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Topshop comeback to continue in interactive AI catwalk link with THG Studios

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Topshop comeback to continue in interactive AI catwalk link with THG Studios


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November 27, 2025

Topshop’s comeback programme this year has included some ultra-high-profile events and retail links, and the ASOS-managed brand isn’t stopping yet with plans for “the world’s first AI-driven immersive, shoppable catwalk”.

Topshop

It’s linking with creative agency THG Studios, which is key to the project and will also present the catwalk in collaboration with headline sponsor PayPal and technology partner Google Cloud.

It will happen on 26 February at the “state-of-the-art” THG Studios in Manchester and be certified by the WRCA (World Record Certification Agency). 

The event “aspires to set a new global benchmark for fashion experiences with this ‘Runway to the Future’ designed as an interactive experience, inviting its audience to become co-creators of the show itself”. Every step of the journey is intended to be “a point of interaction, discovery, and excitement”. 

Strategically scheduled between London Fashion Week and the Brit Awards, the company said the experience is designed as a “collision of physical and digital worlds, brought to life by Google Cloud’s immersive and shoppable technology, guiding guests through a series of immersive zones”. 

Attendees will “witness the future of fulfilment, engage with AI-generated models, and experience a new era of retail where every look is instantly shoppable. The experience will be shared with an exclusive guest list of top-tier creators, industry leaders and cultural figures”.  

The company clearly wants it to be more than just a fashion show, with the “unique forum, bringing together leaders from retail, technology and some of the most influential voices in the creator community. This is designed to spark collaboration and redefine the intersection of commerce and creativity”. 

THG Studios also said it expects to announce a series of other key partners soon, “further cementing the event’s status as a must-attend moment”.  

Hannah Pym, chief brand officer at THG Ingenuity (the THG spin-off that’s behind the Studios agency), said: “Uniting with an iconic brand like Topshop is a statement of our ambition. In collaboration with a global leader in digital payments PayPal, we are creating a new global benchmark for fashion experiences, fusing physical and digital to build connections that matter. The future of fashion is being designed right here in Manchester, and this event is a testament to the creative and technological power of the North, proving that innovation is thriving outside traditional capitals.” 

As mentioned, Topshop has been promoting its comeback this year with some headline-grabbing activities including pop-ups, retail partnerships and its summer takeover of London’s Trafalgar Square for a major catwalk show.

Copyright © 2025 FashionNetwork.com All rights reserved.



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Balenciaga and Manolo Blahnik launch first-ever collab

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Balenciaga and Manolo Blahnik launch first-ever collab


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January 15, 2026

​Kering’s Balenciaga and resolutely independent Manolo Blahnik announced a first-time collaboration on Thursday on a trio of styles created for the Fall 2026 collection.

Manolo Blahnik x Balenciaga

They said it’s “an exchange shaped by shared values and an admiration for couture tradition. The partnership reflects the House of Balenciaga’s enduring commitment to artisanal mastery, as well as creative director Pierpaolo Piccioli’s distinct approach to fashion, long inspired by the legacy of Cristóbal Balenciaga”.

It makes sense for the two labels to work together given their dual Spanish roots, as well as “the elegance of craft that unites them”.

So what does the capsule comprise? There’s a low-heeled mule and a slingback with either a 105mm or 50mm heel. With a décolleté cut, we’re told “the silhouettes reveal skin, the body, a display intrinsically linked to the primacy of the human form”.

The styles are “in and of themselves a dialogue, a duet, drawn from designs from the Manolo Blahnik archive, chosen by Piccioli, and fused together. All three are executed in silk-satin, proposed in various colours and lined in Balenciaga grey”.

Each shoe style also features crystal embroidery across a low-cut vamp, something for which Blahnik is known. The company said the embellishments “simultaneously recall archival Blahnik designs and [reference] the 1960s bijoux created by Cristóbal Balenciaga”.

Manolo Blahnik said that “Don Cristóbal Balenciaga is, to me, the ultimate designer. I have adored his work for as long as I can remember. As a Mediterranean boy myself, I have always felt a deep connection to his Spanish culture and sensibility. To be partnering with Balenciaga, and with Pierpaolo, fulfils a lifelong dream. [His] direction for Balenciaga resonates profoundly with my own ideas of how the modern woman should dress in 2026, a vision of timeless elegance rooted in craftsmanship and enduring beauty.”

Copyright © 2026 FashionNetwork.com All rights reserved.



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Burberry celebrates Year of the Horse 2026 with Shanghai campaign

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Burberry celebrates Year of the Horse 2026 with Shanghai campaign



Burberry honours the Year of the Horse 2026 with a capsule collection and campaign starring actors and brand ambassadors Chen Kun, Tang Wei, Wu Lei and Zhang Jingyi. Presented through an intimate lens, the campaign celebrates togetherness.

Directed by AJ Duan and photographed by Anton Gottlob in the streets of Shanghai, the hero film captures the poetry of movement in the city’s rush hour – a dance of anticipation as the four characters race towards a reunion. Amid the hum of the streets, fleeting moments of humour, warmth and surprise are revealed like hidden treasures.

Burberry marks the Year of the Horse 2026 with a capsule collection and Shanghai-set campaign starring Chen Kun, Tang Wei, Wu Lei and Zhang Jingyi.
The line reimagines the iconic Knight motif in painterly techniques, anchored in lucky red tones.
Store windows across China and Asia Pacific feature hand-painted designs created with de Gournay and artist Liao Wenjun.

The capsule collection

At the heart of the capsule collection – titled Burberry Year of the Horse Collection – is our house code, the Knight, playfully reinterpreted as a watercolour and ink sketch, brought to life through intricate techniques such as vibrant metallic embroidery, cross-stitch and appliquéd badges.

The horse is a significant motif for Burberry. The original Knight was the winning entry of a public  public competition to design a logo for the house, circa 1901. Imbued with symbolism, it represents protection, innovation and Burberry’s forward-looking spirit.

The collection is grounded in red, a symbol of luck and prosperity in Chinese culture, with scarves and daywear in an exclusive new red Burberry Check.

Outerwear pieces include the Berryhill car coat and Floriston quilted jacket in iridescent nylon, while the gifting offering is expanded through soft accessories, bags and small leather goods detailed with the seasonal Knight.

Window and store display

Burberry has partnered with esteemed British hand painted wallpaper brand de Gournay on window designs throughout stores in China and Asia Pacific. The collaboration celebrates the craft and texture of Xuan paper – the traditional Chinese paper used for calligraphy and painting. Both surface and subject, the paper becomes a canvas for painterly expression and a reflection of artistry and heritage, by Chinese artist Liao Wenjun.

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (RM)



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India close to EU trade pact as US trade talks drag on

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India close to EU trade pact as US trade talks drag on


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January 15, 2026

India expects talks on a long-sought trade deal with the European Union to conclude this month, Trade Secretary Rajesh Agrawal said on Thursday, in what would be New Delhi’s largest agreement as it seeks new markets amid US tariff pressures.

A mobile crane carries a container at Deendayal Port in Kandla, in the western state of Gujarat, India, April 5, 2025 – REUTERS/Amit Dave

The deal, under discussion for years, is seen as a chance for both sides to deepen economic ties and cut reliance on China and Russia. Bilateral trade between India and the EU totalled 120 billion euros ($140 billion) in 2024, making the bloc India’s biggest trading partner. Agrawal said the two ⁠sides were “very close” to finalising the pact and were exploring whether it could be wrapped up before leaders meet in New Delhi this month.

He said talks on a US trade pact ⁠were continuing and a deal would be reached when both sides were ready. Negotiations collapsed last year after a breakdown in communication between the two governments. 

The president of the European Council, Antonio Costa, and European Commission president Ursula von der Leyen will visit India on January 25–27 and co-chair ‍an India–EU summit ‌on January 27, India’s foreign ministry said. If concluded, the deal would open India’s vast and heavily protected consumer ⁠market of more than 1.4 billion people to ‌European goods and could reshape global trade flows as protectionism rises and a US-India pact remains ‌stalled.

Both sides have been pushing to close a broad agreement after von der Leyen and Indian Prime Minister Narendra Modi agreed to fast-track negotiations in an effort to close a deal in 2025. Talks, relaunched in 2022, gained momentum after US President Donald Trump imposed tariff hikes on trading partners including India.
Brussels has recently signed deals with ‍Mexico and Indonesia and stepped up talks with India, while New Delhi has reached agreements with Britain, Oman and New Zealand.

Some sensitive agricultural items have been excluded from negotiations, an Indian trade ministry official said. India will ‌not open its agriculture or ⁠dairy ​sectors in any trade pact, officials have said, citing the need to protect millions of ⁠subsistence farmers.

The ​EU is pushing for steep tariff cuts on cars, medical devices, wine, spirits, and meat, along with stronger intellectual property rules. India is seeking duty-free access for labour-intensive goods and quicker recognition of its autos and electronics sectors.

Beyond goods, ​the agreement is expected to expand services trade, investment and cooperation in digital trade, intellectual property, and green technologies, as well as spur European investment in Indian manufacturing, renewable energy ,and ⁠infrastructure. Challenges remain over regulatory alignment and the protection of sensitive ⁠sectors. The EU’s carbon border levy, which requires importers to account for emissions in steel, cement and other carbon‑intensive products, has started to hit some Indian exports and is a key concern for New Delhi, exporters said.

© Thomson Reuters 2026 All rights reserved.



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