Published January 20, 2026 Puma is continuing its fruitful fashion-meets-sport collab with UK streetwear brand Represent, this time “rewriting the playbook of basketball-inspired staples”. Puma x...
By Bloomberg Published January 11, 2026 For nearly two decades, sports brands benefited as people swapped out dress shoes for sneakers when heading everywhere from the...
By DPA Published January 9, 2026 The sports company Puma has appointed Nadia Kokni as vice president, global brand marketing, effective January 1. In this role,...
By Reuters Published January 8, 2026 China’s Anta Sports Products has offered to buy 29% of struggling German sportswear firm Puma from France’s Pinault family, three...
By DPA Published December 18, 2025 Sportswear business Puma has secured additional financing of more than €600 million. It comprises a €500 million facility and a...
Published November 26, 2025 Sportswear business Puma has named Ramprasad Sridharan as its managing director for its India operations, effective from December this year. Ramprasad Sridharan...
By DPA Translated by Nazia BIBI KEENOO Published October 30, 2025 The world’s third-largest sportswear company, Puma, is facing losses but plans a major turnaround. The...
Published October 16, 2025 In 1998, Jil Sander launched its first sneaker collaboration with Puma. Almost three decades later, creative director Simone Bellotti has revived this...
Translated by Nazia BIBI KEENOO Published October 9, 2025 The McArthurGlen outlet village in Troyes, France, celebrated its 30th anniversary on October 6. In addition to...
By DPA Translated by Nazia BIBI KEENOO Published October 7, 2025 The sports company Puma has appointed Thomas John as its new vice president, people &...
