Fashion
H&M enters Brazil with first store and e-commerce launch
“Launching our first store and online on the same day is a historic moment for H&M, and I’m so excited we have finally arrived. Bringing H&M to Brazil is more than a launch — it’s about building a lasting connection with a country that inspires us. We’re here to celebrate creativity and self-expression, offering fashion and quality at the best price in a sustainable way to our customers in Brazil”. Daniel Erver, CEO, H&M Group.
H&M has officially entered Brazil with the opening of its first store at Shopping Iguatemi in São Paulo and the simultaneous launch of its e-commerce platform.
CEO Daniel Erver called it a historic moment, while local leaders highlighted the warm reception.
The launch marks H&M’s dual physical and digital debut, bringing fashion and sustainability to Brazilian customers.
“The enthusiasm and warm welcome we’ve received from Brazilian customers has been truly inspiring. We are thrilled to finally bring the H&M experience to São Paulo and look forward to connecting with our customers across the country”. Joaquim Pereira, Country Manager, H&M Brazil.
“Opening the doors of our Iguatemi store today was a dream come true. Seeing the excitement on our customers’ faces was unforgettable”. Renata Grima, Store Manager, H&M Iguatemi.
Fibre2Fashion News Desk (RM)
However, producer confidence in August remains below the 20-year average of -1.3. It reached an all-time high (10.4) in October 2021 and an all-time low (-31.5) in April 2020.
Dutch producer confidence improved to -2.2 in August from -4.9 in July, driven by more optimism about future output and less negativity around stocks and orders, according to CBS.
However, confidence remains below the 20-year average.
Most sectors stayed negative, except ‘other industries’.
Textiles and clothing worsened. Manufacturing output in June was down 0.2 per cent year-on-year.
Manufacturers’ assessment of expected output for the next three months was more positive than it was in June. They were also less negative about their current stocks of finished products and order positions. Manufacturers who anticipated an increase in output over the next three months outnumbered those expecting a decrease.
However, two other component indicators were negative. Manufacturers were more likely to indicate that their order position was weak rather than strong for the time of year, and more manufacturers described their current stock of finished products as large rather than small.
Confidence was negative in almost all industrial sectors. Only manufacturers in ‘other industries’ (such as repair and installation of machinery and furniture) were positive in August. However, manufacturers in textiles and clothes sector declined further to -7.2 in August from -5.1 in July.
In June, the calendar-adjusted output of the Dutch manufacturing sector was 0.2 per cent lower than it was in June 2024. Manufacturing output fell by 0.1 per cent relative to May, after adjusting for seasonal and calendar effects.
Fibre2Fashion News Desk (RR)
Published
September 1, 2025
Debenhams Group (formerly Boohoo Group) is to close the Boohoo distribution centre in Burnley, Lancashire, with potential loss of 1,250 jobs.
The closure, part of a wider efficiency drive, is planned for early next year with all operations due to transfer to its Sheffield, Yorkshire, distribution centre, according to BusinessLive. The site was previously the operational headquarters of the Boohoo brand.
Debenhams Group spokesperson said: “This is not a proposal we put forward lightly, but we believe it may be important for the long-term health of the business and for delivering our new strategy.
“Operations gradually transferring to Sheffield… could offer greater capacity and efficiencies.”
They added: “Consultation with Burnley colleagues has begun, and as part of this process, we will carefully consider feedback and explore opportunities for colleagues to remain with the business. We will not comment further while the consultation is ongoing.”
Burnley Council leader Afrasiab Anwar said the closure decision is “devastating for our town and for the hardworking employees and families who will be directly affected”.
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FY26 container volume growth is estimated to moderate by 100-150 basis points, with the underlying assumption of one-third impact of US tariff on export volumes of affected sectors, compensated mainly by capacity additions and increased transhipment activity, it said.
Container volume growth in India will be 8 per cent in FY26, backed by capacity expansion, rising transhipment activity and slated completion of the entire Western Dedicated Freight Corridor, CareEdge Ratings recently projected.
Rising insurance costs, shipping rates owing to volatility in the Shanghai Containerised Freight Index and transit times are weighing on the sector’s growth trajectory, it noted.
Rising insurance costs, shipping rates owing to volatility in the Shanghai Containerised Freight Index (SCFI) and transit times are weighing on the sector’s growth trajectory, it noted.
Cargo volumes on Gujarat’s coast fell by 6 per cent in May 2025 due to India-Pakistan tensions.
Additionally, the United States has imposed a 50-per cent tariff on Indian imports, adversely affecting key export sectors like home textiles and speciality chemicals.
While the United States accounting for 20 per cent of India’s exports, its share in sea-based trade (excluding electronic items) is barely 5 per cent, implying a moderate direct impact on port volume, CareEdge Ratings said in a release.
The organisation expects a significant impact on segments such as home textiles and readymade garments, gems and jewellery, shrimp products, automobile and engineering components and speciality chemicals based on their export exposure to the US and comparative tariff structure with other Asian countries.
Fibre2Fashion News Desk (DS)
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H&M enters Brazil with first store and e-commerce launch
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