Asian markets mostly rose on Wednesday, and oil prices dipped following another tech-led advance on Wall Street, as the United States hit Iranian missile sites near the key Strait of Hormuz and Tehran struck crude-producing Gulf neighbours.

While the war in the Middle East shows no sign of ending and oil has stuck around $100 a barrel — threatening to fuel a fresh inflation spike — equity traders have shifted back into the market after the steep losses suffered at the outset of the conflict.

However, analysts warned the positive mood could fade if the crisis drags on and energy costs spiral with Hormuz — through which a fifth of global oil and gas flow — effectively closed by Iran.

That comes with central banks increasingly in a bind as the need for lower interest rates to support the economy goes up against the prospect of rising prices, which would need higher borrowing costs.

In a bid to ease traffic through the crucial Strait, US forces dropped several 5,000-pound (2,250 kg) bombs on “hardened Iranian missile sites” near the coast, Central Command said.

Iran has sought to extract a heavy toll on the global economy in retaliation for the US-Israeli attack, including by driving up the cost of oil.

US President Donald Trump on Tuesday fumed that allies, which have largely distanced themselves from his war, were not lining up to help escort tankers through Hormuz.

The attacks came as Israel announced it had killed security chief Ali Larijani, a key force leading Iran since the death of Supreme Leader Ayatollah Ali Khamenei in the first strikes of the war.

Meanwhile, Saudi Arabia intercepted six drones and Kuwait’s air defences responded to a rocket and drone attack, authorities from both countries said Wednesday, while two people were killed by missiles near Tel Aviv.

Israel also hit a central Beirut neighbourhood as it looks to take out the Hezbollah.

Rystad Energy estimated just 12.5 million barrels per day of Middle Eastern oil remains online, down from the 21 million per day pre-war base.

“But the 12.5 million bpd figure is not secure,” Rystad said. “If the (Hormuz) situation persists, the drop in departures could start feeding through into additional export losses in the weeks ahead, as producers face growing difficulty moving crude out of the Gulf.”

Still, oil prices fell, with West Texas Intermediate losing more than one percent to sit around $95, while Brent dipped 0.8%, though it was still holding above $102.

And stocks continued to defy gravity following gains on Wall Street that were helped by tech giants including Apple and Amazon.

Seoul jumped more than three percent thanks to a surge in chip giants Samsung and SK hynix. The Kospi, however, is still well down from the record highs touched before the war broke out.

Tokyo was up more than two percent, while Taipei, Sydney, Singapore and Wellington also rallied. Hong Kong and Shanghai dipped.

“Asia is picking up the baton with a cautiously constructive tone… all of it leaning on the signal from Wall Street where the S&P and Nasdaq have now strung together a second day of gains, suggesting the market is actively choosing to look through the geopolitical noise rather than price it in the fore,” wrote SPI Asset Management’s Stephen Innes.

However, Fawad Razaqzada at Forex.com warned that traders might begin to rethink their positions the longer the conflict rumbles on.

“If the war continues then the US and Israel will have to continue alone, because other NATO members have decided against joining the conflict,” he wrote.

“This may work in favour of Iran keeping the Strait of Hormuz closed for longer.”

Focus is also on the Federal Reserve’s policy meeting that concludes later Wednesday.

The bank is expected to keep borrowing costs on hold but it will release its “dot plot” forecast for rates in the coming months, amid speculation it could be forced to hike again.

Lululemon offered a weak 2026 outlook on Tuesday as tariffs, higher expenses and a dramatic proxy battle with its founder weigh on its bottom line. 

The athleisure company’s guidance for both the current quarter and the fiscal year came in lower than expected on the top and bottom lines. 

Lululemon is expecting first quarter sales to be between $2.40 billion and $2.43 billion, weaker than estimates of $2.47 billion, according to LSEG. It anticipates earnings per share will range between $1.63 and $1.68, also weaker than estimates of $2.07. 

For the full year, Lululemon is expecting sales to be between $11.35 billion and $11.50 billion, below expectations of $11.52 billion. Earnings guidance of $12.10 to $12.30 per share was also far weaker than estimates of $12.58. 

“The work is really underway in terms of our action plan, and we’re really focused on the importance of course correcting on a number of fronts,” interim co-CEO Meghan Frank told CNBC in an interview. “We’ve got a new creative director, his first line is hitting in Q1, we are seeing some green shoots, I would say, from the product in Q1 so we’re excited about some of the momentum we have on that line item. We have had some great response from some of our recent product activations, and then we’re also reducing our speed to market timeline.”

During Lululemon’s holiday quarter, the company beat estimates on both the top and bottom lines, though Wall Street had lowered its expectations for the period in recent months.

Here’s how the Vancouver-based retailer performed during its fiscal fourth quarter compared with what Wall Street was anticipating, based on a survey of analysts by LSEG:

• Earnings per share: $5.01 vs. $4.78 expected
• Revenue: $3.64 billion vs. $3.58 billion expected 

The company’s net income for the three-month period that ended Feb. 1 was $586.9 million, or $5.01 per share, compared with $748.4 million, or $6.14 per share, a year earlier. 

Sales rose slightly to $3.64 billion, up about 1% from $3.61 billion a year earlier.

Lululemon raised its fiscal fourth-quarter guidance during the ICR conference in Orlando earlier this year, so all eyes were on the company’s 2026 guidance following more than a year of underperformance. 

The retailer, always considered a premium brand that rarely offered promotions, had been leaning on discounts to drive sales and move inventory. The company is now working to pull back that strategy this year, Frank said. Lululemon expects the move will weigh on sales in the near term, but it will bring the company back to a full-price business over time, she said. 

Meanwhile, it’s seeing a number of pressures on its bottom line. Higher tariffs and the end of the de minimis exemption continue to be a major cost for the company.

This year, Lululemon expects tariffs to cost the company $380 million, up from $275 million last year, on a gross basis. Once mitigation efforts are taken into account, the net impact is expected to be $220 million in 2026, up from $213 million in 2025. 

Lululemon has been negotiating with suppliers and taking other actions to reduce its exposure to tariffs, but it isn’t increasing prices to offset the added costs, especially as it looked to promotions to drive sales in recent months. The brand was already priced toward the high end of the market prior to President Donald Trump’s tariff hikes last year, leaving it with fewer tools in its arsenal to offset the duties, especially as it faces intense competition and a slowdown in the athleisure market. 

Last year, the company raised prices on a select number of items. Shoppers are still responding favorably so far, but there are no plans to build on those increases for now, said Frank. 

Beyond tariffs, the company is also seeing higher expenses from marketing, labor, incentives and costs related to its proxy contest with founder Chip Wilson. Wilson, Lululemon’s largest independent shareholder, has been pressuring the company to make changes to its board of directors and has criticized it for losing sight of its creative vision.  

Just before releasing earnings, Lululemon announced it was adding former Levi Strauss CEO Chip Bergh to its board of directors. Bergh was not among the candidates Wilson put forward for consideration, but he does have considerable public company experience and spent around 13 years as Levi’s CEO. During his tenure with the company, Levi began pursuing a more profitable direct selling strategy and sales rose by around 30%.

As part of the announcement, Lululemon said board member David Mussafer, managing partner and chairman of private equity firm Advent, will not stand for re-election during the company’s upcoming 2026 shareholder meeting at the conclusion of his current three-year term. The announcement marks a win for Wilson, who has criticized Mussafer publicly. In a letter to shareholders last month, Wilson pointed out that Mussafer was overseeing the board’s interview process for prospective nominees at a time when he was up for election, creating a potential conflict of interest.

A source familiar with the matter said Wilson had called on Mussafer to step down from the board because he lacks independent leadership, among other issues.

Mussafer didn’t immediately respond to a request for comment.

Prior to the earnings announcement, Wilson issued a statement saying shareholders will be “critically evaluating” any claims of success or improvement from Lululemon when it released results.

“The core issue at lululemon is one the Company has struggled with for years: there is a disconnect between the Company’s creative engine and the Board’s understanding for how brand power and product excellence fuel cultural strength, margin durability and long-term shareholder value,” he said.

Lululemon declined to comment. 

While parts of Lululemon’s business are still growing, it has primarily seen that expansion in China and in other international regions, which make up a fraction of overall revenue. Same-store sales in its largest region, the Americas, haven’t grown in around two years, and Lululemon is expecting another year of declines in 2026. 

The company said it expects sales in the Americas to decline between 1% and 3% in 2026. 

Meanwhile, sales in China are expected to grow around 20%, and the rest of the world by a mid-teens percentage.

Newly-appointed Chinese Consul General in Lahore Sun Yan has said that Pakistan and China are moving towards an upgraded phase of cooperation under CPEC 2.0, with human capital equipped with Chinese language skills becoming essential for unlocking the full potential of bilateral trade and investment.

According to a statement issued on Tuesday, he said the new phase would focus on critical sectors such as industry, agriculture and mining, while emphasising that language acts as a bridge for communication and a tool to enhance mutual understanding and business collaboration between the two nations. He was speaking at the Lahore Chamber of Commerce and Industry (LCCI) at the concluding ceremony of a three-month Chinese language course organised for members of the business community.

LCCI President Faheemur Rehman Saigol welcomed the Chinese Consul General and Chinese Commercial Consul Li Haoteng. LCCI Vice President Khurram Lodhi and Executive Committee members were also present.

Saigol said the Pakistan-China friendship is time-tested and rooted in mutual trust and support. He stated that CPEC has transformed bilateral relations into a comprehensive strategic partnership encompassing trade, investment, infrastructure, technology and people-to-people linkages.

He noted that China remains Pakistan’s largest trading partner, but highlighted a significant imbalance, with exports at around $2.5 billion against imports of approximately $16.3 billion. He stressed the need for corrective measures and better utilisation of the China-Pakistan Free Trade Agreement. He said Pakistan has export potential in agriculture, food processing, minerals, seafood, surgical instruments, sports goods, textiles, leather products and IT services, adding that improved market access and business cooperation could enhance exports.

Saigol said Pakistan offers investment opportunities in information technology, renewable energy, agriculture, electric vehicles, textiles and value-added manufacturing, while Special Economic Zones provide a platform for Chinese investors. Sun Yan said major projects including Gwadar Port, Karakoram Highway and the opening of Khunjerab Pass are improving connectivity and facilitating trade.