Sports
Legendary sports agent suggests fresh approach teams should take as NFL ticket prices continue to skyrocket
NEWYou can now listen to Fox News articles!
Many football watchers will tell you the home viewing experience is ideal for them, but there are still those that love to watch NFL games from the seats at the stadium – truly taking it the experience with their own eyes.
However, as demand for the sport continues to grow, so have ticket prices just to enter a stadium on gameday. As a result, some fans are simply getting priced out from watching their favorite teams.
But legendary sports agent Leigh Steinberg, who has represented over 300 professional athletes, especially in football with a record eight No. 1 overall picks and 64 first-rounders under his belt, believes teams and owners should be more “forward-thinking” with their tickets.
CLICK HERE FOR MORE SPORTS COVERAGE ON FOXNEWS.COM
Leigh Steinberg attends the 39th Annual Leigh Steinberg Super Bowl Party at Storek on Feb. 7, 2026 in San Francisco, California. (Jesse Grant/Getty Images)
He has an idea.
“I think that it would be prudent and forward-looking for them to reserve, like, 10,000 seats for every game for them to distribute to working families and younger people,” Steinberg told Fox News Digital on a recent phone call. “So, at least at the end of the year, you have a team planting the seeds for the future.”
Steinberg believes to “truly enjoy football” you either have played the game, or have seen it live. That, in his eyes, “totally sustains that interest level.”
Yes, technological advancements have made it easier for fans of all demographics to catch their favorite teams, as well as the rest of the NFL schedule, from their living room. In fact, some may even tell you spending for the highest NFL package is better than going to games live at this rate.
That’s because tickets are not the only thing to worry about when going to a game live.
The Action Network did an analysis of the cost of a family of four to attend an NFL game in every stadium across the country. The study included ticket prices, which were primary and resale from Ticketmaster, food and drinks, and parking for said family. They even looked at the child admission policy to see what ages may be free to find out which stadiums were, somewhat, family friendly.
Fans of the Green Bay Packers and Denver Broncos support their teams during the second quarter at Empower Field at Mile High on Dec. 14, 2025 in Denver, Colorado. (Justin Edmonds/Getty Images)
At the highest was Lincoln Financial Field, the home of the Philadelphia Eagles, who were the reigning Super Bowl champions when the season began in 2025. At $2,133.44, with $2,058.44 of that the price of four tickets, the family could enjoy the Eagles. Ford Field (Detroit Lions), Allegiant Stadium (Las Vegas Raiders), Soldier Field (Chicago Bears) and Highmark Stadium (Buffalo Bills) round out the top five most expensive stadiums for families.
The New York Jets and MetLife Stadium were the lowest at $555.94, though the league-wide average was $1,339 for four tickets.
At the same time, though, Steinberg understands supply and demand, and the latter is through the roof for the NFL. In turn, those with means to pay the expensive ticket prices do so, while others are priced out.
EX-NFL STAR SHAWNE MERRIMAN ADVOCATING FOR PLAYERS TO GET PAID MORE WHEN TV RIGHTS DEALS EXPLODE
“Right now, you have so much excess demand that they can price those tickets [high],” Steinberg added. “I used to say, ‘Look, we need to think about the future. I’m telling you that players could take a little less money if it meant sustaining the sport long-term. That means ticket prices.’ An owner once put his arm around me and said, ‘Son, that’ll never happen.’”
Could it happen one day? Steinberg sure hopes so, but as long as the insatiable appetite for football diminishes, it’ll likely be harder for some to acquire tickets at the current price tag, let alone secondary market upcharges.
‘Again, my suggestion would be teams plan and build for the future by having a section each week – they wouldn’t be the best tickets, but who cares if you’re a young kid? I used to go to Rams games in the Coliseum back in the ‘50s and you would’ve needed a telescope. But you still create an interest in football. That’s what I would do if I owned a team,” Steinberg said.
STEINBERG’S COMEBACK
While talking all things football, Steinberg also discussed life and how his fight through adversity led to him writing “The Comeback: A Playbook for Turning Life’s Setbacks into Victories.”
Leigh Steinberg speaks onstage during the 39th Annual Leigh Steinberg Super Bowl Party at Storek on Feb. 7, 2026 in San Francisco, California. (Jesse Grant/Getty Images)
CLICK HERE TO GET THE FOX NEWS APP
Steinberg had built an empire by representing the best athletes in the world, but he also dealt with alcoholism and financial struggles, ultimately bringing him to rock bottom. But he rebuilt himself through those hard times, and with this book, he’s hoping to help others do the same.
Also, sharing stories of athletes dealing with similar adversities, Steinberg believes all readers should come away with this lesson learned.
“Internal introspection,” he said. “A realistic understanding of your own values and priorities, whether it’s short-term economic gain, long-term economic security, spiritual values, family. It’s to have clarity internally in terms of what really constitutes a fulfilling life. Then, coming up with a plan to get back to that.”
Follow Fox News Digital’s sports coverage on X and subscribe to the Fox News Sports Huddle newsletter.
Sports
Craig Morton, quarterback who led the Broncos to their first Super Bowl appearance, dead at 83
NEWYou can now listen to Fox News articles!
Former Denver Broncos quarterback Craig Morton, who was inducted into the team’s Ring of Fame, died on Saturday. He was 83.
Morton was critical in helping the Broncos reach their first-ever playoff appearance, ultimately getting them to Super Bowl XII during the 1977 campaign.
After going 12-2 during the season, and getting wins in the playoffs over the Pittsburgh Steelers and then-Oakland Raiders, Morton was named the AFC Offensive Player of the Year.
CLICK HERE FOR MORE SPORTS COVERAGE ON FOXNEWS.COM
Denver Broncos quarterback Craig Morton stands on the sidelines with both hands on his hips. (GETTY)
“Craig Morton is unbelievable,” fellow Ring of Famer Haven Moses said after the Broncos won the AFC Championship in 1978, per the New York Times. “To me, he’s the most valuable player in the National Football League.”
Morton also won Sporting News Player of the Year, the PFWA Comeback Player of the Year and the NFL UPI MVP in 1977.
“We are saddened to learn of the passing of #BroncosROF quarterback Craig Morton, who died on Saturday at the age of 83,” the Broncos posted on social media.
Morton also led the Broncos to two different division titles and three playoff berths during his six seasons with the franchise. He finished his career in Denver with 11,895 passing yards, which marked the most in franchise history at the time.
CLICK HERE TO DOWNLOAD THE FOX NEWS APP
Quarterback Craig Morton #7 of the Denver Broncos drops back to pass during an NFL game at Mile High Stadium in Denver, Colo., circa 1978. Morton played for the Broncos from 1977 to 1982. (Focus On Sport/Getty Images)
Morton also led the Broncos with pass attempts (1,594) and completions (907). But Morton’s time with the Broncos was the latter half of his NFL career.
He was drafted by the Dallas Cowboys in 1965, the fifth overall pick out of Cal. Morton spent the first 10 seasons of his career with the Cowboys, where he threw for 10,279 yards with 80 touchdowns and 73 interceptions. He went 32-14-1 in his time with Dallas.
Then, during the 1974 season, Morton was moved to the New York Giants, a division rival of the Cowboys. He went 1-6 in his first seven starts that year and wouldn’t find much success in New York across three seasons.
Quarterback Craig Morton #7 of the Denver Broncos drops back to pass during an NFL game at Mile High Stadium in Denver, Colo., circa 1978. Morton played for the Broncos from 1977 to 1982. (Focus On Sport/Getty Images)
CLICK HERE TO DOWNLOAD THE FOX NEWS APP
For his career, Morton threw for 27,908 yards with 183 touchdowns. He owned an 81-62-1 record across 207 games.
NEWYou can now listen to Fox News articles!
Indiana’s Fernando Mendoza’s year couldn’t have been more perfect.
He led his Hoosiers to an unblemished 16-0 season, captured the national championship in historic fashion and won the 2025 Heisman before being selected first in the 2026 NFL Draft by the Raiders.
Now that the path is clear for a new athlete to leave NYC in December holding the Heisman, who will it be?
Here are the way-too-early odds at DraftKings Sportsbook as of May 5.
This page may contain affiliate links to legal sports betting partners. If you sign up or place a wager, FOX Sports may be compensated. Read more about Sports Betting on FOX Sports.
2026 Heisman Trophy Winner
CJ Carr (Notre Dame): +750 (bet $10 to win $85 total)
Arch Manning (Texas): +750 (bet $10 to win $85 total)
Julian Sayin (Ohio State): +1000 (bet $10 to win $110 total)
Dante Moore (Oregon): +1000 (bet $10 to win $110 total)
Trinidad Chambliss (Ole Miss): +1100 (bet $10 to win $120 total)
Josh Hoover (TCU): +1200 (bet $10 to win $130 total)
Darian Mensah (Miami, FL): +1200 (bet $10 to win $130 total)
Jeremiah Smith (Ohio State): +1300 (bet $10 to win $140 total)
Gunner Stockton (Georgia): +1800 (bet $10 to win $190 total)
Sam Leavitt (Arizona State): +2000 (bet $10 to win $210 total)
Marcel Reed (Texas A&M): +2500 (bet $10 to win $260 total)
Jayden Maiava (USC): +2500 (bet $10 to win $260 total)
John Mateer (Oklahoma): +2800 (bet $10 to win $290 total)
Here’s more on a few of the names on the 2026 Heisman oddsboard:
The Favorites: Carr and Manning are tied at +750 to win the Heisman Trophy at the end of the 2026 regular season. And the latter is no stranger to Heisman talk. He opened as the favorite for the 2025 Heisman at several books and right before the season kicked off, bettors were hammering Manning’s futures. The excitement over Manning was short-lived once his Longhorns went 4-2 to begin the season. If he is at least named a finalist, he would follow in the footsteps of his uncles and his grandfather, as both Peyton and Eli Manning, and their dad Archie, were Heisman finalists during their college careers.
Arch Manning is an early favorite to win the 2026 Heisman Trophy.
Ones to Watch: Ohio State teammates Jeremiah Smith and Julian Sayin are two players to watch for next season’s Heisman — especially because they were both in the conversation to win the award most of 2025. Sayin, in fact, was a Heisman finalist and finished fourth in the race with eight first-place votes. Smith didn’t make the trip to New York but finished sixth in the tally. FOX Sports college football writer RJ Young projects that both Smith and Sayin — as well as Manning — will be in the running in 2026.
Ohio State’s Julian Sayin could make another trip to NYC — but this time as the winner.
Heisman in Troy?: Could Maiava bring the hardware back to SC from NYC? Based on the early odds, he could have at least a slight chance. If the Trojans’ QB wins the most coveted individual award in college football, he’d be the first USC player since Caleb Williams (2022) to do so. Maiava finished the 2025 season with 3,711 passing yards and 24 touchdowns, as his squad ended the year with a 9-4 record.
Sports
Aaron Rodgers never met with Steelers despite rumor-filled weekend as QB’s decision remains up in air
NEWYou can now listen to Fox News articles!
Aaron Rodgers didn’t make it back to Pittsburgh after all.
After reports surfaced this past Friday that Rodgers was expected to visit the Pittsburgh Steelers in preparation for a return to the team he played for last year, many were hopeful the months-long wait was over.
However, during his appearance on “The Pat McAfee Show” on ESPN this Monday, Adam Schefter said neither the Steelers nor his agent were aware of any such meeting being on the schedule.
CLICK HERE FOR MORE SPORTS COVERAGE ON FOXNEWS.COM
Aaron Rodgers of the Steelers stands during the national anthem before an NFL game against the Baltimore Ravens at Acrisure Stadium in Pittsburgh, Pa., on Jan. 4, 2026. (Michael Owens/Getty Images)
But then, there were the reports about where Rodgers is in the world, with the Pittsburgh Tribune-Review reporting that he was in the Steel City, though he wasn’t scheduled to visit with the team. A report from 93.7 The Fan added on, saying he was in town for golf.
Either way, the decision still lingers whether Rodgers will suit up for the Steelers, but the storied franchise gave themselves some insurance if the four-time MVP quarterback decides he wants to potentially play elsewhere.
STEELERS OWNERSHIP HOPES FOR CLARITY ON AARON RODGERS’ FUTURE ‘IN THE NEXT MONTH OR SO’
The Steelers used an unrestricted free-agent tender on Rodgers last month, which allows Pittsburgh the right to match any offer Rodgers may get from another team.
Despite doubt from some camps on Rodgers’ potential return, Schefter noted his belief he will be in the Steelers’ depth chart come training camp. The Steelers have their OTAs scheduled to begin next Monday.
Steelers quarterback Aaron Rodgers drops back to pass against the Baltimore Ravens at Acrisure Stadium in Pittsburgh, Pa., on Jan. 4, 2026. (Getty Images)
With Rodgers at the helm this past season, the Steelers went 10-7, even earning a playoff berth after Baltimore Ravens rookie Tyler Loop’s now-infamous game-winning field goal did not get through the uprights. The Steelers ended up losing to the Houston Texans in the wild-card round, extending the team’s playoff winless streak to eight straight seasons, including three consecutive campaigns.
Rodgers, who’s slated for the Pro Football Hall of Fame once he decides to call it quits for his career, threw for 3,322 yards with 24 touchdowns to seven interceptions in 16 games for Pittsburgh in 2025.
CLICK HERE TO DOWNLOAD THE FOX NEWS APP
The Steelers also revamped their team for this season, as Mike McCarthy, Rodgers’ old head coach with the Green Bay Packers, takes over for Mike Tomlin, whose generational run in Pittsburgh ended after 19 seasons (2007-25). While D.K. Metcalf and Rodgers built chemistry this past season, the Steelers also added veteran receiver Michael Pittman Jr. in a deal with the Indianapolis Colts, while adding Alabama’s Germie Bernard in the 2026 NFL Draft.
Steelers quarterback Aaron Rodgers after being sacked during the wild-card game against the Houston Texans at Acrisure Stadium in Pittsburgh, Pa., on Jan. 12, 2026. (Michael Longo/For USA Today Network-PA/USA Today Network via Imagn Images)
And while Kenneth Gainwell is gone after a solid performance with Pittsburgh, Rico Dowdle comes into the fold to work alongside Jaylen Warren at running back.
Yet, the biggest question in football still remains: will Rodgers be a part of these new-look Steelers in 2026?
Follow Fox News Digital’s sports coverage on X and subscribe to the Fox News Sports Huddle newsletter.
Bangladesh needs logistics upgradation to turn competitive: Think tank
Meghan Markle shares delightful family update amid rift with dad Thomas
Epstein files on display at New York pop-up exhibit, all 3.5 million pages
-
Politics1 week agoIran weighs US reply delivered via Pakistan as Trump signals opposition to deal terms
-
Tech1 week agoDHS Demanded Google Surrender Data on Canadian’s Activity, Location Over Anti-ICE Posts
-
Business1 week agoHeineken to invest £44.5m in hundreds of pubs creating 850 jobs
-
Tech1 week agoI Lugged the Best Travel Totes on Work Trips, Weekends, and More
-
Politics1 week agoTwo women die on migrant boat seeking to reach UK
-
Entertainment1 week agoJelly Roll reacts to daughter Bailee Ann’s major life milestone
-
Business1 week agoHeineken plans huge investment in hundreds of UK pubs ahead of World Cup
-
Tech4 days ago‘Orbs,’ ‘Saucers,’ and ‘Flashes’ on the Moon: Pentagon Drops New UFO Files