Fashion
Primark launches UK’s first Home store at Trafford Palazzo
Set over two floors and nearly 12,000 sq ft, the store offers a treasure trove of interiors inspiration, whether you’re on the hunt for plush bedding, cosy throws, decorative touches or must-have storage solutions. There’s also a mezzanine floor with Primark’s popular travel offering, stocked with everything you need for your next getaway – from stylish luggage to packing cubes and travel-friendly accessories.
Primark has opened its first standalone Home store in Great Britain at Manchester’s Trafford Palazzo, spanning nearly 12,000 sq ft over two floors.
The store offers bedding, décor, storage and a mezzanine travel section.
The launch featured live entertainment and voucher giveaways, while Trafford Palazzo and Market Street stores also received upgrades, marking Primark’s lifestyle push.
Shoppers queuing up to be the first through the doors this morning were greeted by a live DJ, bringing the party atmosphere, and were among the first to try out the new shopping experience. The retailer’s existing Trafford Palazzo store has also had a makeover, with an expanded womenswear offering, upgraded fixtures across the Health & Beauty department and a brand-new Nails beauty studio.
To mark the opening, Primark is also giving six lucky Manchester shoppers the chance to win £100 shopping vouchers to spend in the new Primark Home store. The vouchers will be hidden across the city with clues revealed on the @primark.home Instagram from 9:30am today. The first eagle-eyed fans to find them can put their prize straight towards their Primark Home must-haves.
Its flagship Manchester Market Street store is also set to unveil a fresh new look next month, including a new performance wear area, a makeover of its RAWR beauty studio and a pre-loved section.
Ceara Doyle, Store Manager at Primark Trafford Palazzo said: “The buzz and excitement around this new opening has been incredible and finally getting to welcome our first customers through the door this morning was a real moment to remember. That amazing moment was only possible because of our brilliant team who have been working behind the scenes to bring the store to life – from fitting out the space, right down to the final cushion fluffs this morning. The new store truly is a dream for interiors fans, and we can’t wait for people across Greater Manchester to come and explore the extensive range, be inspired by the great style on offer, and find quality, affordable pieces to treasure in their homes, now and for years to come.”
Leandra Dwyer, Asset Manager at Peel Retail & Leisure said: “Trafford Palazzo is fast establishing itself as the UK’s leading destination for new flagship retail and leisure concepts. The launch of Great Britain’s first standalone Primark Home store at Trafford Palazzo is a fantastic example of how Peel Retail & Leisure partners with major brands to create vibrant spaces where retail and leisure thrive and where consumers want to be. We are looking forward to seeing the progression of this exciting new store evolve.”
The new opening comes as Primark’s home collection continues to thrive, with warm harvest themed decor, key icons of foxes and hedgehogs, autumnal florals and soft neutral layering set to be key trends this autumn / winter, as well as a new elevated feel for Halloween.
Alongside this, Primark has all the essentials students need to decorate their rooms as they head back to uni for the new year. Meanwhile, customers seeking a touch of luxury can also find the Primark Edit in store, a superior-quality collection, which features luxurious 500-thread count bedding for ultimate comfort, exceptionally plush towels that redefine softness, rich, intense home fragrances, and refined, lightweight ceramic tableware.
Primark’s second Trafford Palazzo store complements existing stores across Greater Manchester and follows the successful debut of the standalone Primark Home concept in Belfast earlier this year.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
Fashion
US brand Gap & Sandy Liang unveil limited-edition fashion line
Since launching her first collection in 2014, Sandy Liang has become one of New York’s defining designers, known for her blend of feminine nostalgia with downtown edge. Her collaboration with Gap channels her cult-favorite designs into a reimagination of the brand’s icons — from bow-adorned denim to instantly iconic outerwear — resulting in a collection that is both playful and wearable, with cross-generational appeal.
Gap is partnering with New York designer Sandy Liang on a limited-edition women’s and kids’ collection launching on October 10.
Merging Gap’s classic heritage with Liang’s nostalgic yet edgy style, the line reimagines brand icons through a playful, modern lens.
An animated short film, ‘Sandy’s Dream Closet’, celebrates girlhood, creativity, and timeless self-expression.
“Each collaboration has its own handwriting — its own story,” said Mark Breitbard, President and CEO of Gap brand. “Sandy Liang has cultivated both an engaged community and an iconic design perspective, which has allowed her to reimagine our heritage pieces into something entirely new, yet familiar. It’s exactly the kind of creative partnership that keeps Gap at the forefront of culture.”
Inspired by Sandy’s own memories of growing up with Gap, the collaboration is brought to life through an imaginative short film, “Sandy’s Dream Closet,” animated by celebrated visual artist Annie Choi. Centering on a street in New York City’s Lower East Side above her father’s Cantonese restaurant, Congee Village, the film illustrates a dreamscape of a young Sandy Liang as she imagines the fashion possibilities of the future, with the Gap × Sandy Liang collaboration representing her ultimate vision of self-expression.
“Growing up, Gap was the pinnacle of fashion. It’s incredible that I get to co-create with such an iconic brand that I treasured so much as a child, yet is still so relevant today,” said Sandy Liang. “‘Sandy’s Dream Closet’ illustrates how wearing Gap made me feel growing up as I imagined being an adult one day and who I could be. I wanted to take the pieces that meant something to me as a kid and reimagine them through my lens today — celebrating girlhood in all its forms, while honoring the iconic styles that make Gap so timeless.”
The Gap × Sandy Liang collection’s playful motifs and whimsical design details transform everyday staples into modern collectibles:
- Denim anchors the collection with versatile silhouettes that merge Sandy’s aesthetic with Gap classics, including the Pleated Denim Mini Skirt ($88), the Vegan Fur Crop Denim Jacket ($128) and Low Rise ’90s Loose Carpenter Jeans ($108).
- Gap’s iconic fleece is refreshed with Sandy’s reinterpretation of the classic arch logo on the Extra Heavyweight Logo Oversized Hoodie ($118) and the Heavyweight Bow Oversized Hoodie ($108).
- A statement-making outerwear assortment includes the Reversible Vegan Leather Sherpa Jacket ($268), a Vegan Fur Half-Zip Pullover ($198), and Bow-Back Trench Coat ($228) finished with Sandy Liang’s signature bow detailing.
- Online-exclusive items for baby and toddler include mini matchbacks inspired by women’s fleece and outerwear styles, extending the collaboration across generations, with Sandy’s son, Rainer, also appearing in the campaign.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
Fashion
PO.P in major hire with Milligan becoming non-exec
Published
October 24, 2025
PO.P has made a major appointed with Gwynn Milligan joining as a non-executive director to support the Swedish childrenswear brand’s continued growth and international expansion.
It’s an appointment that “adds significant retail and sector-specific expertise to the PO.P board” as Milligan brings with her more than 30 years’ international retail experience, having held senior leadership as some major brands in roles spread across EMEA, North America, Australasia, India, and Brazil.
Most recently, she served as CEO of British childrenswear retailer JoJo Maman Bébé, “leading the company through a significant digital transformation”. Prior to this, Milligan held key commercial and leadership positions, including commercial director at ASOS and managing director of Fashion at JD Sports.
Acting chairman Johan Conradsson said Milligan arrives “at this pivotal moment in our brand’s evolution. With her proven track record of driving digital transformation, international expansion and commercial growth at leading children’s and fashion retailers… Gwynn brings exactly the strategic know‑how we need as we accelerate our growth in the UK and beyond.”
He added: “Her expertise in scaling retail operations and building customer‑first brand propositions means we are now better equipped than ever to convert PO.P’s premium heritage into measurable market growth.”
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Fashion
LYCRA x EUROJERSEY bring innovation to men’s fashion
Garments designed to meet the needs of those who live each day to the fullest, transitioning seamlessly from office hours and business trips to more informal social moments. Perfectly aligned with the contemporary lifestyle, these garments help the wearer feel confident and impeccably dressed, even when facing small daily challenges, thanks to innovative benefits such as quick drying and wrinkle resistance.
EUROJERSEY and The LYCRA Company unveil “Upgrade Your Life”, redefining men’s formalwear with Sensitive Fabrics powered by LYCRA fibre.
Designed for the modern lifestyle, the garments combine elegance, comfort, and performance—offering wrinkle resistance, breathability, and durability.
The collection bridges sportswear functionality with refined everyday style.
At the heart of the project are Sensitive Fabrics powered by LYCRA fibre, developed to express a new aesthetic of comfort and elegance, from day to night. A way of dressing that fits every occasion, where versatility is key and where sportswear functionality meets the refined appeal of formalwear.
The result is a smart yet essential wardrobe, ideal for keeping pace with the dynamic rhythm of city life, from morning to night.
Made with patented technology, Sensitive Fabrics powered by LYCRA fibre stand out for their comfort, breathability, durability, and exceptional shape memory. EUROJERSEY’s expertise merges with the advanced properties of LYCRA fibre, which further enhances the fit and performance of Sensitive Fabrics. The result is garments that move naturally with the body, maintaining their shape and flawless appearance even after hours of wear or time spent packed in a suitcase.
Upgrade Your Life is an invitation to embrace a new lifestyle – one where clothing is no longer a constraint, but an ally. Where aesthetics and functionality, technology and comfort, come together to redefine the rules of everyday elegance, 24 hours a day.
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (MS)
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