Fashion
FESPA Middle East 2026 opens next week at Dubai Exhibition Centre
FESPA Middle East officially opens next week at the Dubai Exhibition Centre (DEC), welcoming the regional and global digital printing, textile, signage, and screen printing community for three days of technology discovery, skills development and strategic insight.
FESPA Middle East 2026 is set to open next week at Dubai Exhibition Centre, uniting the print, signage and textile community with 150+ exhibitors, free expert conferences, World Wrap Masters, Sustainability Spotlight and the new AI Clinic.
The show focuses on innovation, skills, automation, AI and practical routes to sustainable business growth.
Taking place from 13 – 15 January 2026, the third edition of the event brings together more than 150 global exhibitors and brands, alongside a comprehensive programme of live features and free-to-attend conference sessions designed to support sustainable business growth across the speciality print ecosystem.
Commenting ahead of the show opening, Bazil Cassim, Regional Manager, Middle East & Africa, FESPA, said: “FESPA Middle East has been built around the real priorities and pressures facing our industry today. Businesses within the print, signage and textile industries are navigating rising costs, accelerating technological change and growing expectations around sustainability and skills.
“This event brings those conversations together in one place, combining innovation on the show floor with practical education, live demonstrations and peer exchange that businesses can immediately apply to their own operations.”
Held under the theme Your Industry. Your Community, FESPA Middle East 2026 will showcase the latest products and demonstrations with focused education addressing the most critical challenges shaping the sector – from sustainability and artificial intelligence to automation, creativity and craftsmanship.
Exhibitors include Arlon, AT.Inks, Brother, Color Dec, Cladex Paper, CSIX General Trading, Dilli, Docan, Dynagraph, Epson, Flex Europa, Flora, HandTop, Icon Digital, Interone, Kavalan, Massivit, Mimaki, Mutoh, Nutech Digital Ink, Nazdar, Orafol, Pongs, Serge Ferrari, Soletex, Summa, Triangle, xTool, and ZSK Stickmaschinen.
Taking place across all three days, the FESPA Middle East conference programme will deliver expert-led sessions examining regional market growth, international expansion, digital design, sustainability and the future of production. Speakers from across the print, signage and textile value chain will share real-world case studies and practical strategies, equipping attendees with actionable insight to remain competitive in a rapidly evolving market.
Among them is George Simonian, Professor at BADR University, who will open the programme with an overview of how the regional print market has evolved over the past decade, setting the context for future opportunity. Jon Bailey, Founder of Precision Proco, will share his journey from a local print business to an international production partner, offering practical insight into scaling, global collaboration and maintaining brand consistency.
The programme also explores emerging technology and sustainability in depth. Nita Odedra, Strategy Director at Blue Rhine Industries, will examine how design and signage shape immersive brand experiences. Sustainability-focused sessions include a panel with Debora Isabella Tobing from EPSON Middle East and Raya Makawi an Advisor to Government Affairs, exploring how environmental responsibility can be embedded in organisational culture and long-term business strategy.
One of the show’s most dynamic live features, World Wrap Masters Middle East returns with elite and up-and-coming wrap professionals competing across a series of technical and creative challenges. From vehicle wraps and colour-change films to printed vinyl and paint protection film (PPF), competitors will be judged on precision, finish and efficiency, with the winner securing a coveted place in the World Wrap Masters Finals in Barcelona later this year.
The competition is complemented by live wrap demonstrations and training sessions delivered by internationally recognised experts, offering visitors practical guidance on advanced techniques, detailing and workflow optimisation.
Reflecting the industry’s growing focus on responsible production, the Sustainability Spotlight provides a dedicated platform to explore how sustainability can be embedded in everyday print and signage operations. Through curated content, practical resources and conference sessions, visitors can learn how to adopt sustainable materials, improve efficiency and better communicate environmental credentials to customers.
This focus is reinforced by findings from the new FESPA Print Census, which show that while 92% of print service providers recognise sustainability as important, only 40% currently view it as a core business priority, often due to cost pressures and uncertainty around return on investment. The Sustainability Spotlight addresses this gap by highlighting realistic, commercially viable pathways to progress.
New for 2026, the FESPA AI Clinic, supported by Koshima.AI and led by the company’s founder, Carlo Pepe, responds directly to industry demand for clearer, more practical guidance on artificial intelligence. Census findings have revealed that 39% of print service providers have not yet adopted AI, largely due to skills gaps and limited awareness.
“FESPA Middle East is more than a trade show – it is a meeting point for the industry’s future. By bringing technology, education and community together under one roof, we are creating an environment where businesses can learn, adapt and collaborate. At a time of significant change, the value of coming together as an industry has never been more important,” concluded Cassim.
Attendance at the conference is free for all event visitors.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (HU)
Fashion
Top Vietnamese, Chinese leaders hold talks on advancing cooperation
China will step up building a higher-level China-Vietnam community with a shared future that carries strategic significance, Chinese President Xi Jinping said while holding talks with visiting Vietnamese President To Lam.
China and Vietnam are accelerating efforts to navigate bilateral trade towards a more balanced and sustainable course.
President Xi Jinping recently held talks with visiting Vietnamese President To Lam.
During the visit, Vietnamese Minister of Industry and Trade Le Manh Hung called for a restructuring of production, trade and supply chains alongside stronger investment cooperation.
Xi said both countries should work together in their modernisation drive, accelerate the alignment of development strategies and prioritise infrastructure connectivity.
While meeting Chinese Minister of Commerce Wang Wentao during the state visit, Vietnamese Minister of Industry and Trade Le Manh Hung called for a restructuring of production, trade and supply chains alongside stronger investment cooperation.
Wang said both sides should focus on implementing the high-level common perceptions, including raising bilateral trade turnover to $500 billion in future.
Hung urged China to expand imports of Vietnamese goods, broaden the list of products eligible for tariff preferences and further open its market. He also called for the mutual recognition of quarantine results for agro-forestry-fishery products, facilitation of Vietnamese exports via cross-border e-commerce, and expansion of Vietnam’s trade promotion offices across Chinese localities, according to a Vietnamese news agency.
China will continue to support Vietnam in setting up additional trade promotion offices, following those already established in Chongqing, Hangzhou and Haikou, Wang responded.
China also expressed readiness to support Vietnam’s stronger exports through cross-border e-commerce, encouraging greater visibility of the Vietnam National Pavilion on Chinese e-commerce platforms beyond JD.com to better promote Vietnamese products to Chinese consumers.
China has consistently been Vietnam’s largest trading partner and second-largest export market, while Vietnam continues to be China’s biggest trading partner in the Association of Southeast Asian Nations (ASEAN).
Fibre2Fashion News Desk (DS)
Fashion
Hong Kong apparel imports stabilise after sharp dip last year
Fashion
Burberry unveils High Summer 2026 lido-inspired campaign
British actors Simone Ashley and Tom Blyth star alongside models Alva Claire, Babacar N’Doye and Sacha Quenby and a cast of synchronised swimmers and divers.
Burberry’s High Summer 2026 campaign captures Britain’s nostalgic lido culture through a sunlit film featuring Simone Ashley and Tom Blyth.
Blending heritage check with pastel tones, the collection spans swimwear, relaxed tailoring, raffia bags and lightweight layers, evoking effortless, poolside summer style.
Directed by Francis Plummer, the campaign reflects a warm, communal British summer mood.
The campaign film is directed by Francis Plummer and shot by photographer Ryan McGinley. The cameras move from loungers to diving boards, catching mid-air dives and friends stretched out in the hazy afternoon light. Before long, the best spots by the pool are claimed with a Burberry towel. Summer has begun. The film is underscored by the TONE remix of ‘Beating’ by Tirzah.
‘A lido holds a particular kind of nostalgia for the British. The moment the sun comes out, we make the most of the weather. We wanted to bring to life a warm summer’s day spent in and around the water’s edge with friends.’ said Daniel Lee Chief Creative Officer, Burberry.
Key styles
The High Summer 2026 collection features the Burberry Check in heritage-inspired sand beige and pastel shades of aubergine purple and cornflower blue.
The iconic Burberry Check bikini is the beach essential, alongside matching swimsuits and men’s swim shorts trimmed with check.
Poolside separates include tops, skirts and shirts cut from cotton voile, plus cover-up dresses woven with a tonal Burberry Check and deckchair-inspired stripes. Ruffled trims and ties at the neckline capture the floaty, effortless feel of the collection. Festival
tank tops in ribbed cotton jersey are trimmed with check straps, while looks are wrapped in lightweight wool silk scarves.
For men, collared shirts and shorts are tailored to relaxed lines and finished with fresh interpretations of the Burberry Check, from textural weaves to intricate embroidered designs. The co-ord set is crafted from lightweight cotton poplin printed with a playful seahorse pattern in honeysuckle pink.
The classic cotton piqué polo shirt comes in a spectrum of vivid and neutral colours. Burberry Check is subtly placed at the placket and trims the collar of T-shirts in soft cotton jersey.
Lightweight hooded jackets are ideal for cooler evenings and unexpected showers, the new-season designs woven in aubergine purple and cornflower blue check.
In shoes, the new Knight Runner sneakers offer a streamlined, low-profile shape for summer. Sandals are elevated in the form of the whipstitched leather Baez and check-trimmed suede Urchin styles, while Burberry Check slides and Pavilion sandals are made for the beach.
Lightweight Margate bags are handcrafted in Madagascar from locally sourced raffia palm leaves, dyed in signature sand beige Burberry Check. Accessories include crocheted bucket hats and wraparound sunglasses, designed to shield from the sun.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (JP)
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