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US’ Columbia reintroduces iconic 1993 Bugaboot 1 in limited edition

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US’ Columbia reintroduces iconic 1993 Bugaboot 1 in limited edition



Columbia Sportswear announced the reintroduction of the Bugaboot 1, the brand’s first ever footwear product, for a very limited release. Honoring the original 1993 design, the Bugaboot 1 returns with its legacy iconography. Each individually numbered pair is refreshed with Columbia’s latest premium footwear technology. Only 1,993 pairs will be available when the Bugaboot 1 launches on October 14 at 7:00 am PDT to Columbia Greater Rewards members, and to the public the following day.

The original Bugaboot was the result of a landmark collaboration between Columbia founder Gert Boyle, CEO Tim Boyle, and footwear pioneer Peter Moore, whose previous roles at Nike and adidas helped shape modern sneaker culture.

Columbia Sportswear is relaunching its first-ever footwear, the Bugaboot 1, in a limited edition of 1,993 numbered pairs.
Honouring the original 1993 design by Peter Moore, the 2025 version integrates Omni-Grip traction and Techlite cushioning.
It will release on October 14 for Greater Rewards members and publicly on October 15, priced at $250, with exclusive packaging and memorabilia.

“More than 30 years ago, my mother and I knew it was time to expand Columbia’s footprint – literally – and enter the footwear space,” said Tim Boyle, Chairman, President & CEO of Columbia Sportswear. “Delivering a functional outdoor boot that reflected Columbia’s rugged, innovative spirit was critical. Peter was our first and only call. He and Gert shared an obsession with problem-solving through design, making him a natural partner to help launch this new chapter. Today, we honor Peter’s immeasurable legacy and celebrate Columbia’s own history in performance footwear alongside Peter’s sons, Hagen and Devin, who were instrumental in bringing this new project to life.”

Peter Moore, best known for designing the original Air Jordan shoe and logos during his time as Creative Director at Nike, later became Global Creative Director at adidas. A legendary designer and prolific multi-disciplinary artist, Moore’s work spanned product design, identity systems, and activism through his art. His creative influence and consulting shaped countless campaigns and logos, including the development of the original Bugaboot, a product he remained deeply involved with leading up to its launch.

“This project means a lot to our family. My dad poured his heart into everything he worked on, and the Bugaboot was no exception,” said Hagen Moore, son of Peter Moore and Co-Founder of Boom Pow Bang Creative Agency. “To see Columbia bring it back with so much care and respect for our father’s original design while pushing it forward with today’s tech is something we know he would’ve been incredibly proud of.”

In 1993, Columbia was already known for groundbreaking outerwear like the classic Bugaboo 3-in-1jacket, named after the famed Bugaboo Mountain Range in B.C. Canada. The Bugaboot was engineered as a natural extension of the jacket, pairing the durability of a duck boot with the comfort and performance of an athletic shoe. This 2025 edition honors that hybrid spirit while incorporating Columbia’s modern engineering innovations such as Omni-Grip traction and Techlite lightweight cushioning.

Only 1,993 pairs will be released globally and each is individually numbered to provide people with a one-of-one product. The shoes will retail for $250 USD in whole sizes only and come in custom packaging featuring matching box, a keychain, and unique tissue paper.

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (RM)



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New Balance launches three new stores in Bengaluru, India

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New Balance launches three new stores in Bengaluru, India


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December 1, 2025

Global athletic brand New Balance has expanded its brick-and-mortar footprint in the Bengaluru metro area and opened its doors at three new locations: Indiranagar, HSR, and Forum South Bengaluru.

New Balance is focusing on the Indian market for growth – New Balance

 
“We are excited to deepen our presence in Bengaluru- with our stores at Brigade Road, Indiranagar, Forum Mall, and HSR, anchoring us in a city that embodies innovation, culture, and an unwavering passion for fitness,” said New Balance India’s country manager Radeshwer Davar in a press release. “This weekend’s in-store experience and community run allowed us to bring New Balance’s philosophy to life while reinforcing our commitment to building inclusive fitness communities and we want to thank the people of Bengaluru who turned up in great spirit.”
 
Highlighting its long-term commitment to the Indian market, the new outlets are designed to offer an immersive retail environment and mix craftsmanship with technology. New Balance held an exclusive in-store event at its Indiranagar store, featuring an interactive brand showcase of both footwear and apparel. The New Balance Run Club also put on a community run which saw participation from over 200 individuals.

“Over the past year, we’ve more than doubled our retail footprint in India, and these three new stores are a strong testament to that momentum,” said Davar. “For us, it’s not just about expanding retail locations- it’s about creating experiential centres that bring innovation, performance, and style together under one roof.”
 
Headquartered in Boston, US, New Balance has been independent since 1906 and employs 10,000 associates worldwide. The business reported a global sales total of 7.8 billion dollars in 2024 and counts five athletic footwear factories in New England, US and one in Flimby, UK.

Copyright © 2025 FashionNetwork.com All rights reserved.



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U.S. Black Friday online sales hit record $11.8 billion, Adobe reports

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U.S. Black Friday online sales hit record .8 billion, Adobe reports


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Reuters

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December 1, 2025

American shoppers spent a record $11.8 billion online on Black Friday, up 9.1% from last year, final data from Adobe Analytics showed.

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Adobe Analytics, which tracks over 1 trillion U.S. retail site visits, expects shoppers to spend $5.5 billion on Saturday and $5.9 billion on Sunday, up 3.8% and 5.4% from a year earlier respectively.

Separately, software firm Salesforce reported that American consumers had spent $18 billion on Black Friday purchases, up 3% from a year ago, with luxury apparel and accessories among the most popular categories.

Although U.S. consumers spent more this Black Friday compared to last year, price increases hampered online demand, according to Salesforce, with shoppers purchasing fewer items at checkout compared to last year.

At physical stores, the bargain-chasing was relatively subdued on post-Thanksgiving morning, with some shoppers saying they feared overspending amid persistent inflation, trade policy-driven uncertainty, and a soft labor market.

Cyber Monday, traditionally a big day for online deals, is expected to be the season’s biggest online shopping day again, Adobe projects, driving $14.2 billion in spending, up 6.3% from last year. 

© Thomson Reuters 2025 All rights reserved.



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Mielle becomes NFL’s first textured haircare partner

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Mielle becomes NFL’s first textured haircare partner


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December 1, 2025

Textured haircare brand Mielle has launched a new partnership with the National Football League, marking the League’s first collaboration with a textured haircare company. 

Mielle becomes the NFL’s first textured haircare partner. – Mielle

The campaign aims to support the millions of NFL fans with textured hair—women now make up about half of the NFL’s fanbase—while addressing the unique hair challenges faced by athletes wearing helmets, including dryness, breakage and frizz.

The partnership expands Mielle’s growing footprint in professional sports and is designed to boost representation, access to high-quality care, and product innovation for textured-hair athletes and fans.

“The NFL is excited to have Mielle, a brand that is committed to performance, community, and empowering fans and athletes, lean into the NFL partnership” said Tracie Rodburg, SVP global partnerships, NFL.

“This partnership aligns with the league’s mission to build lasting connections within our communities nationwide and celebrate the self-expression of our players and fans.”

The P&G brand says the collaboration gives Mielle a major platform to showcase the performance of its dermatologist-reviewed, Skin Health Alliance–accredited formulas under real athletic conditions.

“We’re honored to be the first textured hair care partner of the NFL through our partnership with P&G,” said Monique Rodriguez, founder and CEO, Mielle. “For so many of us, football represents family and community. It’s attending cookouts, tailgates, reconnecting with family and friends, and showing up in your favorite team colors. And for millions of fans, that includes twisting, braiding, and caring for your textured hair before kickoff.”

The announcement is accompanied by a social-first campaign, including the viral “Passing the Phone” video moment featuring talents across the league from including players, executives and agents, to players’ families and on-air talent.

Copyright © 2025 FashionNetwork.com All rights reserved.



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