,” Kataya says. “This perception was based on the nature of Web 1.0 and 2.0, and how the internet was presented to people.”
Today, he says, structural barriers still lead many users towards illegal platforms. “Users began to watch online on unofficial streaming platforms for many reasons: lack of local platforms, inability to pay, bypassing censorship and, of course, to watch for free or at lower prices.”
Payment access also remains a major factor. “Not to mention that many are unbanked, do not have bank accounts, lack access to online payments, or do not trust paying with their cards and have a general distrust of online payments,” Kataya adds.
Algerian students also share external hard drives loaded with television series, while in Lebanon streaming passwords are frequently shared across households. In Egypt, large Telegram channels distribute content across different genres, including Korean dramas, classic Arab films and underground music.
“We grew up solving problems online,” says Mira. “When something is blocked, you find a way around it. It’s … a fundamental human instinct.”
Streaming Platforms Adapting
Andreaux says StarzPlay has tried to address some of the payment barriers that limit streaming adoption in the region. “StarzPlay recognized early that payment friction was a regional barrier to adoption,” he says. “That’s why we invested in flexible subscription models and alternative payment methods, including telecom-led billing options that make access easier across different markets.”
At the same time, international media companies are working together to combat piracy through the Alliance for Creativity and Entertainment (ACE), a coalition of film studios, television networks and streaming platforms that targets illegal distribution of films, television and sports content. Its members include global companies such as Netflix as well as regional players like OSN Group, which operates the streaming service OSN+ across the Middle East and North Africa.
Kataya notes that legitimate streaming platforms are still expanding across the region. “The user base of official streaming platforms has been growing in the region,” he says. “For example, Shahid, the Saudi platform, is expanding and Netflix has dedicated packages for the region.”
“Other players, like StarzPlay and local platforms in Egypt, are also finding their place,” Kataya adds. “Social media also plays a huge role, especially when a film is widely discussed or controversial.”
Piracy carries legal and security risks, Andreaux says. “Rather than just ‘free streaming’, piracy exposes consumers to malware and insecure payment channels,” he says. “It also weakens investment in local content by depriving creators of revenue and reducing jobs.”
But the structural barriers described by users across the region remain. For many viewers in North Africa and the Levant, the challenge is not choosing between piracy and legality—it is whether legitimate access exists at all.
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