Fashion
LYCRA x EUROJERSEY bring innovation to men’s fashion
Garments designed to meet the needs of those who live each day to the fullest, transitioning seamlessly from office hours and business trips to more informal social moments. Perfectly aligned with the contemporary lifestyle, these garments help the wearer feel confident and impeccably dressed, even when facing small daily challenges, thanks to innovative benefits such as quick drying and wrinkle resistance.
EUROJERSEY and The LYCRA Company unveil “Upgrade Your Life”, redefining men’s formalwear with Sensitive Fabrics powered by LYCRA fibre.
Designed for the modern lifestyle, the garments combine elegance, comfort, and performance—offering wrinkle resistance, breathability, and durability.
The collection bridges sportswear functionality with refined everyday style.
At the heart of the project are Sensitive Fabrics powered by LYCRA fibre, developed to express a new aesthetic of comfort and elegance, from day to night. A way of dressing that fits every occasion, where versatility is key and where sportswear functionality meets the refined appeal of formalwear.
The result is a smart yet essential wardrobe, ideal for keeping pace with the dynamic rhythm of city life, from morning to night.
Made with patented technology, Sensitive Fabrics powered by LYCRA fibre stand out for their comfort, breathability, durability, and exceptional shape memory. EUROJERSEY’s expertise merges with the advanced properties of LYCRA fibre, which further enhances the fit and performance of Sensitive Fabrics. The result is garments that move naturally with the body, maintaining their shape and flawless appearance even after hours of wear or time spent packed in a suitcase.
Upgrade Your Life is an invitation to embrace a new lifestyle – one where clothing is no longer a constraint, but an ally. Where aesthetics and functionality, technology and comfort, come together to redefine the rules of everyday elegance, 24 hours a day.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (MS)
Ukraine’s apparel imports increased from $***.*** million in **** and $***.*** million in ****, reflecting a steady recovery in demand. However, Turkiye’s exports dropped to $***.*** million in ****, reducing its share to **.** per cent from **.** per cent in **** and a dominant **.** per cent in ****, when it was the leading supplier, according to *fashion.com/market-intelligence/texpro-textile-and-apparel/” target=”_blank”>sourcing intelligence tool TexPro.
China emerged as the top supplier in ****, with shipments valued at $***.*** million, accounting for **.** per cent of total imports, only marginally higher than **.** per cent in ****. Bangladesh continued its strong growth trajectory, supplying $***.*** million and capturing a **.** per cent share, up significantly from **.** per cent in ****.
Italy confirms its position among the world leaders in the textile machinery sector, thanks to a solid and highly specialized production system. The industry stands out for its strong international vocation, with a predominant share of production destined for foreign markets (86% of its sales) and a consolidated presence in over 130 countries. This places the country among the top global exporters of textile technology, renowned for its quality, innovation, and reliability.
In the first eleven months of 2025, sales in Germany have already reached 81 million euros. Among the most requested technologies, accessories stand out (36%), followed by finishing machinery (33%)—the latter being essential for the production processes of the most innovative textile sectors.
Italy’s textile machinery sector will showcase advanced, customised technologies at Techtextil 2026 in Frankfurt, reinforcing its global leadership.
With 86 per cent exports across 130+ countries and €81 million (~$93.71 million) sales in Germany, innovation-driven SMEs and strong demand for accessories and finishing machinery continue to drive growth in technical textiles.
The strength of Italian textile machinery lies in its dynamic structure, composed of small-to-medium-sized companies that are heavily oriented toward Research & Development. This flexibility allows Italian manufacturers to collaborate closely with end-users, transforming customer needs into highly personalized and versatile technological solutions.
“The growing demand for innovative textiles across various industrial fields is further consolidating our manufacturers’ position,” emphasizes Marco Salvadè, President of ACIMIT. “At Techtextil 2026, the Italian offering will once again demonstrate how the combination of high technology and customization capabilities is the key to meeting the challenges of the technical textiles sector.”
Italian expertise, rooted in historic districts such as Bergamo, Biella, Brescia, Como, Milan, Prato, and Vicenza, continues to guarantee standards of quality and reliability that make Made in Italy a point of reference for the entire global industry.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (MS)
Ukrainian apparel imports rise 6.39% amid sharp structural shift
India’s voluntary carbon market gains ground as net-zero goals drive ecosystem buildup – The Times of India
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